Kia ora! I’m Ash, a Senior Designer based in Wellington, New Zealand. I create meaningful brand and product work that connects with people - whether I’m collaborating with clients end-to-end or making something playful just to make someone smile. I’m a tactile, hands-on creative with a Bachelor of Design (Honours) in Visual Communication Design. I also run my own jewellery brand, Spacey Gemz, and I love blending research, strategy, illustration, and social media to bring ideas to life with clarity, care, and confidence.

Ashleigh Tan

Kia ora! I’m Ash, a Senior Designer based in Wellington, New Zealand. I create meaningful brand and product work that connects with people - whether I’m collaborating with clients end-to-end or making something playful just to make someone smile. I’m a tactile, hands-on creative with a Bachelor of Design (Honours) in Visual Communication Design. I also run my own jewellery brand, Spacey Gemz, and I love blending research, strategy, illustration, and social media to bring ideas to life with clarity, care, and confidence.

Available to hire

Kia ora! I’m Ash, a Senior Designer based in Wellington, New Zealand. I create meaningful brand and product work that connects with people - whether I’m collaborating with clients end-to-end or making something playful just to make someone smile.

I’m a tactile, hands-on creative with a Bachelor of Design (Honours) in Visual Communication Design. I also run my own jewellery brand, Spacey Gemz, and I love blending research, strategy, illustration, and social media to bring ideas to life with clarity, care, and confidence.

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Work Experience

Senior Designer at Baseline
June 20, 2022 - July 8, 2026
End-to-end design and print studio role integrated across projects from client meetings and briefs, through to audits, research, design direction, production, and final delivery. Worked on effective campaigns for local councils and led design for multiple projects, including an extensive Request for Proposal (RFP). Produced client presentations and proposals, received direct client feedback, and helped manage a design intern for a year. Also supported content needs including social media management with copywriting, art directed video shoots, and contributed product photography, illustration for products and campaigns, and print/pre-press knowledge.
Sales Assistant at Inhabit Design
February 1, 2022 - June 1, 2022
Bespoke furniture store supporting customers and daily operations for a long-running, loyal customer base. Handled daily bookkeeping and administration, processed custom orders, and maintained the showroom. Created thoughtful in-store displays with new products and adapted quickly to a changing retail environment.
Sales Assistant (and Social Media Support) at Lazulé Limited
January 1, 2019 - June 1, 2022
Supported day-to-day store maintenance and stock taking, created fresh in-store jewellery displays, and regularly updated social media with product recommendations. Designed and illustrated information cards, window decals, and merchandise to support campaigns and improve in-store storytelling.
Sales Assistant at Lazulé Limited
January 1, 2019 - June 1, 2022
Supported daily store operations including maintenance and stock takes, and created fresh in-store jewellery displays. Managed frequent social media updates to keep customers informed with product recommendations. Produced design and illustration work for information cards, window decals, and merchandise.
Sales Assistant at H&M
January 1, 2017 - January 1, 2018
Part of the team that opened the Lower Hutt H&M store in 2017. Processed new stock before store opening and then supported customers during trading hours. Occasionally assisted visual merchandising, learning to work efficiently in a fast-paced retail environment.

Education

Bachelor of Design (Honours) - Visual Communication Design (First Class Honours) at Massey University, College of Creative Arts
January 1, 2017 - January 1, 2021
NCEA Level 3 - Merit; NCEA Level 2 - Excellence; NCEA Level 1 - Excellence at St Oran's College / Chilton St James / Tawhai School
January 11, 2030 - July 19, 2026
Bachelor of Design with Honours (Visual Communication Design) at Massey University, College of Creative Arts
January 1, 2017 - January 1, 2021

Qualifications

Add your qualifications or awards here.

Industry Experience

Media & Entertainment, Retail, Professional Services, Education
    Digital Folio 2026
    This is a collection of my work that has spanned the last few years - both in the professional space as well as my own creative projects. graphicdesigner illustrator