I am a performance-driven e-commerce specialist with over five years of experience in Shopify and Meta advertising. My expertise lies in managing and scaling multiple e-commerce stores through structured campaign testing and profitability-focused optimization. I have a strong understanding of conversion psychology and paid acquisition systems, which allows me to maximize results for the stores I manage. I enjoy working collaboratively with teams to enhance store performance and drive significant sales growth.

Asad Khan

I am a performance-driven e-commerce specialist with over five years of experience in Shopify and Meta advertising. My expertise lies in managing and scaling multiple e-commerce stores through structured campaign testing and profitability-focused optimization. I have a strong understanding of conversion psychology and paid acquisition systems, which allows me to maximize results for the stores I manage. I enjoy working collaboratively with teams to enhance store performance and drive significant sales growth.

Available to hire

I am a performance-driven e-commerce specialist with over five years of experience in Shopify and Meta advertising. My expertise lies in managing and scaling multiple e-commerce stores through structured campaign testing and profitability-focused optimization. I have a strong understanding of conversion psychology and paid acquisition systems, which allows me to maximize results for the stores I manage. I enjoy working collaboratively with teams to enhance store performance and drive significant sales growth.

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Language

English
Fluent

Work Experience

Meta Ads & Shopify Growth Manager at Bridge2Studio
February 1, 2026 - June 1, 2026
Managed and scaled Meta campaigns across multiple Shopify stores, maintaining profitable ROAS targets. Restructured ABO/CBO campaign architecture, reducing CPA by up to 50% for key accounts. Ran full-funnel creative testing cycles to identify highest-performing ad sets.
Shopify Manager at OIP
July 1, 2025 - Present
Managing Meta ad campaigns and full-funnel strategies for multiple Shopify stores, scaling stores toward profitability through structured testing and optimization, and monitoring performance metrics to improve campaign efficiency.
Meta Ads Manager & Shopify Growth Specialist at OIP
July 1, 2025 - February 1, 2026
Managed a $30,000+/month Meta ad budget across multiple Shopify stores, achieving peak 15x ROAS. Scaled accounts profitably through structured audience segmentation and lookalike strategies. Optimized Shopify stores to convert paid traffic.
Shopify Manager (Performance Focused) at OIP
July 1, 2025 - Present
Managing Meta ad campaigns and full-funnel strategies for multiple Shopify stores. Scaling stores toward profitability through structured testing and optimization. Monitoring performance metrics (CPA, ROAS, CTR) and improving campaign efficiency. Enhancing store conversion rates to maximize paid traffic results.
Meta Ads Specialist & Performance Marketer at Codeverse Digital
January 1, 2025 - July 1, 2025
Executed full-funnel Meta campaigns driving consistent revenue growth across e-commerce clients. Improved ROAS through systematic creative testing and rapid iteration on winning ad formats. Optimized Shopify PDPs and landing pages to reduce drop-off.
Shopify Expert & Performance Marketer at Codeverse Digital
January 1, 2025 - July 1, 2025
Executed Meta ad campaigns to drive conversions. Improved campaign performance through creative testing and scaling frameworks. Optimized Shopify stores to improve paid traffic conversion.
Paid Marketing & Shopify Conversion Specialist at Digital Hawks
January 1, 2022 - January 1, 2024
Built Shopify stores and landing pages aligned with Meta paid acquisition strategies. Implemented upsell flows and post-purchase sequences, improving AOV across client stores. Reduced wasted ad spend through audience exclusions.
Senior Shopify Developer at Digital Hawks
January 1, 2022 - December 31, 2024
Built and optimized Shopify stores aligned with paid marketing strategies. Implemented upsell systems and landing pages to improve AOV. Collaborated with marketing teams to improve campaign performance.
E-Commerce & Funnel Optimization Associate at Scalease
January 1, 2021 - January 1, 2022
Supported Shopify store builds and UX improvements to improve paid traffic conversion rates. Assisted in Meta Pixel setup for accurate campaign attribution.
Shopify Developer at Scalease
January 1, 2021 - December 31, 2022
Supported Shopify store customization and maintenance. Improved store functionality and user experience.

Education

Associate Degree in Commerce at KASBIT
January 11, 2030 - July 9, 2026

Qualifications

Facebook Ads & E-Commerce
January 1, 2025 - July 9, 2026
Graphic Design Pro
January 1, 2019 - December 31, 2019

Industry Experience

Retail, Consumer Goods