Hi, I'm Angelee Medina, a passionate and experienced graphic designer with a strong background in art direction and creative production. Since graduating with a Bachelor of Science in Graphic Design in 2004, I've been freelancing and working with major brands like simplehuman, Razor USA, and Estée Lauder, crafting compelling visual assets and marketing materials. I'm skilled in digital, print, and environmental design, as well as product photography and styling. I love collaborating cross-functionally to bring creative ideas to life and have a keen eye for detail that ensures brand consistency across diverse platforms and markets. Let's create something amazing together!…

Angelee Medina

Hi, I'm Angelee Medina, a passionate and experienced graphic designer with a strong background in art direction and creative production. Since graduating with a Bachelor of Science in Graphic Design in 2004, I've been freelancing and working with major brands like simplehuman, Razor USA, and Estée Lauder, crafting compelling visual assets and marketing materials. I'm skilled in digital, print, and environmental design, as well as product photography and styling. I love collaborating cross-functionally to bring creative ideas to life and have a keen eye for detail that ensures brand consistency across diverse platforms and markets. Let's create something amazing together!…

Available to hire

Hi, I’m Angelee Medina, a passionate and experienced graphic designer with a strong background in art direction and creative production. Since graduating with a Bachelor of Science in Graphic Design in 2004, I’ve been freelancing and working with major brands like simplehuman, Razor USA, and Estée Lauder, crafting compelling visual assets and marketing materials.

I’m skilled in digital, print, and environmental design, as well as product photography and styling. I love collaborating cross-functionally to bring creative ideas to life and have a keen eye for detail that ensures brand consistency across diverse platforms and markets. Let’s create something amazing together!

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Experience Level

Expert
Expert
Intermediate
Intermediate
Intermediate
Intermediate
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Intermediate
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Work Experience

Senior Graphic Designer at simplehuman
January 1, 2019 - June 1, 2024
Designed and developed a multitude of web assets for major yearly campaigns including Black Friday, Spring Event, Friends & Family, and Holiday. Collaborated cross-functionally to create marketing emails and social media stories in the US & UK. Art directed, organized, and styled product and lifestyle photo shoots. Developed email design guidelines for the UK team to ensure consistent branding. Provided trade show and brochure graphics for international markets including the UK, India, and Japan. Produced digital assets for Amazon and other brand retailers within their guidelines. Created graphics for major events like the Genesis Invitational and Trickshot Challenge. Traveled to vendor locations to oversee press checks for packaging and trade show graphics. Refined packaging updates and design concepts. Executed large format graphics for yearly trade show season.
Art Director / Senior Graphic Designer at CRFTWRX
January 1, 2018 - December 31, 2019
Art directed key visuals for upcoming exhibitions for a non-profit organization. Conceptualized and created key art for exclusive media events while producing a range of supporting digital assets. Designed web pages, digital ads, one-sheets, and presentation decks. Photographed events, delivering high-quality visual documentation.
Graphic Designer at Razor USA LLC
January 1, 2017 - December 31, 2019
Produced artwork for packaging, trade shows, and events, ensuring cohesive visual branding, and compliance with warnings. Created digital assets for Amazon and visual merchandising materials for sales and marketing initiatives. Coordinated with copy translators and technical illustrators to develop user manuals. Designed logo concepts and product decals for new product launches. Styled individuals for rebranding multiple product packaging and new product launches within tight deadlines.
Senior Designer - Beauty at L’Oreal - NYX Cosmetics
January 1, 2016 - December 31, 2017
Designed impactful store and trade show graphics to enhance brand presence and visual appeal. Developed the international brand book from concept to completion, establishing a unified global brand identity. Collaborated cross-functionally with teams to deliver custom graphic solutions tailored to specific project needs. Conducted store visits to gather insights and provided recommendations for improving brand execution.
Senior Designer - Global Visual Merchandising at Estée Lauder - Smashbox Cosmetics
January 1, 2012 - December 31, 2016
Led art production for retailers in fast-paced markets, handling resizing, creating displays such as towers, endcaps, and lightboxes, and managing visual assets. Supervised a team of freelance artists to ensure brand consistency. Managed projects from start to finish, maintaining visual assets and guidelines. Converted design concepts into production-ready files. Created a vector art library for merchandising planning and tools to support visual merchandising. Produced visual assets for seasonal launches and meetings, conducted store visits, and contributed to project kick-offs, reviews, and presentations.
Art Production Manager / Senior Graphic Designer at Creative Recreation
January 1, 2007 - December 31, 2011
Managed a team of designers and freelancers. Collaborated with management on new projects and brainstorming sessions. Coordinated launch of initial e-commerce website. Organized and managed creative asset libraries both in-house and on FTP. Designed and delivered print and digital assets for domestic and international markets. Worked with vendors on print, web, and visual merchandising projects. Produced visuals for seasonal trade shows such as Project, Bread & Butter, Agenda, and Capsule. Developed packaging guidelines and enforced company logo specifications. Captured and shared company event photos. Created a work order request form to manage project deadlines.
Graphic Designer at Razor USA LLC
January 1, 2005 - December 31, 2007
Organized and managed creative assets in-house and on FTP. Developed product decal tech packs for the factory. Created new product names, decals, and packaging for product launches. Coordinated model casting and styling with photographers for new campaigns. Designed trade show booth graphics and collaborated with printers. Led brainstorming sessions for new product concepts. Prepared printed marketing materials for sales presentations. Reported discrepancies to overseas factory through detailed guidelines.
Freelance / Self-Employed Creative Professional at Self-Employed
January 1, 2004 - June 1, 2024
Offering graphic design consultation, art direction, and art production services. Producing digital, print, and environmental designs along with 3D renderings. Providing product photography, styling, and photo retouching. Skilled in designing diverse marketing materials for brands.

Education

Bachelor of Science at The Art Institute of Los Angeles - OC
January 1, 2000 - December 31, 2004

Qualifications

Add your qualifications or awards here.

Industry Experience

Consumer Goods, Retail, Media & Entertainment, Non-Profit Organization