Available to hire
I am Ashish Santamaria, a marketing and client strategy professional with over a decade of experience driving brand growth and digital transformation for global clients. Throughout my career, I have led data-driven marketing initiatives, managed multi-channel campaigns, and collaborated with cross-functional teams to deliver measurable business impact. My strength lies in blending creative strategy with analytics to build campaigns that connect with audiences and achieve tangible results.
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Work Experience
Client Services & Marketing Consultant at Freelancer – Global (Asia, Europe, North America)
August 1, 2020 - November 7, 2025Delivered data-driven marketing, eCommerce, and social media solutions for brands across three continents, managing projects valued up to CAD 25,000 and achieving ROI, lead growth, and global brand expansion. The Krypton Solar (Toronto, ON): Led the Canadian market launch by analyzing competitors and developing a lead-focused WordPress website, exceeding lead-generation targets by 30%. Global NLP Summit (Asia, Europe, North America): Redesigned the website using Google Analytics insights to connect eCommerce with an LMS platform, resulting in a 40% increase in monthly net sales. Thought Labs (Europe, India): Optimized and rebranded the eCommerce site using customer data and A/B testing, boosting sessions and conversions by 20%. Palm Bliss (India): Reduced Facebook and Instagram ad spend by 30% through an organic growth-focused campaign and influencer partnerships. DIYA Foundation (India): Led the development of an online LMS for children with special educational needs, digitizing train
Client Servicing Manager at Veeville Consulting Pvt. Ltd.
July 31, 2020 - July 31, 2020Managed high-impact campaigns for top brands including PepsiCo, GE, and Lowe's, overseeing monthly retainers of up to CAD 10,000 and executing integrated marketing strategies that elevated brand visibility and audience engagement. Lowe’s India: launched a talent-attraction campaign featuring a TED Talk speaker to showcase brand value; the strategy generated 3x target sign-ups and led to multiple follow-up events. Ola Cabs: redesigned and rebranded LinkedIn profile with recruitment-focused content, attracting the right audience and increasing followers. PepsiCo India: designed and coordinated a Lay’s Smile campaign packaging to influencers under tight deadlines, contributing to nationwide engagement. Dr. Reddy's Laboratories: led internal marketing for an insurance-benefits program with comic-style assets, achieving CAD 20,000 in project impact. Levi Strauss & Co.: orchestrated prestigious rewards and recognition event X-Appéal, designing immersive print and digital branding to boo
Project Lead at Peepal Software
January 31, 2018 - January 31, 2018Directed end-to-end design, development, and marketing of SaaS and mobile applications, driving rapid user adoption and growth. Led the launch of a mobile app with a three-month cycle that built a WhatsApp-based user base and achieved 100,000+ sign-ups within two weeks. Oversaw the design and rollout of a SaaS platform for tuition centers to track attendance, update parents, and send event notifications, resulting in rapid post-launch adoption. Executed go-to-market strategy for a B2B application through market research and identifying a payment gateway need, culminating in a successful nationwide campaign.
Education
Bachelor of Business Management at St. Joseph’s College of Commerce (Autonomous)
June 1, 2008 - April 1, 2011Qualifications
Industry Experience
Media & Entertainment, Software & Internet, Consumer Goods, Education, Professional Services
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Expert
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