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Hi! My name is Asha de Mata, and I'm a Social Media and Marketing Specialist with around three years of experience helping brands grow their online presence through strategic and engaging content. Over the past few years, I've worked across industries like tech, sports, and fitness and lifestyle. My core strengths are content strategy, social media management, graphic design, and short-form video editing. As my career progressed, I also took on more ownership of projects, managing campaigns end to end—from developing campaign strategies to planning content calendars and managing shoots and overseeing post-production. I enjoy looking at the bigger picture and making sure every piece of content contributes to the brand's overall goals. Right now, I'm looking for an opportunity where I can continue helping brands strengthen their digital presence while expanding my expertise in digital marketing as a whole. I'm continuously taking courses and learning more about areas like paid advertising, SEO, and analytics because I want to complement my creative background with a stronger technical understanding of marketing because staying curious and continuously learning is important in such a fast-changing industry.…Hi! My name is Asha de Mata, and I'm a Social Media and Marketing Specialist with around three years of experience helping brands grow their online presence through strategic and engaging content. Over the past few years, I've worked across industries like tech, sports, and fitness and lifestyle. My core strengths are content strategy, social media management, graphic design, and short-form video editing. As my career progressed, I also took on more ownership of projects, managing campaigns end to end—from developing campaign strategies to planning content calendars and managing shoots and overseeing post-production. I enjoy looking at the bigger picture and making sure every piece of content contributes to the brand's overall goals. Right now, I'm looking for an opportunity where I can continue helping brands strengthen their digital presence while expanding my expertise in digital marketing as a whole. I'm continuously taking courses and learning more about areas like paid advertising, SEO, and analytics because I want to complement my creative background with a stronger technical understanding of marketing because staying curious and continuously learning is important in such a fast-changing industry.

Asha de Mata

Social Media Manager, Content Strategist, Graphic Designer, +3

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Hi! My name is Asha de Mata, and I'm a Social Media and Marketing Specialist with around three years of experience helping brands grow their online presence through strategic and engaging content. Over the past few years, I've worked across industries like tech, sports, and fitness and lifestyle. My core strengths are content strategy, social media management, graphic design, and short-form video editing. As my career progressed, I also took on more ownership of projects, managing campaigns end to end—from developing campaign strategies to planning content calendars and managing shoots and overseeing post-production. I enjoy looking at the bigger picture and making sure every piece of content contributes to the brand's overall goals. Right now, I'm looking for an opportunity where I can continue helping brands strengthen their digital presence while expanding my expertise in digital marketing as a whole. I'm continuously taking courses and learning more about areas like paid advertising, SEO, and analytics because I want to complement my creative background with a stronger technical understanding of marketing because staying curious and continuously learning is important in such a fast-changing industry.…Hi! My name is Asha de Mata, and I'm a Social Media and Marketing Specialist with around three years of experience helping brands grow their online presence through strategic and engaging content. Over the past few years, I've worked across industries like tech, sports, and fitness and lifestyle. My core strengths are content strategy, social media management, graphic design, and short-form video editing. As my career progressed, I also took on more ownership of projects, managing campaigns end to end—from developing campaign strategies to planning content calendars and managing shoots and overseeing post-production. I enjoy looking at the bigger picture and making sure every piece of content contributes to the brand's overall goals. Right now, I'm looking for an opportunity where I can continue helping brands strengthen their digital presence while expanding my expertise in digital marketing as a whole. I'm continuously taking courses and learning more about areas like paid advertising, SEO, and analytics because I want to complement my creative background with a stronger technical understanding of marketing because staying curious and continuously learning is important in such a fast-changing industry.

Available to hire

Hi! My name is Asha de Mata, and I’m a Social Media and Marketing Specialist with around three years of experience helping brands grow their online presence through strategic and engaging content.

Over the past few years, I’ve worked across industries like tech, sports, and fitness and lifestyle. My core strengths are content strategy, social media management, graphic design, and short-form video editing. As my career progressed, I also took on more ownership of projects, managing campaigns end to end—from developing campaign strategies to planning content calendars and managing shoots and overseeing post-production. I enjoy looking at the bigger picture and making sure every piece of content contributes to the brand’s overall goals.

Right now, I’m looking for an opportunity where I can continue helping brands strengthen their digital presence while expanding my expertise in digital marketing as a whole. I’m continuously taking courses and learning more about areas like paid advertising, SEO, and analytics because I want to complement my creative background with a stronger technical understanding of marketing because staying curious and continuously learning is important in such a fast-changing industry.

Skills

Experience Level

Expert

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Expert

Expert

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Expert

Work Experience

Digital Marketer | Outsource y at Outsourcing (company name not specified)

September 1, 2025 - April 1, 2026

Edited and produced short-form video content and social media graphics using CapCut and Canva, ensuring outputs met brand standards for quality, consistency, visual identity, and were tailored to each client’s audience and campaign objectives. Designed marketing business collaterals such as brochures and capability statements, ensuring consistent branding. Managed content calendars and digital asset libraries, organizing and archiving files for team access. Formatted and published newsletter content via Mailchimp, managing layout, copy, and visual design from draft to distribution. Stayed current on social media trends and algorithm changes, applying insights to improve content performance across accounts.

Digital Marketer at Outsourcing Philippines

September 1, 2025 - April 1, 2026

Planned, created, and published static and video content using Canva, Photoshop, and CapCut for Facebook, Instagram, and LinkedIn to promote client services while aligning with brand voice and messaging. Managed daily operations including content calendars, planning, scheduling, publishing, community management, and performance monitoring across multiple social media platforms. Designed marketing collateral such as brochures and capability statements to ensure consistent branding across materials. Stayed updated on social media trends and algorithm changes, applying insights to improve content performance across accounts.

Marketing Lead at Filipino Graphic Designers

August 1, 2025 - November 1, 2025

Directed a volunteer marketing team to deliver end-to-end social media campaigns for flagship community events, ensuring cohesive branding across platforms. Managed event newsletters via Brevo (strategy, copy, layout, and distribution), demonstrating initiative and integrated marketing capabilities beyond paid roles.

Marketing Officer | Golf X Sports Hub at Golf X Sports Hub

May 1, 2025 - August 1, 2025

Created and edited short-form video content and social media graphics for Facebook and Instagram using CapCut, Photoshop, and Canva, maintaining consistent brand aesthetics across platforms. Produced real-time and post-event content during live activations by capturing, editing, and publishing photo and video to maximize engagement. Designed promotional materials and branded collaterals for campaigns, events, and influencer partnerships. Coordinated influencer and ambassador content deliverables, reviewing output for brand consistency and quality before posting. Managed administrative operations including organizing digital files, assets, and content libraries to support smooth day-to-day marketing operations.

Marketing Officer at Golf X Sports Hub

May 1, 2025 - August 1, 2025

Created and edited social media content using CapCut, Photoshop, and Canva to maintain a consistent brand aesthetic across platforms. Developed and executed campaigns with founders and internal teams focused on events, partnerships, competitions, and seasonal promotions. Produced real-time and post-event content during live activations by capturing, editing, and publishing photos and videos to maximize engagement. Designed online and offline promotional materials and branded collateral for campaigns, events, and influencer partnerships. Handled administrative operations including organizing digital files, assets, and content libraries to support smooth day-to-day marketing operations.

Social Media Officer | realm e Philippines at realme Philippines

March 1, 2024 - April 1, 2025

Edited and produced a high volume of short-form video content in CapCut across TikTok, Instagram Reels, and Facebook, including product launch content, skit-style videos with actors, talking heads, event highlights, and interview formats. Executed high-volume campaigns with 8+ posts per launch across all platforms, maintaining brand consistency, managing content calendars, and ensuring precise timing under pressure. Monitored campaign KPIs and translated analytics into strategic improvement recommendations for leadership. Coordinated with agencies and external partners on integrated campaigns, managing briefs and timelines across multiple stakeholders.

Social Media Officer at realme Philippines

March 1, 2024 - April 1, 2025

Collaborated with cross-functional teams, agencies, and external partners to align campaign planning and execution, manage content approvals, coordinate briefs, and maintain consistent brand messaging across channels. Developed and executed high-volume campaigns with 8+ posts per launch across platforms while maintaining brand consistency, managing content calendars, and timing posts accurately under pressure. Monitored campaign KPIs and translated analytics into strategic improvement recommendations for leadership, demonstrating strong reporting and analytical communication skills.

Social Media Trainee | realme Philippines at realme Philippines

June 1, 2023 - March 1, 2024

Built a TikTok content strategy from scratch, developing formats and posting rhythms that supported sustained long-term channel growth. Researched platform trends, emerging content formats, and audience behaviors to continuously feed new insights into the editorial calendar. Managed community engagement across platforms during live product launches, maintaining brand voice and real-time audience responsiveness.

Social Media Trainee at realme Philippines

June 1, 2023 - March 1, 2024

Built a TikTok content strategy from scratch by developing formats and posting rhythms that supported long-term channel growth. Researched platform trends, emerging content formats, and audience behaviors to feed fresh insights into the editorial calendar. Managed community engagement across platforms during live product launches, maintaining brand voice and audience responsiveness in real time.