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I'm a Social Media Content Strategist with over 8 years of experience building brand presence and turning content into measurable results. My background in visual arts and filmmaking allows me to create copy and video that connects with real people, resulting in growth of engaged audiences and viral content. I specialize in developing strategy across platforms and leading content production from end to end.…I'm a Social Media Content Strategist with over 8 years of experience building brand presence and turning content into measurable results. My background in visual arts and filmmaking allows me to create copy and video that connects with real people, resulting in growth of engaged audiences and viral content. I specialize in developing strategy across platforms and leading content production from end to end.

Johann Aranzalez

PRO

Content Strategist, Social Media Manager, Content Creator, +2

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I'm a Social Media Content Strategist with over 8 years of experience building brand presence and turning content into measurable results. My background in visual arts and filmmaking allows me to create copy and video that connects with real people, resulting in growth of engaged audiences and viral content. I specialize in developing strategy across platforms and leading content production from end to end.…I'm a Social Media Content Strategist with over 8 years of experience building brand presence and turning content into measurable results. My background in visual arts and filmmaking allows me to create copy and video that connects with real people, resulting in growth of engaged audiences and viral content. I specialize in developing strategy across platforms and leading content production from end to end.

Available to hire

Sydney, Australia

I’m a Social Media Content Strategist with over 8 years of experience building brand presence and turning content into measurable results. My background in visual arts and filmmaking allows me to create copy and video that connects with real people, resulting in growth of engaged audiences and viral content. I specialize in developing strategy across platforms and leading content production from end to end.

Skills

Adobe After Effects

Adobe Premiere Pro

DaVinci Resolve Studio

Music Video

Promo Video

Language

English

Fluent

Spanish; Castilian

Fluent

Work Experience

Social Media Content Strategist at Ecommerce Equation

July 1, 2025 - February 1, 2026

Managed 6 Instagram accounts, developed content strategy, and grew the main IG account from 45K to 89K. Led event content production and collaborated with creative, events, and marketing teams.

Social Media Manager / Content Creator at Kerwin Rae

June 1, 2017 - June 1, 2025

Grew social media accounts from a few thousand to millions of followers. Produced viral content and executed content strategies to drive brand exposure and lead conversion.