Results-driven professional with experience in customer service, sales support, administrative coordination, and client engagement. Skilled in relationship-building, outreach, recruitment support, and data management, with strong follow-up abilities and report preparation. Motivated to contribute to SME development by connecting businesses with essential resources and supporting recruitment and onboarding processes. Fluent in English and Kinyarwanda, with experience maintaining accurate records and supporting data-driven communication across teams.…

Annie Merci.A

Results-driven professional with experience in customer service, sales support, administrative coordination, and client engagement. Skilled in relationship-building, outreach, recruitment support, and data management, with strong follow-up abilities and report preparation. Motivated to contribute to SME development by connecting businesses with essential resources and supporting recruitment and onboarding processes. Fluent in English and Kinyarwanda, with experience maintaining accurate records and supporting data-driven communication across teams.…

Available to hire

Results-driven professional with experience in customer service, sales support, administrative coordination, and client engagement. Skilled in relationship-building, outreach, recruitment support, and data management, with strong follow-up abilities and report preparation.

Motivated to contribute to SME development by connecting businesses with essential resources and supporting recruitment and onboarding processes. Fluent in English and Kinyarwanda, with experience maintaining accurate records and supporting data-driven communication across teams.

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Language

English
Fluent
Kinyarwanda
Fluent
French
Beginner

Work Experience

Administrative assistant at iDebate Rwanda
January 1, 2024 - May 31, 2025
Coordinated logistics and documentation for workshops and training events. Managed organizational records and participant data with accuracy, integrity, and confidentiality. Supported data-driven reporting and communication across departments, ensuring information was properly organized and shared with relevant stakeholders.
Freelance Copywriter at Zurimode
January 1, 2024 - January 1, 2025
Wrote compelling product descriptions to highlight features and drive customer interest. Created engaging social media captions to increase audience interaction and brand visibility. Developed sales-focused copy for promotions to improve conversions, researched market trends to create relevant messaging, and edited/proofread content for clarity and professionalism. Collaborated remotely with the brand team to align content with marketing goals and campaigns, and produced persuasive messages tailored to target audiences. Supported content idea planning and managed multiple tasks while meeting deadlines.
Freelance Copywriter, Performance & Social Media Focus at Zuri Rwanda
January 1, 2024 - January 1, 2025
Wrote conversion-focused product and promotional copy designed to drive customer action; Developed engaging social media content using strong hooks and audience-focused messaging; Applied direct response principles such as clear CTAs, benefit-driven copy, and problem-solution frameworks; Experimented with different messaging styles to improve engagement and content performance; Researched trends and audience behavior to inform creative direction; Maintained consistent brand voice across campaigns and content formats; Edited and optimized copy for clarity, tone, and effectiveness; Managed multiple content projects in a fast-paced, remote environment.
Training Sales Assistant at Nzi za Training Academy
February 1, 2023 - May 31, 2023
Scheduled and tracked training sessions for multiple clients. Conducted basic market research and analyzed feedback data to support sales and service improvement. Supported report preparation and maintained customer relationship records to improve follow-up and customer experience.
Customer Care Officer at Brionche
June 1, 2022 - August 31, 2022
Recorded and analyzed customer inquiries and feedback data. Maintained accurate records to support service improvement and team decision-making. Collaborated with the team to enhance customer satisfaction by ensuring issues and feedback were properly captured and communicated.
Copy Editor at Furaha Publisher
January 1, 2022 - January 1, 2023
Edited and refined content to improve clarity, flow, and readability; Ensured consistency in tone, messaging, and structure across materials; Fact-checked content to maintain accuracy and credibility; Provided structured feedback to improve overall writing quality; Delivered high-quality work under tight deadlines.

Education

High School Diploma – Chemistry, Biology, and Mathematics at Lycee de Zaza
January 11, 2030 - July 17, 2026
A.S. in Science; B.A. in Management (logistics and operations) at Southern New Hampshire University at Kepler College
January 1, 2023 - January 1, 2026

Qualifications

Forage certificate in sales
January 3, 2026 - April 4, 2026

Industry Experience

Media & Entertainment, Professional Services, Software & Internet, Retail, Education, Non-Profit Organization, Other
    Client communication Strategy

    This communication flow is designed to move users from awareness to action using a multi-channel approach.

    The email introduces the feature and clearly explains its value, focusing on simplicity and control to build trust. Push notifications follow with short, timely prompts that create urgency and drive immediate action. The in-app message reinforces the same value when users are already engaged, reducing friction and making activation easy.

    For inactive users, the re-engagement email shifts the focus to reminding them of available value and encouraging them to return without pressure.

    Across all touchpoints, the messaging stays consistent, clear, and action-oriented, ensuring users understand the benefit quickly and are guided toward activation and continued use.