Hi there! I’m Anna Rameen, a marketing and analytics professional with agency experience at Ogilvy and BBDO. I excel at managing global brands, delivering integrated campaigns across digital and traditional channels, and translating data into actionable growth. I thrive in collaborative, fast-paced environments and enjoy shaping strategy that resonates with audiences while driving results. I’m currently completing an MSc in Digital Marketing and Analytics at Aston University, strengthening my strengths in marketing, project and client management, digital strategy, and analytics. Outside work, I’m passionate about entrepreneurship, design and creativity, travel and exploration, and contributing to my community through volunteering.…

Anna Rameen

Hi there! I’m Anna Rameen, a marketing and analytics professional with agency experience at Ogilvy and BBDO. I excel at managing global brands, delivering integrated campaigns across digital and traditional channels, and translating data into actionable growth. I thrive in collaborative, fast-paced environments and enjoy shaping strategy that resonates with audiences while driving results. I’m currently completing an MSc in Digital Marketing and Analytics at Aston University, strengthening my strengths in marketing, project and client management, digital strategy, and analytics. Outside work, I’m passionate about entrepreneurship, design and creativity, travel and exploration, and contributing to my community through volunteering.…

Available to hire

Hi there! I’m Anna Rameen, a marketing and analytics professional with agency experience at Ogilvy and BBDO. I excel at managing global brands, delivering integrated campaigns across digital and traditional channels, and translating data into actionable growth. I thrive in collaborative, fast-paced environments and enjoy shaping strategy that resonates with audiences while driving results.

I’m currently completing an MSc in Digital Marketing and Analytics at Aston University, strengthening my strengths in marketing, project and client management, digital strategy, and analytics. Outside work, I’m passionate about entrepreneurship, design and creativity, travel and exploration, and contributing to my community through volunteering.

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Skills

Experience Level

Language

English
Fluent
Urdu
Fluent
Panjabi, Punjabi
Advanced
Hindi
Advanced

Work Experience

Account Manager at Ogilvy WPP
September 1, 2025 - October 1, 2025
Managed 7+ key accounts including Coca-Cola Regional, Foodpanda Regional, LUMS University, Fatima Fertilizer, and One Group; oversaw campaigns spanning digital, ATL, and BTL with 100% on-time execution; improved client satisfaction and retention; coordinated cross-functional teams of 15+ creatives, strategists, and media specialists to deliver impactful campaigns; drove double-digit engagement lifts on digital campaigns through content optimization and reporting.
Retention Specialist/Quoter at Edge Insurance
March 1, 2025 - October 1, 2025
Quoted and processed 100+ insurance policies across auto, home, and commercial lines, ensuring compliance with US regulations; boosted client sales by 40% through tailored quotes and consultative selling; managed a portfolio of 50+ active clients, focusing on renewals and cross-sells; coordinated with US-based carriers to match client needs with suitable policies and analyzed lead performance to streamline the quote-to-close process.
Business Development & Marketing Manager at Mama’s Magic
January 1, 2025 - October 1, 2025
Expanded distribution into new markets and secured partnerships with major retailers and wholesalers; led digital and offline marketing campaigns reaching over 500K people and boosted sales; managed full sales cycle from lead generation to closing and introduced reporting tools to track sales and customer feedback for better decision-making.
Community / Social Media Manager at BBDO
March 1, 2024 - October 1, 2025
Managed PepsiCo’s digital portfolio and other brands (e.g., Domino’s Pizza, MG Motors, EBM Corpora te) with campaigns generating millions of impressions and high engagement; led community management and brand engagement across social platforms; monitored performance, achieving ~20% growth in engagement; coordinated cross-functional teams of 15+ creatives and strategists to deliver impactful social activations.
Account Manager at Ogilvy
September 1, 2025 - October 1, 2025
Managed 7+ key accounts including EBM, Coca-Cola Regional, Food Panda Regional, LUMS University, Fatima Fertilizer and One Group, overseeing campaigns that reached millions of consumers across Pakistan. Partnered with Memac Ogilvy (MENA) on Honda, Toyota, Lexus, Talabat, and IKEA, ensuring regional campaign consistency across 5+ markets. Directed 20+ integrated campaigns (digital, ATL, BTL), delivering projects under tight deadlines with 100% on-time execution. Improved client satisfaction and retention, with repeat campaign wins from EBM, Coca-Cola, and Food Panda, contributing to portfolio growth. Coordinated cross-functional teams of 15+ creatives, strategists, designers, and media specialists to deliver impactful campaigns. Drove double-digit engagement lifts on digital campaigns through strategic content optimization and reporting.
Retention Specialist / Quoter at Edge
March 1, 2025 - October 1, 2025
Quoted and processed 100+ insurance policies across auto, home, and commercial lines, ensuring compliance with US state regulations. Boosted client sales by 40% through tailored quotes and consultative selling. Managed a portfolio of 50+ active clients, focusing on renewals, cross-sells, and long-term relationship building. Coordinated with US-based carriers to match client needs with suitable policies, improving conversion rates. Tracked and analyzed lead performance to improve quote-to-close ratios and streamline the sales process.
Business Development & Marketing Manager at Mama’s Magic
January 1, 2025 - October 1, 2025
Expanded distribution into new markets and secured partnerships with major retailers and wholesalers. Ran digital and offline marketing campaigns, reaching over 500K people and increasing sales. Managed the full sales cycle from lead generation to closing, improving conversion rates. Supervised a sales and marketing team, set targets, and delivered projects on time. Introduced reporting tools to track sales and customer feedback, supporting better decisions.
Community / Social Media Manager at BBDO
March 1, 2024 - October 1, 2025
Managed PepsiCo’s digital portfolio including Pepsi, Gatorade, Slice, Sting, and Lay’s, building campaigns that generate millions of impressions and high engagement rates across social platforms. Managed and drove community management and brand engagement for Domino’s Pizza, MG Motors, and EBM Corporate, handling a combined audience of 1M+ followers. Monitored, analyzed, and reported on social performance, achieving 20%+ growth in engagement with key brand communities. Directed day-to-day social media calendars, content approvals, and audience interactions to maintain brand consistency and timely responses alongside analyzing media analytics to boost engagement. Collaborated with creative teams to deliver high-impact social activations, supporting launches and regional campaigns under tight deadlines.
Account Manager at Ogilvy WPP
March 1, 2024 - September 30, 2025
Managed 7+ key accounts including EBM (Peck Frean’s), Coca-Cola Regional, Foodpanda Regional, LUMS University, Fatima Fertilizer, and One Group, delivering campaigns reach in millions globally. Partnered with Memac Ogilvy (MEN A) on Honda, Toyota, Lexus, Talabat, BYD, HSB C, Jeep, Ram inator, IKEA, ensuring regional consistency across 5+ markets. Orchestrated 20+ integrated campaigns (Digital, ATL, BTL) with 100% on-time delivery, driving double-digit digital engagement lifts through content optimization and reporting. Coordinated 15+ creatives, strategists, designers, and media specialists, strengthening client satisfaction, retention, and repeat campaign wins from EBM, Coca-Cola, and Foodpanda.
Retention Specialist/Quoter at Edge
September 1, 2024 - March 31, 2025
Worked remotely with US-based firms and quoted 100+ US auto, home, and commercial insurance policies, managing 50+ clients across renewals and cross-sells in compliance with state regulations.
Community / Social Media Manager at BBDO
June 1, 2023 - March 31, 2024
Oversaw PepsiCo’s digital portfolio for snacks and beverages, delivering campaigns with millions of impressions and strong engagement across social platforms. Led social media management and engagement alongside creative brief approvals for Domino’s, MG Motors, and EBM Corpora te, overseeing 1M+ followers, social calendars, content approvals, and audience interactions. Monitored and analyzed performance using Meta & Google Analytics, driving 80%+ engagement growth and optimizing content through insights and reporting. Collaborated with creative teams to deliver high-impact social activations, supporting launches and regional campaigns under tight deadlines.
Creative/Client Servicing Intern at BBDO
May 1, 2022 - July 31, 2022
Supported digital and social campaigns through content coordination, research, and performance tracking while collaborating with creative, account, and strategy teams.

Education

Bachelor's degree (BA Hons), Marketing and Media Studies at Lahore School Of Economics
January 11, 2030 - January 1, 2023
A Level at APSIS Lahore
January 11, 2030 - January 1, 2019
Bachelor's degree (BBA Hons) at Lahore School Of Economics
January 11, 2030 - January 1, 2023
A Level at APSIS Lahore
January 11, 2030 - January 1, 2019
MSc Digital Marketing and Analytics at Aston University
January 1, 2025 - January 1, 2026
BBA Hons Marketing and Media Studies at Lahore School Of EconomicS
January 1, 2019 - January 1, 2023

Qualifications

A Level (Business Studies, Psychology, English Language)
January 11, 2030 - January 1, 2019
Bachelor's degree (BBA Hons) in Marketing & Media Studies
January 11, 2030 - January 1, 2023
A Level - Business Studies, Psychology, English Language
January 11, 2030 - January 1, 2019

Industry Experience

Media & Entertainment, Consumer Goods, Retail, Professional Services, Education

Skills

Experience Level