Please take a look at my portfolio: _Website not available. Sign in: https://www.twine.net/signup_ After experiencing viral success in 2023, I discovered my love for social content and have since devoted myself to mastering the art of digital communication. My career to date has included significant roles in content delivery, communications strategy, and leadership within the University of Nottingham Students’ Union (UoNSU), Confetti Media Group and Nottingham Trent Students' Union (NTSU), alongside personal and volunteer projects. As President of NTSU I represented 40,000 students, driving strategic initiatives and fostering inclusivity. I have championed postgraduate and international student interests as VP Postgraduate, led governance and board activities as a Trustee and Board Member, and built strong relationships with university leadership, councils, and partners to amplify student voices. I excel at cultivating stakeholder relationships through a digital presence, advocating for student interests, and delivering high-impact campaigns.…

Anna O'Hara

Please take a look at my portfolio: _Website not available. Sign in: https://www.twine.net/signup_ After experiencing viral success in 2023, I discovered my love for social content and have since devoted myself to mastering the art of digital communication. My career to date has included significant roles in content delivery, communications strategy, and leadership within the University of Nottingham Students’ Union (UoNSU), Confetti Media Group and Nottingham Trent Students' Union (NTSU), alongside personal and volunteer projects. As President of NTSU I represented 40,000 students, driving strategic initiatives and fostering inclusivity. I have championed postgraduate and international student interests as VP Postgraduate, led governance and board activities as a Trustee and Board Member, and built strong relationships with university leadership, councils, and partners to amplify student voices. I excel at cultivating stakeholder relationships through a digital presence, advocating for student interests, and delivering high-impact campaigns.…

Available to hire

Please take a look at my portfolio: Website not available. Sign in: https://www.twine.net/signup
After experiencing viral success in 2023, I discovered my love for social content and have since devoted myself to mastering the art of digital communication.

My career to date has included significant roles in content delivery, communications strategy, and leadership within the University of Nottingham Students’ Union (UoNSU), Confetti Media Group and Nottingham Trent Students’ Union (NTSU), alongside personal and volunteer projects. As President of NTSU I represented 40,000 students, driving strategic initiatives and fostering inclusivity. I have championed postgraduate and international student interests as VP Postgraduate, led governance and board activities as a Trustee and Board Member, and built strong relationships with university leadership, councils, and partners to amplify student voices. I excel at cultivating stakeholder relationships through a digital presence, advocating for student interests, and delivering high-impact campaigns.

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Language

English
Fluent

Work Experience

Marketing & Outreach Officer at Confetti Media Group
January 1, 2024 - Present
Supported student recruitment by developing outreach strategies and creating engaging digital content across social media and the Confetti website. Produced targeted video content for student audiences, improving engagement and communicating key information about courses and student life. Led targeted email marketing campaigns for FE students and parents, increasing click-through rates from 60% to 80%. Represented Confetti at open days and led postgraduate and graduate call campaigns, while conducting competitor analysis to strengthen campaign strategy. Led development of the venue's TikTok strategy, applying knowledge of organic content trends and creating fan vox posts to increase engagement and reach new audiences. Led high-level digital marketing campaigns, delivering impactful content and increasing student engagement. Managed a team of student content creators, overseeing content planning, creation, and scheduling. Ensured strong brand identity and continuity across platforms, po
Marketing & Communications Coordinator at Nottingham Trent Students' Union (NTSU)
January 1, 2023 - Present
Lead and grow marketing and communications campaigns, including promoting a 10,000-capacity live entertainment venue hosting over one million visitors annually. Developed the TikTok strategy, created fan vox posts to increase engagement, and produced real-time social media content at live events. Supported PR campaigns and events, led sustainability initiatives within marketing activity, and conducted research and content curation for projects including artist gifting initiatives and the Olympian Hall of Fame development. Coordinated marketing activities and partner relations to strengthen visibility and collaboration across channels.
President at Nottingham Trent Students' Union (NTSU)
January 1, 2023 - Present
As President, represented 40,000 students and led strategic initiatives that fostered inclusivity and student ownership. Drove student-led governance with a focus on core values and supported senior leadership discussions on budgets and strategy to address issues such as the cost-of-living crisis. Built and maintained relationships with university leadership, councils, other student unions, NUS, and media to advocate for student interests.
Vice President (Postgraduate) at Nottingham Trent Students' Union (NTSU)
January 1, 2022 - January 1, 2023
Championed postgraduate and international student interests and drove policy implementation.
Trustee at Nottingham Trent Students' Union
January 1, 2022 - January 1, 2024
Active participant on the Union's Trustee Board, ensuring student voice and needs were represented. Led recruitment and governance processes and supported governance activities.
Board Member at Nottingham Trent Students' Union – Board of Governors
January 1, 2023 - January 1, 2024
Member of NTU's Board of Governors and sub-committees to guide university policy affecting student life.
Social Media Coordinator at University of Nottingham Students’ Union
January 1, 2025 - Present
Managed primary social media channels, including TikTok and Instagram, developing engaging student-focused content, celebrating achievements, and driving engagement.

Education

BA (Hons) Media and International Relations at Nottingham Trent University
September 1, 2018 - July 1, 2021

Qualifications

MA Media and Globalisation
September 1, 2021 - March 1, 2023
A-Levels
January 11, 2030 - June 1, 2026

Industry Experience

Education, Media & Entertainment, Non-Profit Organization, Professional Services