I’m Ashley Salisbury, a NYC-based content creator and social media strategist specializing in short-form video, social-first storytelling, and trend-driven content. I’ve created and managed content for organizations including The One Club for Creativity and the New York Choral Society, with experience spanning awards shows, live events, interviews, and international conference coverage. I’ve also created corporate content for BNP Paribas and worked in trend strategy for Smirnoff, translating internet culture into content that makes sense for established brands. My background includes TikTok’s ONE Creator Lab, experiential content, event production, and social media management, giving me experience both behind the strategy and behind the camera. I love creating personality-driven content that feels native to social while still accomplishing a brand’s goals.

Ashley Salisbury

I’m Ashley Salisbury, a NYC-based content creator and social media strategist specializing in short-form video, social-first storytelling, and trend-driven content. I’ve created and managed content for organizations including The One Club for Creativity and the New York Choral Society, with experience spanning awards shows, live events, interviews, and international conference coverage. I’ve also created corporate content for BNP Paribas and worked in trend strategy for Smirnoff, translating internet culture into content that makes sense for established brands. My background includes TikTok’s ONE Creator Lab, experiential content, event production, and social media management, giving me experience both behind the strategy and behind the camera. I love creating personality-driven content that feels native to social while still accomplishing a brand’s goals.

Available to hire

I’m Ashley Salisbury, a NYC-based content creator and social media strategist specializing in short-form video, social-first storytelling, and trend-driven content. I’ve created and managed content for organizations including The One Club for Creativity and the New York Choral Society, with experience spanning awards shows, live events, interviews, and international conference coverage. I’ve also created corporate content for BNP Paribas and worked in trend strategy for Smirnoff, translating internet culture into content that makes sense for established brands. My background includes TikTok’s ONE Creator Lab, experiential content, event production, and social media management, giving me experience both behind the strategy and behind the camera. I love creating personality-driven content that feels native to social while still accomplishing a brand’s goals.

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Experience Level

Expert
Expert
Expert
Intermediate
Intermediate

Work Experience

Social Media Scout at Smirnoff (Social Media Management: Smirnoff Culture Scout)
January 1, 2026 - Present
Writes social media trend reports and presentations for Smirnoff’s marketing partner agency. Provides insights on Instagram and TikTok trends to inform corporate content ideation. Partners with content creators and pop-up experience providers to plan events and social posts.
Part-Time Social Media and Operations Manager at New York Choral Society
July 1, 2025 - Present
Creates and schedules social media posts while tracking audience and engagement across multiple platforms. Manages full concert/event logistics including vendors, venues, contracts, ticketing, and day-of production. Tracks budgets and invoices while supporting donor relationships and coordinating cross-team communications.
Freelance Social Media Strategist & Content Creator at The One Club for Creativity
July 1, 2025 - Present
Manages social media and creates content for multiple The One Club accounts and programs. Conducts and edits interviews with creative industry professionals at awards shows and judging events. Oversees Instagram and LinkedIn for several initiatives, including The One Club, Type Directors Club, One Creator Lab, and One Show. Captures and posts engaging, trend-aware content aligned with business needs and board requests. Produces day-of event shoots in NYC and provides travel coverage for longer conferences domestically and internationally.
Open Special Correspondent at BNP Paribas
March 1, 2025 - April 30, 2025
Creates internal social media content for BNP Paribas, covering their flagship tennis tournament. Interviews VIPs and produces vlogs/corporate sports-related event content around tennis rounds. Developed experience making corporate-first content in the banking/financial industry.
ONE Creator Lab Member at The One Club for Creativity
April 1, 2024 - December 31, 2024
Participated in the second NYC cohort of ONE Creator Lab, a program for content creators in partnership with TikTok. Partnered with advertising industry leaders on content creation at the speed of culture. Built skills to collaborate with creative teams across marketing agencies and advertising brands.
Freelance Outreach Coordinator at Fotolab Studio
March 1, 2024 - July 31, 2025
Manages client outreach and initiates operational tasks at a self-portrait studio and event space. Curates lists of potential local clients and pitches services via email and social media. Independently manages client communications with freelance autonomy over commissions.
Social Media Scout at S’More
August 1, 2023 - July 31, 2024
Part of the inaugural class of S’M ore Scouts as an independent content creator for the social media startup S’M ore. Created short-form, experiential content promoting NYC-area events and experiences. Continued professional partnership until the S’M ore brand dissolved, then transitioned to freelance work for former owners.
Special Events Manager at Mane Entertainment
August 1, 2019 - May 31, 2023
Plans virtual and on-campus student talent and vendor-sourced events across teams. Communicates with different teams for creative development of virtual and on-campus events. Promotes and hosts competitions and showcases with 50–800 attendees.

Education

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Qualifications

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Industry Experience

Media & Entertainment, Non-Profit Organization