I’m a Visual Designer with 1+ years of experience creating e-commerce experiences, digital campaigns, and visual merchandising for high-traffic consumer platforms. I currently design for AJIO and Ajiogram, leading beauty and fashion campaigns that improve shopping discovery and conversion through strong visual storytelling and scalable design systems. I build modular campaign identities, motion-driven creatives, and merchandising modules in Figma and After Effects, collaborating closely with marketing, product, UX, and development teams to ship on tight timelines. My work has driven 134K+ landing-page views and category CTR improvements up to 10.64%, and I’m always looking to bring clean, conversion-focused design to new brands and teams.

Ankita Das

I’m a Visual Designer with 1+ years of experience creating e-commerce experiences, digital campaigns, and visual merchandising for high-traffic consumer platforms. I currently design for AJIO and Ajiogram, leading beauty and fashion campaigns that improve shopping discovery and conversion through strong visual storytelling and scalable design systems. I build modular campaign identities, motion-driven creatives, and merchandising modules in Figma and After Effects, collaborating closely with marketing, product, UX, and development teams to ship on tight timelines. My work has driven 134K+ landing-page views and category CTR improvements up to 10.64%, and I’m always looking to bring clean, conversion-focused design to new brands and teams.

Available to hire

I’m a Visual Designer with 1+ years of experience creating e-commerce experiences, digital campaigns, and visual merchandising for high-traffic consumer platforms. I currently design for AJIO and Ajiogram, leading beauty and fashion campaigns that improve shopping discovery and conversion through strong visual storytelling and scalable design systems.

I build modular campaign identities, motion-driven creatives, and merchandising modules in Figma and After Effects, collaborating closely with marketing, product, UX, and development teams to ship on tight timelines. My work has driven 134K+ landing-page views and category CTR improvements up to 10.64%, and I’m always looking to bring clean, conversion-focused design to new brands and teams.

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Work Experience

Graphic Designer at AJIO (Contract via United 270)
May 1, 2025 - Present
Design e-commerce experiences, digital campaigns, and visual merchandising for AJIO and Ajiogram (30M+ monthly customers). Create beauty shopping experiences including product discovery, category navigation, and campaign-led UI such as shade/type-based lipstick flows. Drove 134K+ landing-page views with 2.41% CTR (up to 10.64% by category) through beauty marketing and merchandising creatives. Built scalable visual systems for banners, cards, grids, promo assets, and merchandising modules, producing 200+ creatives per week. Led visual design for major campaigns (Red Hot Sale, Big Bold Sale, All Stars Sale) and translated concepts into cohesive shopping experiences. Created motion and interactive visuals using Figma and After Effects to strengthen campaign storytelling. Partnered with e-commerce, marketing, product, UX, and development teams to deliver on tight timelines. Improved push notification CTR from 0.34% to 0.45% in 6 months via visual and content optimization; integrated AI too

Education

B.A. Communication & Media + Psychology at Christ (Deemed to be University)
January 1, 2022 - January 1, 2025

Qualifications

Add your qualifications or awards here.

Industry Experience

Retail, Media & Entertainment, Consumer Goods, Software & Internet