Hi, I’m Annamaria Hajas, a London-based digital marketing professional with 9+ years of experience focusing on paid acquisition, PPC and Paid Social (Meta). I’ve worked on both client and agency sides across B2B and B2C, delivering data-driven campaigns and measurable ROI through a mix of programmatic, search and social channels. I enjoy turning analytics into action, mentoring teams, and collaborating with product and sales to drive growth. I’m now seeking a permanent marketing leadership role at a tech-focused company where I can scale growth, lead cross-functional teams, and shape strategy that connects product, brand and demand generation to deliver tangible business outcomes.

Annamaria Hajas

Hi, I’m Annamaria Hajas, a London-based digital marketing professional with 9+ years of experience focusing on paid acquisition, PPC and Paid Social (Meta). I’ve worked on both client and agency sides across B2B and B2C, delivering data-driven campaigns and measurable ROI through a mix of programmatic, search and social channels. I enjoy turning analytics into action, mentoring teams, and collaborating with product and sales to drive growth. I’m now seeking a permanent marketing leadership role at a tech-focused company where I can scale growth, lead cross-functional teams, and shape strategy that connects product, brand and demand generation to deliver tangible business outcomes.

Available to hire

Hi, I’m Annamaria Hajas, a London-based digital marketing professional with 9+ years of experience focusing on paid acquisition, PPC and Paid Social (Meta). I’ve worked on both client and agency sides across B2B and B2C, delivering data-driven campaigns and measurable ROI through a mix of programmatic, search and social channels. I enjoy turning analytics into action, mentoring teams, and collaborating with product and sales to drive growth.

I’m now seeking a permanent marketing leadership role at a tech-focused company where I can scale growth, lead cross-functional teams, and shape strategy that connects product, brand and demand generation to deliver tangible business outcomes.

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Experience Level

Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Intermediate
Intermediate
Intermediate
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Language

English
Fluent
Hungarian
Fluent

Work Experience

Digital Marketing Manager at Getty Images
December 31, 2024 - October 8, 2025
Led PPC campaigns for Nordic and Central European markets using SA360 and Google Ads; managed media planning, budgets, KPIs, and reporting; coordinated client communications and ongoing optimization.
Digital Marketing Manager at Getty Images
December 31, 2024 - October 8, 2025
Led PPC and digital marketing campaigns across Nordics & Central Europe; managed SA360 and Google Ads; budget forecasting; brand activation on YouTube; data-driven reporting using GA360, QuickSight and Looker Studio; cross-channel optimization with DV360, Meta, Quora, Reddit and Microsoft ads.
Digital Marketing Manager at Getty Images
December 1, 2024 - October 8, 2025
Managed PPC across Nordic & Central European markets; weekly performance reporting; forecast budgets; aligned campaigns across DV360, YouTube and Meta; built attribution models and reported on impact with internal stakeholders.
CRO Consultant / Digital Marketing Manager at CandySpace
October 31, 2024 - October 8, 2025
Led migration of client sites to GA4; defined robust tracking, built dashboards, and supported feed integration; developed and executed CRO and tracking optimization across channels.
CRO Consultant at CandySpace
October 31, 2024 - October 8, 2025
Led migration of CandySpace client web properties to GA4; built robust tracking plan; tagged performance and branding CTAs; created reporting dashboards; supported new business and onboarding.
CRO Consultant at CandySpace
October 1, 2024 - October 8, 2025
Led migration of client sites to GA4; built robust tracking plans for tech/dev teams; defined and tagged CTAs to improve on-site performance; created a reusable reporting dashboard and prepared a strategic plan for future clients.
Senior Technical PPC Manager at Pixated Ltd
August 31, 2024 - October 8, 2025
Managed end-to-end PPC campaigns across paid search and programmatic channels; embedded media optimization within CSS PLA framework; collaborated with engineering and product teams to develop JP S and Digital Growth Plan-based solutions for premium clients; supported client on-boarding and ongoing communications.
PPC Consultant at Sybecedim (Digital Supply Chain PPC Consultant)
January 31, 2024 - October 8, 2025
Re-architected PPC accounts from broad match to highly targeted exact-match sets; integrated CRM with Google Ads and Microsoft Ads; built dashboards and provided training to teams.
Addressable Strategy Manager at Kinesso (IPG)
January 31, 2024 - October 8, 2025
Led B2C cosmetics addressable marketing strategy; built PPC structure (Exact match focus); managed multi-market budgets; CRM integration planning; trained junior team members; collaborated with agencies for media execution.
PPC Consultant at Kinesso (IPG)
January 1, 2024 - October 8, 2025
Recalibrated PPC accounts from broad match to highly targeted sets; ran programmatic, paid social and paid search campaigns to generate applicants for Amazon sites; built a robust GA360/Looker-based reporting dashboard; collaborated with CRM and analytics teams to measure impact.
Digital Campaign Manager at Amazon (Employment Brand)
February 28, 2023 - October 8, 2025
Managed digital acquisition campaigns (programmatic, paid social) for Amazon HR marketing; built reporting dashboards and coordinated internal/stakeholder communications.
Digital Campaign Manager at Amazon (Advertising)
February 28, 2023 - October 8, 2025
Managed digital acquisition campaigns via paid search and paid social for German HR and employment branding; built dashboards and reports; scoped and executed cross-channel testing; coordinated with external agencies.
Digital Marketing Manager at Anorak Technologies
February 1, 2023 - October 8, 2025
Led B2B Insurtech PPC and paid media initiatives; built CRM integrations, launched Google Ads initiatives, and established dashboards to measure performance. Trained team members and contributed to new business development and onboarding of vendors.
Senior Performance Marketing Manager at The Tree
April 30, 2022 - October 8, 2025
Led B2B fintech and electronics paid media campaigns; managed cross-channel activity and programmatic; built dashboards for stakeholders and optimized ROAS.
Digital Marketing Consultant at The Tree
April 1, 2022 - October 8, 2025
Managed the Tree’s largest paid media accounts for Arlo; handled media planning, forecasting, client communications, and onboarding of vendors; developed landing pages and collaborated with multiple stakeholders.
Senior Performance Marketing Manager at Blue State
February 28, 2022 - October 8, 2025
Managed paid media campaigns for UNHCR fundraising via paid search and paid social; weekly performance reporting; stakeholder communications and optimization.
Senior Performance Marketing Manager at Blue State
February 28, 2022 - October 8, 2025
Led paid media strategy for a humanitarian campaign (UNHCR Syria); managed media budget, reporting, and optimization across paid search, paid social, and programmatic channels; collaborated with publishers to secure coverage and optimize ROI.
Digital Marketing Manager at Anorak Technologies
September 30, 2020 - October 8, 2025
Supported growth of insurtech marketing efforts; built reporting infrastructure, integrated CMS/GA360 tracking, and contributed to CRO planning and implementation.
Digital Marketing Manager at AnoraK Technologies
September 30, 2020 - October 8, 2025
Scaled digital marketing initiatives, built CRM-integrated landing pages, defined website content strategy, and managed CRO testing; oversaw Google Ads, LinkedIn and other channels; guided web optimization and GA360 tracking.
PPC Manager at MullenLowe Media Hub (IPG)
November 30, 2019 - October 8, 2025
Managed B2C electronics PPC campaigns; onboarding of vendors; landing page optimization (Unbounce); weekly reporting; set up/managed SA360, DV360; reported to VP of Marketing.
PPC Manager at Mullen Lowe Media Hub (IPG)
April 30, 2019 - October 8, 2025
End-to-end PPC acquisition for B2B electronics; onboarding and vendor liaison; created landing pages with Unbounce and implemented tracking via GTM.
PPC Manager at Mullen Lowe Media Hub (IPG)
April 1, 2019 - October 8, 2025
End-to-end PPC acquisition campaigns for international markets (B2B & B2C); scaled budgets from 5K to 125K and achieved strong ROAS; created PPC landing pages with Unbounce; collaborated with SEO and optimization teams; produced regular performance reporting.
PPC Manager at Gecko Board
January 31, 2018 - October 8, 2025
Lead B2B tech PPC initiatives; structured account setup and reporting via SA360; implemented floodlight tracking and cross-channel performance comparisons.
PPC Manager at The Tree
September 30, 2016 - October 8, 2025
Early-career PPC role focused on building scalable B2B campaigns; managed paid search and programmatic channels, contributing to budget optimization.

Education

BA in Business and Management at Kingston University
September 1, 2013 - May 1, 2016
BA in Business and Management at Kingston University
September 1, 2013 - May 1, 2016

Qualifications

Google Ads Certification: Search & Shopping
January 1, 2024 - October 8, 2025
Google Ads Certification: Search & Shopping
January 1, 2024 - October 8, 2025

Industry Experience

Media & Entertainment, Software & Internet, Professional Services, Retail, Financial Services, Other