Looks like you have JavaScript disabled. For the full Twine experience, you will need to re-enable it.

I am a digital marketing, SEO, and communications specialist with 10+ years of experience across various industries. I design end-to-end marketing strategies, drive multi-channel campaigns, and lead SEO initiatives that boost engagement and growth for community-focused brands. I specialise in purpose-led storytelling and authentic communications, collaborating with clients to align brand positioning with measurable outcomes. My work spans across B2B, SaaS, and non-profit sectors, delivering campaigns that resonate and deliver tangible business impact.…I am a digital marketing, SEO, and communications specialist with 10+ years of experience across various industries. I design end-to-end marketing strategies, drive multi-channel campaigns, and lead SEO initiatives that boost engagement and growth for community-focused brands. I specialise in purpose-led storytelling and authentic communications, collaborating with clients to align brand positioning with measurable outcomes. My work spans across B2B, SaaS, and non-profit sectors, delivering campaigns that resonate and deliver tangible business impact.

Alyssa Serignese

Marketing Strategist, Marketing Analyst, Digital Marketer, +1





I am a digital marketing, SEO, and communications specialist with 10+ years of experience across various industries. I design end-to-end marketing strategies, drive multi-channel campaigns, and lead SEO initiatives that boost engagement and growth for community-focused brands. I specialise in purpose-led storytelling and authentic communications, collaborating with clients to align brand positioning with measurable outcomes. My work spans across B2B, SaaS, and non-profit sectors, delivering campaigns that resonate and deliver tangible business impact.…I am a digital marketing, SEO, and communications specialist with 10+ years of experience across various industries. I design end-to-end marketing strategies, drive multi-channel campaigns, and lead SEO initiatives that boost engagement and growth for community-focused brands. I specialise in purpose-led storytelling and authentic communications, collaborating with clients to align brand positioning with measurable outcomes. My work spans across B2B, SaaS, and non-profit sectors, delivering campaigns that resonate and deliver tangible business impact.

Available to hire

I am a digital marketing, SEO, and communications specialist with 10+ years of experience across various industries. I design end-to-end marketing strategies, drive multi-channel campaigns, and lead SEO initiatives that boost engagement and growth for community-focused brands.

I specialise in purpose-led storytelling and authentic communications, collaborating with clients to align brand positioning with measurable outcomes. My work spans across B2B, SaaS, and non-profit sectors, delivering campaigns that resonate and deliver tangible business impact.

Skills

Experience Level

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Language

English

Fluent

Work Experience

Marketing & Communications Officer at Companion Animals New Zealand

July 1, 2024 - August 1, 2025

Produced brochures and marketing materials; wrote and edited content for websites and publications; contract role; supported external communications and events.

Marketing & Communications Specialist at Environmental Accounting Services

September 1, 2023 - July 1, 2024

Created social media content; built targeted landing pages; implemented SEO; developed marketing and communications strategies; identified industry events; managed social campaigns and collaboration with internal teams.

Marketing Manager / SEO Specialist at Objective

October 1, 2022 - Present

Deliver end-to-end marketing strategies for B2B and SaaS clients; manage multi-channel campaigns; lead SEO activities; coordinate marketing team; manage client budgets; optimize ROI.

Marketing Specialist, Product at Tourwriter

July 1, 2021 - July 1, 2022

Developed product marketing strategies; conducted market research and competitive analysis; defined positioning; led customer segmentation; executed digital marketing campaigns; collaborated with product teams for roadmap-informed feedback.