Arnica Kathal

Marketing Analyst at Verdantis

Led digital marketing initiatives across SEO, content and email campaigns to boost brand visibility. Executed automated cold email campaigns using QuickMail, achieving a 37% open rate and generating 60+ MQLs per month. Improved average keyword ranking from #23 to #3 and increased branded keyword impressions by 22%. Managed multi-channel content strategy, published engaging blogs, and drove social media engagement by 35%. Collaborated with clients to optimize social media strategy, delivering a 32% increase in reach and a 10% growth in sales within three months. Created strategy and messaging to drive app downloads, and gathered user feedback to inform iterations. Demonstrated MSO capabilities: Strategic Planning, Problem-Solving, Decision-Making, Team Collaboration.

Marketing Analyst at Verdantis

Led digital marketing initiatives including SEO strategy, content planning, social media management and analytics. Implemented automated campaigns, optimized backlinks, and contributed to increased organic traffic and engagement.

Digital Marketing Intern at Accurate Global Alliances

Supported digital marketing campaigns including email, social media, and content initiatives. Assisted in designing and executing automated email campaigns using QuickMail, contributing to improved engagement and lead generation. Helped optimize SEO and content distribution to support organic growth.

Marketing Intern at Bucketlist

Developed and executed a content and social media strategy for marketing campaigns. Created and published engaging blogs and social media content, increasing overall engagement and reach across channels. Collaborated on cross-functional initiatives to drive conversions and test new messaging.

Community Engagement and Marketing Intern at Bucketlist

Engaged with communities, collected user feedback, and supported marketing initiatives remotely to enhance platform adoption.