Available to hire
Hi, I’m Arya Kothari, a Digital Marketing Manager with 2.5 years of hands-on experience across automobile, education consultancy, fitness, restaurants, and gaming channels. I specialize in building and growing brands online, crafting data-driven campaigns, and driving engagement across Instagram, Facebook, YouTube, and more.
As a Gen Z marketer and IT engineer, I stay ahead of trends and collaborate with cross-functional teams to deliver creative, results-driven strategies. I’m passionate about continuous learning, AI-assisted marketing tools, and aiming to become a project manager.
Experience Level
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Intermediate
Intermediate
Intermediate
Intermediate
Intermediate
Intermediate
Intermediate
Intermediate
Intermediate
Language
English
Fluent
Hindi
Fluent
Gujarati
Fluent
Work Experience
Digital Marketing Specialist at Prakash Auto Electrical- On-Site
August 31, 2025 - September 23, 2025Managed company’s presence across Instagram, Facebook, YouTube, and WhatsApp Business. Executed WhatsApp ads and organic marketing campaigns, driving 100+ additional daily app downloads from Play Store. Achieved a 433% growth in monthly revenue through targeted marketing initiatives. Collaborated with HR to recruit and onboard a successor, including creating and managing sponsored job ads on Indeed. Actively participated in candidate interviews to ensure smooth role transition before relocation.
Digital Marketing Manager at MyImpex
January 31, 2025 - September 23, 2025Managed company’s Instagram, Facebook, and Meta Business Suite accounts to build brand presence. Planned and executed targeted Meta ad campaigns in Sydney, driving audience engagement and lead generation. Created and scheduled content calendars to maintain consistent online activity. Designed marketing graphics and creatives using Canva Pro to support campaigns.
Digital Marketing Internship at AcmeGrade
April 30, 2024 - September 23, 2025Gained practical experience in social media marketing, content calendar planning, and Facebook for Business. Designed and edited marketing creatives using Canva and Adobe Express. Applied Google Analytics, SEO, keyword optimization, and CRM (HubSpot) for campaign performance tracking and lead management. Utilized generative AI tools, Trello, Microsoft Teams, and Microsoft Office to streamline project collaboration and execution. Developed and launched special offers and campaigns that significantly boosted customer engagement and business growth.
Social Media Manager at Career Platter (Freelance)
July 31, 2024 - September 23, 2025Created, analyzed, and optimized ad campaigns for an educational consultancy, generating 300+ business inquiries within 60 days. Utilized Canva, video editing, and AI tools to design and execute effective digital marketing strategies. Planned and executed 30+ boost ad campaigns in targeted area of India.
Social Marketing Manager at FM Fitness Center (Freelance)
November 30, 2023 - September 23, 2025Managed Facebook & Instagram content, scheduling, and audience engagement. Applied skills in SEO, Canva design, video editing in CapCut to boost digital presence. Participated in Ad shoots.
Social Media Manager at William John’s Pizza Superlative (Freelance)
September 30, 2024 - September 23, 2025Built and managed the company’s Instagram and Facebook presence from scratch. Established collaborations with 20+ local influencers and food bloggers to expand brand reach. Planned and executed 30+ Instagram ad campaigns, targeting city-based audience. Designed graphical posts and promotional creatives to support marketing campaigns. Developed and launched special offers and campaigns that significantly boosted customer engagement and business growth.
Digital Marketing Specialist at Prakash Auto Electrical- On-Site
August 1, 2025 - September 23, 2025Managed company’s presence across Instagram, Facebook, YouTube, and WhatsApp Business. Executed WhatsApp ads and organic marketing campaigns, driving 100+ additional daily app downloads from Play Store. Achieved a 433% growth in monthly revenue through targeted marketing initiatives. Collaborated with HR to recruit and onboard a successor, including creating and managing sponsored job ads on Indeed. Actively participated in candidate interviews to ensure smooth role transition before relocation.
Digital Marketing Manager at MyImpex Australia- Remote
January 1, 2025 - September 23, 2025Managed company’s Instagram, Facebook, and Meta Business Suite accounts to build brand presence. Planned and executed targeted Meta ad campaigns in Sydney, driving audience engagement and lead generation. Created and scheduled content calendars to maintain consistent online activity. Designed marketing graphics and creatives using Canva Pro to support campaigns.
Digital Marketing Internship at AcmeGrade- Remote Bengaluru, India
April 1, 2024 - September 23, 2025Gained practical experience in social media marketing, content calendar planning, and Facebook for Business. Designed and edited marketing creatives using Canva and Adobe Express. Applied Google Analytics, SEO, keyword optimization, and CRM (HubSpot) for campaign performance tracking and lead management. Utilized generative AI tools, Trello, Microsoft Teams, and Microsoft Office to streamline project collaboration and execution. Developed and launched special offers and campaigns that significantly boosted customer engagement and business growth.
Social Media Manager at Career Platter-Freelance Bengaluru, India
July 1, 2024 - September 23, 2025Created, analyzed, and optimized ad campaigns for an educational consultancy, generating 300+ inquiries within 60 days. Used Canva, video editing, and AI tools to design and execute digital marketing strategies. Planned and executed 30+ boost ad campaigns in targeted areas of India.
Social Marketing Manager at FM Fitness Center- Freelance Rajkot, India
November 1, 2023 - September 23, 2025Managed Facebook & Instagram content, scheduling, and audience engagement. Applied SEO, Canva design, video editing in CapCut to boost digital presence. Participated in ad shoots.
Social Media Manager at William John's Pizza Superlative- Freelance Rajkot, India
September 1, 2024 - September 23, 2025Built and managed the company’s Instagram and Facebook presence from scratch. Established collaborations with 20+ local influencers and food bloggers to expand brand reach. Planned and executed 30+ Instagram ad campaigns, targeting city-based audiences. Designed graphical posts and promotional creatives to support marketing campaigns. Developed and launched special offers and campaigns that significantly boosted customer engagement and business growth.
Digital Marketing Specialist at Prakash Auto Electrical - On-Site
August 31, 2025 - September 23, 2025Managed company’s presence across Instagram, Facebook, YouTube, and WhatsApp Business. Executed WhatsApp ads and organic marketing campaigns, driving 100+ daily app downloads from Play Store. Achieved a 433% growth in monthly revenue through targeted marketing initiatives. Collaborated with HR to recruit and onboard a successor, including creating and managing sponsored job ads on Indeed. Actively participated in candidate interviews to ensure smooth role transition before relocation.
Digital Marketing Manager at MyImpex Australia
January 31, 2025 - September 23, 2025Managed company’s Instagram, Facebook, and Meta Business Suite accounts to build brand presence. Planned and executed targeted Meta ad campaigns in Sydney, driving audience engagement and lead generation. Created and scheduled content calendars to maintain consistent online activity. Designed marketing graphics and creatives using Canva Pro to support campaigns.
Digital Marketing Internship at AcmeGrade
April 30, 2024 - September 23, 2025Gained practical experience in social media marketing, content calendar planning, and Facebook for Business. Designed and edited marketing creatives using Canva and Adobe Express. Applied Google Analytics, SEO, keyword optimization, and CRM (HubSpot) for campaign performance tracking and lead management. Utilized generative AI tools, Trello, Microsoft Teams, and Microsoft Office to streamline project collaboration and execution. Developed and launched special offers and campaigns that significantly boosted customer engagement and business growth.
Social Media Manager at Career Platter
July 31, 2024 - September 23, 2025Created, analyzed, and optimized ad campaigns for an educational consultancy, generating 300+ business inquiries within 60 days. Utilized Canva, video editing, and AI tools to design and execute effective digital marketing strategies. Planned and executed 30+ boost ad campaigns in targeted area of India.
Social Marketing Manager at FM Fitness Center
November 30, 2023 - September 23, 2025Managed Facebook & Instagram content, scheduling, and audience engagement. Applied SEO, Canva design, video editing in CapCut to boost digital presence. Participated in Ad shoots.
Social Media Manager at William John's Pizza Superlative
September 30, 2024 - September 23, 2025Built and managed the company’s Instagram and Facebook presence from scratch. Established collaborations with 20+ local influencers and food bloggers to expand brand reach. Planned and executed 30+ Instagram ad campaigns, targeting a city-based audience. Designed graphical posts and promotional creatives to support marketing campaigns. Developed and launched special offers and campaigns that significantly boosted customer engagement and business growth.
Digital Marketing Specialist at Prakash Auto Electrical
August 1, 2025 - September 23, 2025Managed the company’s presence across Instagram, Facebook, YouTube, and WhatsApp Business. Executed WhatsApp ads and organic campaigns, driving 100+ daily app downloads from the Play Store. Achieved 433% growth in monthly revenue through targeted marketing initiatives. Collaborated with HR to recruit and onboard a successor, including creating and managing sponsored job ads on Indeed. Participated in candidate interviews to ensure smooth role transition before relocation.
Digital Marketing Manager at MyImpex
January 31, 2025 - September 23, 2025Managed the company’s Instagram, Facebook, and Meta Business Suite accounts to build brand presence. Planned and executed targeted Meta ad campaigns in Sydney, driving audience engagement and lead generation. Created and scheduled content calendars to maintain consistent online activity. Designed marketing graphics and creatives using Canva Pro to support campaigns.
Digital Marketing Internship at AcmeGrade
April 1, 2024 - September 23, 2025Gained practical experience in social media marketing, content calendar planning, and Facebook for Business. Designed and edited marketing creatives using Canva and Adobe Express. Applied Google Analytics, SEO, keyword optimization, and CRM (HubSpot) for campaign performance tracking and lead management. Utilized generative AI tools, Trello, Microsoft Teams, and Microsoft Office to streamline project collaboration and execution. Developed and launched special offers and campaigns that significantly boosted customer engagement and business growth.
Social Media Manager at Career Platter
July 1, 2024 - September 23, 2025Created, analyzed, and optimized ad campaigns for an educational consultancy, generating 300+ business inquiries within 60 days. Utilized Canva, video editing, and AI tools to design and execute effective digital marketing strategies. Planned and executed 30+ boost ad campaigns in targeted area of India.
Social Marketing Manager at FM Fitness Center
November 1, 2023 - September 23, 2025Managed Facebook & Instagram content, scheduling, and audience engagement. Applied skills in SEO, Canva design, and CapCut video editing to boost digital presence. Participated in Ad shoots.
Social Media Manager at William John’s Pizza Superlative
September 1, 2024 - September 23, 2025Built and managed the company’s Instagram and Facebook presence from scratch. Established collaborations with 20+ local influencers and food bloggers to expand brand reach. Planned and executed 30+ Instagram ad campaigns, targeting city-based audiences. Designed graphical posts and promotional creatives to support marketing campaigns. Developed and launched special offers and campaigns that significantly boosted customer engagement and business growth.
Education
Master of Science in International Project Management with Professional Practice at Coventry University London
September 1, 2025 - March 1, 2027Bachelor of Technology in Information Technology at Marwadi University, Rajkot
June 1, 2021 - June 1, 2025Master of Science in International Project Management with Professional Practice at Coventry University London
September 1, 2025 - March 1, 2027Bachelor of Technology in Information Technology at Marwadi University Rajkot
June 1, 2021 - June 1, 2025Master of Science in International Project Management with Professional Practice at Coventry University London
September 1, 2025 - March 1, 2027Bachelor of Technology in Information Technology at Marwadi University
June 1, 2021 - June 1, 2025Master of Science in International Project Management with Professional Practice at Coventry University London
September 1, 2025 - March 1, 2027Bachelor of Technology in Information Technology at Marwadi University
June 1, 2021 - June 1, 2025Qualifications
Digital Marketing Training Certification
February 1, 2023 - March 31, 2023IIM Ahmedabad certified Digital Marketing Training Completion
February 1, 2023 - March 1, 2023Digital Marketing Training (IIM Ahmedabad)
February 1, 2023 - March 31, 2023Digital Marketing Training
February 1, 2023 - March 31, 2023Industry Experience
Education, Media & Entertainment, Gaming, Retail, Professional Services, Travel & Hospitality, Software & Internet, Other
Experience Level
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Intermediate
Intermediate
Intermediate
Intermediate
Intermediate
Intermediate
Intermediate
Intermediate
Intermediate
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