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Hello! I'm Archit Gautam, a Marketing Automation Specialist with 8+ years of experience across global brands, delivering precision-driven, multi-channel campaigns using Braze, Marketo, and Adobe Campaign Classic. I thrive on building scalable CRM workflows, real-time personalization, and data-informed optimization that drives engagement and ROI. My passion lies in crafting end-to-end campaigns—from email to push, in-app messages, and WhatsApp communications—combining technical implementation with creative storytelling. I enjoy collaborating with cross-functional teams to engineer reliable data pipelines, AB tests, and robust reporting that fuel growth and customer satisfaction.…Hello! I'm Archit Gautam, a Marketing Automation Specialist with 8+ years of experience across global brands, delivering precision-driven, multi-channel campaigns using Braze, Marketo, and Adobe Campaign Classic. I thrive on building scalable CRM workflows, real-time personalization, and data-informed optimization that drives engagement and ROI. My passion lies in crafting end-to-end campaigns—from email to push, in-app messages, and WhatsApp communications—combining technical implementation with creative storytelling. I enjoy collaborating with cross-functional teams to engineer reliable data pipelines, AB tests, and robust reporting that fuel growth and customer satisfaction.

Archit Gautam

Marketing Automation Specialist, Growth Marketer, Content Strategist, +3

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Hello! I'm Archit Gautam, a Marketing Automation Specialist with 8+ years of experience across global brands, delivering precision-driven, multi-channel campaigns using Braze, Marketo, and Adobe Campaign Classic. I thrive on building scalable CRM workflows, real-time personalization, and data-informed optimization that drives engagement and ROI. My passion lies in crafting end-to-end campaigns—from email to push, in-app messages, and WhatsApp communications—combining technical implementation with creative storytelling. I enjoy collaborating with cross-functional teams to engineer reliable data pipelines, AB tests, and robust reporting that fuel growth and customer satisfaction.…Hello! I'm Archit Gautam, a Marketing Automation Specialist with 8+ years of experience across global brands, delivering precision-driven, multi-channel campaigns using Braze, Marketo, and Adobe Campaign Classic. I thrive on building scalable CRM workflows, real-time personalization, and data-informed optimization that drives engagement and ROI. My passion lies in crafting end-to-end campaigns—from email to push, in-app messages, and WhatsApp communications—combining technical implementation with creative storytelling. I enjoy collaborating with cross-functional teams to engineer reliable data pipelines, AB tests, and robust reporting that fuel growth and customer satisfaction.

Available to hire

Hello! I’m Archit Gautam, a Marketing Automation Specialist with 8+ years of experience across global brands, delivering precision-driven, multi-channel campaigns using Braze, Marketo, and Adobe Campaign Classic. I thrive on building scalable CRM workflows, real-time personalization, and data-informed optimization that drives engagement and ROI.

My passion lies in crafting end-to-end campaigns—from email to push, in-app messages, and WhatsApp communications—combining technical implementation with creative storytelling. I enjoy collaborating with cross-functional teams to engineer reliable data pipelines, AB tests, and robust reporting that fuel growth and customer satisfaction.

Skills

Experience Level

Expert

Expert

Expert

Expert

Expert

Intermediate

Intermediate

Intermediate

Language

English

Advanced

Work Experience

Sr. Associate, Marketing Automation Lead at Chegg

December 1, 2024 - October 26, 2025

Braze campaign creation (email, push, SMS, in-app, WhatsApp). Built real-time user journeys using Braze and mParticle segmentation. Designed and coded responsive email templates from Figma. Implemented event-based transactional workflows using Postman and Braze webhooks. Integrated deep linking (Branch.io) and coupons (Voucherify.io). Developed data workflows and CI/CD pipelines for automation ops. Led multi-channel campaigns and reporting.

Assistant Manager, Operations (Influencer Marketing) at Eleven Media / BuzzOne

April 1, 2020 - October 26, 2025

Managed influencer partnerships for brands like Lenovo, ICICI, American Tourist. Collaborated with talent agencies, PR, and creative teams for seamless launches. Scheduled casting, vetting, and content reviews with stakeholders.

Assistant Manager, Digital Marketing at Emport

June 1, 2021 - October 26, 2025

Executed nurture flows, webinar campaigns, and A/B tested promotions. Developed HTML/CSS emails and landing pages; performed full QA/QC. Managed LinkedIn/Facebook paid campaigns; created Canva assets. Led webinars setup via GoToWebinar.

Marketing Automation Specialist (Marketing to) at Wunderman Thompson

October 1, 2017 - October 26, 2025

Built email/landing page assets and managed webinars in Marketo. Used ON24 and Certain for virtual event execution. Conducted reporting and engagement tracking.