I’m a UX/UI and product designer focused on building clear, scalable experiences for complex digital systems. Currently, I work as a UX/UI Designer at Computime, where I design end-to-end experiences for smart home and EV charging products used by 100,000+ global users. My work spans system-driven workflows, component-based UI, and cross-functional collaboration across engineering and product teams to improve task efficiency and reduce usability-related support issues.
Alongside my product work, I run Circo Design, where I lead visual and brand-driven design projects that balance strong aesthetics with business objectives. My background in interaction design, branding, and motion allows me to translate complex requirements into intuitive, high-quality interfaces that feel modern, intentional, and human.
I’m currently completing my Bachelor of Arts in Interactive Arts & Technology at Simon Fraser University, with a concentration in interaction design and web & mobile development. I bring a strong systems mindset, high visual standards, and a user-centred approach to every product I work on.
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Trail Circle is designed to strengthen AllTrails’ social ecosystem by enabling users to organize, join, and commit to shared outdoor activities with intent. From end-to-end product thinking to interaction design, I focus on intent-based group formation and lightweight coordination that drives engagement, retention, and long-term subscription value.
Design Problem:
Despite an abundance of user-generated content, AllTrails’ social features (limited to likes and comments) see minimal interaction and low ongoing engagement. Compared to platforms like Strava, where social validation and shared activity drive strong network effects, AllTrails’ social feed lacks mechanisms that encourage participation, coordination, or habit formation.
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