Arshita Grover
5+ years of hands-on experience executing, optimizing, and reporting on social campaigns across Meta (Facebook & Instagram), Twitter/X, and LinkedIn.
About
Hi, I’m Arshita Grover, a Paid Social & Digital Marketing Specialist based in Toronto, Canada, with 1.5+ years of hands-on experience executing, optimizing, and reporting on social campaigns across Meta (Facebook & Instagram), Twitter/X, and LinkedIn. I have a strong foundation in social media planning, buying, pacing, and performance analysis, supporting client-facing teams, managing budgets, and delivering ROI-focused insights.
I excel at blending data-driven decision making with creative execution in fast-paced agency environments. I collaborate across strategy and creative teams to test ad copy, formats, and audience segments, build clear reports and dashboards, and ensure quality control and timely delivery across platforms.
- 3 years' experience
- Joined January 2025
Skills· 11
Languages
- EnglishFluent
- FrenchBeginner
Industry experience
- Education
- Healthcare
- Media & Entertainment
- Professional Services
- Software & Internet
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Work experience· 14 roles
Developed and executed content strategies to raise awareness about sustainable education programs. Managed social media accounts across platforms, increasing overall brand awareness by 45% within the first 6 months. Created and scheduled educational blog posts, improving website traffic by 30%. Led a social media content calendar, ensuring consistent content delivery and increasing engagement by 25%.
Developed and executed content strategies to raise awareness about sustainable education programs. Managed social media accounts across platforms, increasing overall brand awareness by 45% in the first six months. Created and scheduled educational blog posts, driving a 30% increase in website traffic. Led a social media content calendar to ensure consistent content delivery and boost engagement by 25%.
Developed and executed content strategies to raise awareness about sustainable education programs. Managed social media accounts across platforms, increasing overall brand awareness by 45% within the first 6 months. Created and scheduled educational blog posts, improving website traffic by 30%. Led a social media content calendar, ensuring consistent content delivery and increasing engagement by 25%.
Education· 12
Certifications and awards· 22
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