Ashleey Leong

Advisory Board Member responsible for developing tailored marketing strategy and execution solutions for corporate clients; collaborate with cross-functional teams to provide innovative marketing approaches.

Led a 10-person marketing team to establish end-to-end digital marketing ecosystems for UC Premium and Healthcare; participated in Global and APAC Sales & Marketing Boards; drove strategic planning across marketing strategy, partnerships, content, digital marketing, market intelligence and media relations. Closed core deals totaling S$3.5M; optimized ROI with 80% growth in MQLs; deployed LinkedIn social selling and ABM campaigns for C-suite executives; organized a 12-member committee that runs annual sales kick-offs.

Founded and leads a magazine featuring exclusive, in-person celebrity interviews, overseeing professional video and photo production and live social media engagement. Built brand collaborations with major clients including Under Armour, BMW Group, Christian Dior, SK-II, Magnum and W Hotel; conceptualized and executed BMW Asia road-trip campaign for MINI Cooper editions generating S$400,000 in sales.