ashish sharma

Develop and maintain Shopify (and WordPress) storefronts by customizing Liquid themes and implementing Figma designs into responsive, production-ready front ends. Integrate Shopify apps and third-party tools via APIs to extend functionality and support marketing/growth initiatives. Use Google Analytics and Shopify Analytics to diagnose UX/performance issues, then implement changes that improved conversion. Own end-to-end site performance including load speed, mobile responsiveness, and inventory/app configuration. Collaborate with marketing and product teams to plan and build seasonal campaigns and landing pages directly in Shopify.

Built and customized Shopify storefronts using HTML, CSS, JavaScript, and Shopify Liquid, translating Figma designs into pixel-accurate, responsive pages for e-commerce/DTC clients. Integrated Klaviyo and analytics/tracking tools to support email and on-site marketing, contributing to a 2× increase in client sales through improved UI/UX, performance, and CRO. Implemented A/B tests and landing page variants to improve conversion across multiple client storefronts. Optimized site loading speed and mobile performance through targeted front-end improvements, while coordinating with designers and content contributors to maintain visual consistency across markets.

Built and optimized front-end applications across multiple client projects, ensuring cross-device and cross-browser compatibility. Partnered with backend teams to integrate APIs and dynamic functionality into client sites. Refined UI/UX and navigation flow based on user behavior data to improve engagement.