Available to hire
With a BFA from Syracuse University and a career spent elevating household names, I help brands stand out on the shelf and in the home. My portfolio spans from boutique beauty packaging for Victoria’s Secret to mass-market displays for global retailers. I pride myself on being a collaborative team player who excels at creativity, developing new brand architectures, and maintaining strict visual consistency across diverse product lines.
Experience Level
Language
English
Fluent
Work Experience
Packaging & Graphic Design Manager at American Exchange Group | Home Division
September 1, 2024 - PresentDirect packaging and graphic design strategy for newly formed Home Division, establishing brand integrity across all product lines. Drive the development of new brand identities and visual assets, provide art direction for product photography and packaging visuals.
Packaging Design Manager at Idea Nuova | Home Decor
January 1, 2024 - September 1, 2024Managed team of 3 designers, directed them on projects and priorities. Oversaw all packaging for brand consistency. Responsible for showroom packaging for market week, as well as signage and displays. Designed new logos and brands. Gave direction for lifestyle photography on packaging.
Senior Packaging Designer at Idea Nuova | Home Decor
October 1, 2022 - January 1, 2024Designed packaging and in-store displays for home textiles and decor, such as bedding, bath, window, furniture, and beach for in-house and private brands. Developed new packaging structures & dielines, prepared final files for print. Select clients include Walmart, TJ Maxx, Amazon, Ross, Costco & Sam’s Club.
Freelance Packaging Designer at Grey Matter Concepts
March 1, 2022 - June 1, 2022Designed packaging and in-store displays for socks, underwear and layers for in-house and private brands, including Wrangler, Real Tree and Lee. Developed new packaging structures & dielines and prepared final files.
Senior Graphic Designer at Amiee Lynn / PBS Home | Walmart Division
September 1, 2021 - January 1, 2022Responsible for packaging design for home, jewelry, hair, belts and seasonal products for Walmart and in-house brands. Created designs and mock-ups for in-store displays. Created textile designs for home products.
Graphic Designer at Welspun USA | Home Textiles
March 1, 2020 - September 1, 2021Designed packaging and logos for bedding and bath products. Responsible for managing eight brands, including three Martha Stewart collections. Designed print and digital collateral for market week. Reviewed and organized samples from all factories. Created marketing materials, icons and presentations. Select clients include Macy’s, Target, Amazon, QVC, Ross, Costco & Sam’s Club.
Lead Graphic Designer at Shalom International Corp. | Bath & Beauty Division
June 1, 2019 - March 1, 2020Sole designer for all packaging, logos and presentations for entire division from conception to final production. Projects included bath, beauty & cosmetic products as well as seasonal gift sets for men, women and children. Worked closely with division President to develop ideas for new products.
Packaging Designer, Mist Collection Contract at Victoria’s Secret Beauty
February 1, 2019 - March 1, 2019Created prints & patterns for the accessories team, designed new logo type-treatments for use on various products (cosmetic bags, scarves, gift sets).
Packaging Designer at Victoria’s Secret Beauty – Mist Collection
May 1, 2018 - November 1, 2018Designed beauty packaging for the U.S. & international seasonal collections working closely with the Fragrance Vice President & Design Director.
Graphic Designer at Leibowitz | Branding & Design
July 1, 2016 - September 1, 2017Freelance Designer; designed a wide range of print and digital material (publications, brochures logos, animated web banners). Designed brand identities from concept to implementation. Prepared final files for print. Supported Creative Director, Interactive Art Director and Senior Designers.
Freelance Designer at Leibowitz | Branding & Design
January 1, 2016 - May 1, 2016Design work (publications, logos, brand identities) during early career.
Education
BFA in Communications Design, Minor in Textiles at Syracuse University, School of Design
January 1, 2012 - January 1, 2015Graphic Design Major at Maryland Institute College of Art
January 1, 2011 - January 1, 2012Pre-College Program at School of Visual Arts
June 1, 2009 - August 1, 2009Pre-College Program at School of Visual Arts
June 1, 2010 - August 1, 2010Qualifications
Industry Experience
Consumer Goods, Retail, Media & Entertainment, Manufacturing, Professional Services
Experience Level
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