I’m Ashley, a growth-minded creative professional who thrives at the intersection of media, design, and coaching. Over the past several years I’ve built a versatile toolkit in content creation, video editing, and brand storytelling while leading athletic and fitness initiatives and collaborating with teams and brands to deliver authentic, high-impact work. I love partnering with teams and brands to craft engaging, visually compelling content and training experiences. I’m always learning, adapting to new platforms, and working across disciplines to help people look good, feel empowered, and reach their goals.…

Ashley Polacek

I’m Ashley, a growth-minded creative professional who thrives at the intersection of media, design, and coaching. Over the past several years I’ve built a versatile toolkit in content creation, video editing, and brand storytelling while leading athletic and fitness initiatives and collaborating with teams and brands to deliver authentic, high-impact work. I love partnering with teams and brands to craft engaging, visually compelling content and training experiences. I’m always learning, adapting to new platforms, and working across disciplines to help people look good, feel empowered, and reach their goals.…

Available to hire

I’m Ashley, a growth-minded creative professional who thrives at the intersection of media, design, and coaching. Over the past several years I’ve built a versatile toolkit in content creation, video editing, and brand storytelling while leading athletic and fitness initiatives and collaborating with teams and brands to deliver authentic, high-impact work.

I love partnering with teams and brands to craft engaging, visually compelling content and training experiences. I’m always learning, adapting to new platforms, and working across disciplines to help people look good, feel empowered, and reach their goals.

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Skills

Experience Level

Language

English
Fluent

Work Experience

Graduate Assistant at Saint Louis University Women’s Basketball
October 1, 2024 - Present
Managed all social media accounts (Instagram, X, TikTok, Facebook) with content creation in video, photography, graphic design, and motion design; developed a strategic content calendar aligned with game days and NIL initiatives; analyzed performance metrics to optimize social strategy; produced high-quality video edits and highlight reels; supported coaching decisions with video analysis and provided individualized feedback to players.
Sales Associate at Champs Sports
March 1, 2024 - July 1, 2024
Delivered high levels of customer satisfaction through product knowledge and service; built relationships with customers, identified needs, and drove sales; contributed to a positive and inclusive store environment.
Personal Trainer at YMCA
September 1, 2023 - July 1, 2024
Designed and implemented personalized fitness programs; provided instruction on technique and injury prevention; monitored client progress through regular assessments; educated clients on nutrition, recovery, and lifestyle habits; motivated clients to achieve milestones.
Strength and Conditioning Coach at ACE Performance Lab
October 1, 2023 - July 1, 2024
Designed and implemented personalized training programs tailored to athletes’ goals; provided instruction on exercise technique and injury prevention; tracked athlete progress through regular assessments; educated athletes on nutrition and recovery; motivated athletes to achieve personal and team milestones.
Basketball Skills Trainer at Larry Hughes Basketball Academy
August 1, 2023 - July 1, 2024
Trained and mentored players of all ages; led group sessions and one-on-one instruction; designed tailored workouts to advance technical skills, conditioning, and game performance; tracked progress and provided feedback to ensure steady development.
Personal Trainer at Appalachian State University
January 1, 2022 - May 1, 2023
Designed and implemented individualized fitness programs for clients with physical limitations; emphasized safe exercise adaptations while promoting measurable improvements in strength and performance; motivated clients to achieve long-term health and fitness success.
Health Instructor at Revolution Boone
February 1, 2021 - July 1, 2021
Assessed clients’ fitness levels and cycling readiness to ensure safe sessions; assisted with check-in and bike setup; maintained equipment and workout spaces; marketed indoor cycling programs to potential clients; educated clients on the benefits of exercise and healthy living.
Recruitment Consultant at Andrews Osborne Academy
July 1, 2020 - July 1, 2021
Recruited and connected student-athletes worldwide to increase basketball exposure to the NCAA and junior colleges; facilitated national coach access and recruitment opportunities; supported recruitment for additional sports.
Graduate Assistant at Saint Louis University Women's Basketball
October 1, 2024 - Present
Managed all social media accounts (Instagram, X, TikTok, Facebook), created content through video/photo editing, graphic design, and motion design; developed and executed a strategic content calendar aligned with game days, recruitment, and brand initiatives. Analyzed engagement metrics and produced data-driven insights to support social media strategy and team growth.
Technician at Holmes Convocation Center
April 1, 2019 - May 1, 2020
Balanced part-time work with student-athlete commitments; supported event operations through setup, stage assembly, seating, lighting, and equipment maintenance; served as an usher and event planner.
Basketball Player at St. Louis Surge
June 1, 2023 - August 1, 2023
Contributed as a professional basketball player, supporting team strategies, skill development, and game preparation.
Intern – Strength and Conditioning at Appalachian State University
March 1, 2020 - May 1, 2020
Supported men’s and women’s basketball and other sports with sport-specific exercise programs; monitored workouts, tracked nutrition, and evaluated athlete development; conducted performance testing to assess progress.
Intern – Strength and Conditioning at Appalachian State University
September 1, 2022 - December 1, 2022
Spring 2020 and Fall 2022 internships focusing on strength and conditioning; designed and implemented sport-specific exercise programs; monitored progress and provided feedback.
Content Creator at Self-Employed (Freelance)
January 1, 2020 - Present
Secured and executed brand partnerships, creating promotional video content for personal platforms and collaborating with brands for social media campaigns. Produced UGC and promotional videos in collaboration with brands for their social media platforms.
Internship in Strength and Conditioning at Appalachian State University
March 1, 2020 - May 31, 2020
Supported men's and women's basketball programs; designed sport-specific exercise programs; monitored workouts, tracked nutrition, and evaluated athlete development; conducted performance testing to assess progress.
Personal Trainer at YMCA, Saint Louis, MO
September 1, 2023 - July 31, 2024
Designed and implemented personalized workout programs, provided instruction on proper form and injury prevention, monitored client progress through regular assessments and benchmarks, and educated clients on nutrition and lifestyle habits.
Freelance Content Creator at Self-employed
January 1, 2020 - Present
Captured high-quality photo and video content at high school and college sporting events; secured and executed brand partnerships, created promotional video and photo content for clients, and produced user-generated content and promotional materials in collaboration with brands.

Education

Bachelor’s in Exercise Science, Strength and Conditioning at University of Central Florida
January 1, 2015 - January 1, 2017
Master’s in Exercise Science, Strength and Conditioning at Appalachian State University
January 1, 2017 - January 1, 2020
Master’s in Exerci at Saint Louis University
January 1, 2021 - January 1, 2023
Masters in Project Managaement at Saint Louis University
October 14, 2024 - May 15, 2026
Master of Project Management at Appalachian State University
January 1, 2021 - January 1, 2023
Master of Exercise Science, Strength and Conditioning at Appalachian State University
January 1, 2017 - January 1, 2020
Bachelor of Exercise Science, Strength and Conditioning at University of Central Florida
January 1, 2015 - January 1, 2017
Master of Project Management at Appalachian State University
January 1, 2021 - January 1, 2023
Master of Exercise Science, Strength and Conditioning at Appalachian State University
January 1, 2017 - January 1, 2020
Bachelor of Exercise Science, Strength and Conditioning at University of Central Florida
January 1, 2015 - January 1, 2017
Pre-School Education at Saint Louis University
January 1, 2024 - April 21, 2026
Master's in Project Management at Appalachian State University
January 1, 2021 - January 1, 2023
Master's in Exercise Science, Strength and Conditioning at Appalachian State University
January 1, 2017 - January 1, 2020
Bachelor's in Exercise Science, Strength and Conditioning at University of Central Florida
January 1, 2015 - January 1, 2017
Pre-school Education at Saint Louis University
January 1, 2024 - May 26, 2026

Qualifications

Add your qualifications or awards here.

Industry Experience

Healthcare, Media & Entertainment, Professional Services, Education, Other, Retail

Skills

Experience Level