ÁP

Ákos Petrényi

Available to hire

Digital marketing professional with close to a year and a half of research-driven content and community experience across multiple international markets.

About

Digital marketing professional with close to a year and a half of research-driven content and community experience across multiple international markets. Comfortable working independently on remote, deliverable-based projects—planning content, tracking performance, and adapting tone and approach to different audiences and platforms.

Strong research and analytical skills (GA4, competitor/market research) combined with daily AI-assisted workflows (e.g., ChatGPT). Looking to bring a research-first, community-aware approach to focused growth strategies—especially in Reddit/community-focused environments.

  • 2 years' experience
  • Joined August 2026

Languages

  • HungarianFluent
  • EnglishAdvanced
  • GermanIntermediate
  • ItalianIntermediate

Industry experience

  • Retail
  • Education
  • Consumer Goods
  • Media & Entertainment
  • Professional Services

Work experience

Marketing Intern · Sto Építőanyag Kft.Apr 2025 – Aug 2026 · 1 yr 5 mos

Owned content and campaign work end-to-end with minimal supervision: research, planning, production, and reporting. Conducted competitor and audience research across Hungary, Romania, and Bulgaria to shape market-specific messaging and content. Measured engagement and reach using GA4 and adjusted strategy based on performance. Produced high-volume digital content and landing pages using CMS/HTML tools with AI-accelerated workflows, maintaining consistent brand voice across channels. Coordinated with an external media agency for paid social execution by translating goals into briefs and reviewing performance. Managed newsletters (SalesAutopilot) and multi-market e-commerce content (UNAS).

Sales Associate / Sports Advisor · DecathlonOct 2023 – Apr 2025 · 1 yr 7 mos

Provided daily customer-facing support, quickly reading audience needs and adapting communication style accordingly. Worked independently and reliably in a fast-paced, target-driven environment with minimal oversight.

Education

MSc in Marketing · Eötvös Loránd University (ELTE)2023 – 2026
BSc in Sport and Recreation Management · University of Debrecen2019 – 2022

Certifications and awards

Google Analytics Certification (Skillshop)2026 – 2027

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