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I’m Anastasia Kvariani, a Creative communications lead with 8+ years of experience turning strategies into data-driven, engaging campaigns. I’m driven by solving complex challenges—whether launching campaigns with zero budget through strategic partnerships, delivering ROI breakthroughs, or turning niche, hard-to-explain products into clear, compelling brand stories. I view creativity as a business task; I bring insight, context, and strategy to bear to deliver measurable results. My strength is transforming business objectives into narratives that resonate with audiences, serving as a bridge between brand and audience and guiding teams to impact.…I’m Anastasia Kvariani, a Creative communications lead with 8+ years of experience turning strategies into data-driven, engaging campaigns. I’m driven by solving complex challenges—whether launching campaigns with zero budget through strategic partnerships, delivering ROI breakthroughs, or turning niche, hard-to-explain products into clear, compelling brand stories. I view creativity as a business task; I bring insight, context, and strategy to bear to deliver measurable results. My strength is transforming business objectives into narratives that resonate with audiences, serving as a bridge between brand and audience and guiding teams to impact.

Anastasia Kvariani

Creative Director, Content Creator, Content Producer, +2

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I’m Anastasia Kvariani, a Creative communications lead with 8+ years of experience turning strategies into data-driven, engaging campaigns. I’m driven by solving complex challenges—whether launching campaigns with zero budget through strategic partnerships, delivering ROI breakthroughs, or turning niche, hard-to-explain products into clear, compelling brand stories. I view creativity as a business task; I bring insight, context, and strategy to bear to deliver measurable results. My strength is transforming business objectives into narratives that resonate with audiences, serving as a bridge between brand and audience and guiding teams to impact.…I’m Anastasia Kvariani, a Creative communications lead with 8+ years of experience turning strategies into data-driven, engaging campaigns. I’m driven by solving complex challenges—whether launching campaigns with zero budget through strategic partnerships, delivering ROI breakthroughs, or turning niche, hard-to-explain products into clear, compelling brand stories. I view creativity as a business task; I bring insight, context, and strategy to bear to deliver measurable results. My strength is transforming business objectives into narratives that resonate with audiences, serving as a bridge between brand and audience and guiding teams to impact.

Available to hire

I’m Anastasia Kvariani, a Creative communications lead with 8+ years of experience turning strategies into data-driven, engaging campaigns. I’m driven by solving complex challenges—whether launching campaigns with zero budget through strategic partnerships, delivering ROI breakthroughs, or turning niche, hard-to-explain products into clear, compelling brand stories. I view creativity as a business task; I bring insight, context, and strategy to bear to deliver measurable results. My strength is transforming business objectives into narratives that resonate with audiences, serving as a bridge between brand and audience and guiding teams to impact.

Skills

Experience Level

Expert

Expert

Expert

Expert

Intermediate

Language

Russian

Fluent

English

Advanced

Work Experience

Head of Creative Team at Palindrom

June 1, 2025 - June 1, 2025

Led and coordinated a 5-member cross-functional team delivering brand media, content and special projects. Developed and implemented campaigns for clients including Yandex Practicum, Yandex Food, Mamba and MegaFon; launched offline signature events and long-range roadmaps, including AI-powered engagement formats. Built partnerships with key brands and delivered initiatives such as 144 branded pages and a projected 50K+ monthly organic visits.

Creative Director at Look At Media

December 1, 2023 - December 1, 2023

In-house creative agency leadership overseeing 80+ special projects with budgets from $10,000; drove KPI improvements (average +17%), increased web traffic (2.5x after a major drop), created new formats, and achieved multi-format campaigns with high ROI (up to 2567% and up to 3471% on selected projects).

Digital Creative Manager at Look At Media

June 1, 2022 - June 1, 2022

Produced 10+ creative projects monthly for major clients (Raiffeisen Bank, Puma, Asus, etc.); led campaigns including Sber and Puma with strong CTRs; developed a year-long road map for multi-channel campaigns and activations.

Junior Digital Marketing Manager at Siberian Wellness

June 1, 2020 - June 1, 2020

Global production of innovative health, sports, and beauty products; created email marketing sequences improving lead conversions; audited website, planned content, and managed monthly asset output; collaborated on data-driven digital campaigns.