Available to hire
I am a Graphic Designer with over 5 years of experience translating brand objectives into purposeful visuals. Skilled in crafting brand identities, marketing assets, and digital content that align with business goals. Known for blending creativity with analytical thinking to solve design challenges and lead end-to-end projects. With additional experience in digital marketing, I approach design with a broader perspective, aligning creativity with business and marketing goals.
Experience Level
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Intermediate
Intermediate
Intermediate
Intermediate
Intermediate
Intermediate
Intermediate
Intermediate
Intermediate
Intermediate
Language
Indonesian
Fluent
English
Intermediate
Work Experience
Freelance Graphic Designer at Freelance
May 31, 2023 - August 26, 2025Collaborated with clients from various industries—schools, vape brands, and mostly food & beverage—delivering creative solutions tailored to each brand’s character and goals.
As a Graphic Designer, I have responsibilities :
- Delivered tailored branding solutions for 10+ clients across F&B, education, and lifestyle translating business needs into visual identities.
- Produced 2 full brand identity packages, including logos, packaging, and launch content used across online and offline channels.
- Designed over 40+ promotional materials (banners, menus, brochures, marketing kits), used across 3+ campaigns or client launches to improve brand visibility.
- Created packaging designs tailored to each brand's visual identity
- Created brand illustrations, including mascots and packaging artwork.
- Edited and produced 30+ short-form videos for TikTok and Reels, supporting social campaigns, ad creatives and organic content that reached up to 55.4k organic views.
Graphic Designer at PT Karya Sari Indonesia
May 7, 2023 - April 7, 2024PT Karya Sari Indonesia is a food processing company specializing in chicken-based products, with chicken sausages as the main product. As a Graphic Designer:
- I developed cohesive visual systems across 25+ digital and offline assets, reinforcing brand consistency and improving campaign efficiency.
- I designed over 15 offline promotional materials including booths, banners, vehicle wraps, and packaging for major brand campaigns.
- Shot and edited 5+ short-form videos, including a product launch video for a booth event with 66.8K views on Instagram.
- Created professional uniform designs aligning with brand standards.
- Developed mood boards and strategic plans for Instagram branding to ensure a consistent visual presence.
- Edited and retouched photos for Instagram content. Developed mascot designs to support marketing collateral.
Digital Marketer at PT Smart Vape Factory
January 2, 2023 - May 25, 2023- Developed social media content strategies and monthly reports.
- Created content briefs, conducted product photography, and handled content creation. - Elevated visual quality and post consistency, contributing to stronger brand presence online.
Education
Bachelor Degree at Bina Nusantara
January 1, 2015 - December 31, 2019Qualifications
Full-Stack Digital Marketing
January 1, 2022 - December 31, 2022Brand Management: Aligning Business, Brand and Behaviour
January 11, 2030 - July 19, 2025Industry Experience
Consumer Goods, Education, Manufacturing, Professional Services
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