Skills
Experience Level
Expert
Expert
Expert
Intermediate
Intermediate
Intermediate
Intermediate
Work Experience
Product Designer at Brilliance Dance Academy
September 1, 2025 - PresentLed user research with 15+ parents to identify enrollment decision drivers and designed a recruitment website supporting 100+ annual registrations. Built scalable design system in Figma for consistent brand expression and rapid iteration across marketing touchpoints. Translated designs into production using React and Next.js, shipping accessible UI within a 2-month timeline.
Product Designer at Welearn Academy
June 1, 2023 - PresentDesigned and shipped informational website, increasing parent inquiries by 40% and average session duration by 35%. Restructured curriculum information through card sorting with 10 parents, improving content discoverability and reducing bounce rate. Led content prioritization, navigation, and layout decisions to optimize clarity and usability.
Education
Bachelor of Applied Science in Management Engineering, Co-operative Program at University of Waterloo
January 1, 2025 - January 1, 2030Qualifications
Industry Experience
Education, Software & Internet, Media & Entertainment
Skills
Experience Level
Expert
Expert
Expert
Intermediate
Intermediate
Intermediate
Intermediate
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