Hi, I'm Apoorva Narayan, a product designer based in Ireland with over 4 +years of experience working on B2C, B2B, and SaaS products. I have a strong track record of improving user engagement, conversion, and reducing churn through thoughtful UX/UI designs. I specialise in user research, prototyping, and collaborating with cross-functional teams to deliver impactful product solutions. Currently, I'm freelancing where I lead design projects for innovative platforms using AI and computer vision technologies, and I am passionate about designing user-friendly, accessible interfaces that solve real problems. When I'm not designing, I enjoy practicing Indian classical dance.

Apoorva Narayan

Hi, I'm Apoorva Narayan, a product designer based in Ireland with over 4 +years of experience working on B2C, B2B, and SaaS products. I have a strong track record of improving user engagement, conversion, and reducing churn through thoughtful UX/UI designs. I specialise in user research, prototyping, and collaborating with cross-functional teams to deliver impactful product solutions. Currently, I'm freelancing where I lead design projects for innovative platforms using AI and computer vision technologies, and I am passionate about designing user-friendly, accessible interfaces that solve real problems. When I'm not designing, I enjoy practicing Indian classical dance.

Available to hire

Hi, I’m Apoorva Narayan, a product designer based in Ireland with over 4 +years of experience working on B2C, B2B, and SaaS products. I have a strong track record of improving user engagement, conversion, and reducing churn through thoughtful UX/UI designs. I specialise in user research, prototyping, and collaborating with cross-functional teams to deliver impactful product solutions.

Currently, I’m freelancing where I lead design projects for innovative platforms using AI and computer vision technologies, and I am passionate about designing user-friendly, accessible interfaces that solve real problems. When I’m not designing, I enjoy practicing Indian classical dance.

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Experience Level

Expert
Expert
Expert
Expert
Intermediate
Intermediate
Intermediate
Intermediate
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Language

English
Fluent

Work Experience

Product Designer, Freelance at Freelance
March 1, 2025 - Present
Spearheading product design for a multi-modal AI platform that transforms user-uploaded clothing photos into curated outfit combinations based on weather and location through computer vision analysis and LLM-powered styling intelligence. Reduced design iteration time by 60% using Lovable to rapidly prototype & test design ideas. Collaborating cross-functionally to lead UX research and design for an iOS mobile app that simplifies household chore management, supporting better relationships among cohabitants.
Product Designer at Digital Charging Solutions
September 30, 2024 - July 16, 2025
Owned UX/UI for the ChargeNow mobile app end-to-end during a critical break-even phase. Redesigned the 'start charging' flow saving €25K/year in support costs through clearer copy and inline help. Reduced churn rate by 15% through transparent pricing MVP. Designed features like Popular times, charger filters, and price tags on map for better user experience. Led user research including in-person interviews and recruitment strategies. Collaborated with PMs and engineers to align designs with OKRs. Designed scalable, accessible design patterns for white label solutions deployed in 12 EU countries.
UX/UI Work Student (Contract) at KUGU
May 31, 2022 - July 16, 2025
Designed and improved a B2B prop-tech SaaS platform for building managers to make energy data accessible and actionable. Led UI design leading to a revenue increase of 2% and CO₂ reduction by 3% through energy monitoring and analytics modules. Conducted heuristic evaluations and redesigned navigation and information architecture to reduce friction. Introduced UX workshops and user research methods fostering user-centered product thinking. Contributed to establishing a design system for accessibility across devices with responsive components.
UX/UI Designer at Iterator IT Consultancy
December 31, 2020 - July 16, 2025
Managed and designed multiple D2C and B2B Shopify projects improving UX for merchants and shoppers. Led end-to-end design of an AI-powered Shopify app resulting in 85% adoption increase and 10,000+ monthly bulk uploads. Designed custom web concepts and launched Shopify storefronts for 8+ FMCG products improving navigation, product pages, and checkout flows. Balanced design craft with client communication and stakeholder management.
UX/UI Trainee at Tavant Technologies
July 31, 2019 - July 16, 2025
Designed fintech web app for a US-based client simplifying complex paper-based processes into clear, trackable UX flows, improving time-to-completion and comprehension.

Education

Masters in Strategic Design at SRH University
October 15, 2020 - October 15, 2022
Bachelors in Fashion Design at National Institute of Fashion Technology
January 1, 2014 - May 31, 2018
M.A Strategic Design at SRH School for Design and Communication, Germany
January 1, 2020 - December 31, 2022
B.Des Fashion Design at National Institute of Fashion Technology, India
January 1, 2014 - December 31, 2018

Qualifications

Add your qualifications or awards here.

Industry Experience

Software & Internet, Energy & Utilities, Real Estate & Construction, Consumer Goods, Professional Services
    paper "Popular times" feature that increases user activity and reduces wait times

    A new feature on ChargeNow that forecasts the occupancy of a charger through an interactive graph.

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