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Angel Wu is a B2B marketing leader focused on turning complex technology into clear narratives and measurable growth. She has built and executed regional and global marketing programmes across EMEA, the Americas, and APAC, spanning positioning, content, ABM, and demand generation for sectors such as blockchain infrastructure and regenerative medical technology. Her experience includes bringing a regenerative medicine clinic to market from the ground up—defining brand, GTM strategy, and patient‑education content—as well as leading regional marketing at Blockdaemon, the institutional gateway to Web3 that secures over $110B in digital assets for 400+ institutions worldwide.…Angel Wu is a B2B marketing leader focused on turning complex technology into clear narratives and measurable growth. She has built and executed regional and global marketing programmes across EMEA, the Americas, and APAC, spanning positioning, content, ABM, and demand generation for sectors such as blockchain infrastructure and regenerative medical technology. Her experience includes bringing a regenerative medicine clinic to market from the ground up—defining brand, GTM strategy, and patient‑education content—as well as leading regional marketing at Blockdaemon, the institutional gateway to Web3 that secures over $110B in digital assets for 400+ institutions worldwide.

Angel (Yun-Chen) Wu

Marketing Strategist, Growth Marketer, Product Marketer, +2

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Angel Wu is a B2B marketing leader focused on turning complex technology into clear narratives and measurable growth. She has built and executed regional and global marketing programmes across EMEA, the Americas, and APAC, spanning positioning, content, ABM, and demand generation for sectors such as blockchain infrastructure and regenerative medical technology. Her experience includes bringing a regenerative medicine clinic to market from the ground up—defining brand, GTM strategy, and patient‑education content—as well as leading regional marketing at Blockdaemon, the institutional gateway to Web3 that secures over $110B in digital assets for 400+ institutions worldwide.…Angel Wu is a B2B marketing leader focused on turning complex technology into clear narratives and measurable growth. She has built and executed regional and global marketing programmes across EMEA, the Americas, and APAC, spanning positioning, content, ABM, and demand generation for sectors such as blockchain infrastructure and regenerative medical technology. Her experience includes bringing a regenerative medicine clinic to market from the ground up—defining brand, GTM strategy, and patient‑education content—as well as leading regional marketing at Blockdaemon, the institutional gateway to Web3 that secures over $110B in digital assets for 400+ institutions worldwide.

Available to hire

Angel Wu is a B2B marketing leader focused on turning complex technology into clear narratives and measurable growth. She has built and executed regional and global marketing programmes across EMEA, the Americas, and APAC, spanning positioning, content, ABM, and demand generation for sectors such as blockchain infrastructure and regenerative medical technology. Her experience includes bringing a regenerative medicine clinic to market from the ground up—defining brand, GTM strategy, and patient‑education content—as well as leading regional marketing at Blockdaemon, the institutional gateway to Web3 that secures over $110B in digital assets for 400+ institutions worldwide.

Skills

Experience Level

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Expert

DaVinci Resolve Studio

Expert

iMovie

Intermediate

Language

English

Fluent

Japanese

Beginner

Work Experience

Marketing Associate, EMEA & US (Full-time) at Blockdaemon

January 7, 2024 - November 12, 2025

Led regional marketing across EMEA and the US, generating 16,500+ MQLs and $9M+ in pipeline opportunities through integrated campaigns, events, and PR. Standardized global event management processes in coordination with the sales team to align with revenue goals.

Marketing Specialist, EMEA & APAC (Contract) at Blockdaemon

June 28, 2024 - June 28, 2024

Led 40 events across APAC, EMEA, and the Americas, generating over $10M in opportunities. Built regional branding through 36 media interviews that yielded global press coverage, and secured 16 merit speaking slots at major blockchain conferences. Initiated multi-channel campaigns across email, LinkedIn, Twitter, and sales outreach, collaborating with design, content, sales, growth strategy, and operations teams.

Marketing & Communications Trainee, APAC at Blockdaemon

December 31, 2023 - December 31, 2023

Generated $9.9M in sales opportunities by managing 42 events across 9 countries with partners such as Coinbase, AWS, YGG, Aptos, XPLA, CoinDCX, and Wemix, establishing a robust closed-loop lead generation between marketing and sales. Increased brand awareness by securing 11 speaking slots and 26 media coverages (Bloomberg, Cointelegraph, Forkast, ThinkIT - in Japanese, ODaily - in Mandarin) under zero-budgeting policy.

Marketing & Partnership Trainee at Ascenda

March 31, 2023 - March 31, 2023

Managed branding assets displayed throughout loyalty program campaigns for clients such as OCBC, HSBC, Capital One and hotel/airline partners including Marriott Bonvoy, Accor, and Air Canada. Monitored monthly marketing performance via SQL data analysis on KPIs (transfer volume, revenue, number of users), producing reports for partners. Provided insights for travel industry pricing, contributing to a 23% price reduction.

Director of Delegate Experience Team (Host Country Organising Committee) at Harvard College Project for Asian and International Relations (HPAIR)

September 30, 2021 - September 30, 2021

Directed the Delegate Experience Team for the host country committee, organizing two multi-track online conferences with a 3-day duration and 5,000+ delegates. Secured participation from global leaders as keynote speakers and achieved a revenue stream of $200,000+ on virtual platforms.

Marketing & Partnership Trainee at Ascenda

November 7, 2022 - March 31, 2023

Managed branding assets throughout the loyalty program’s customer journey and campaigns for clients such as OCBC, VMA, HSBC, Capital One, and partners like Marriott Bonvoy, Accor, Air Canada. Analyzed customer and campaign performance using SQL to produce partner reports and recommendations, contributing to price negotiations and a 23% price reduction for a major client.

Director of Delegate Experience Team (Host Country Organising Committee) at Harvard College Project for Asian and International Relations (HPAIR)

August 1, 2020 - September 30, 2021

Organized two multi-track online conferences that generated $200K+ in revenue, with 5,000+ delegates globally. Recruited and engaged global leaders as keynote speakers and managed end-to-end delegate experience in a remote-hosted setting.