I’m Ashok Dhdharia, a senior UX designer with nearly six years of experience at IBM, where I bring end-to-end ownership—from research and wireframing to prototyping, stakeholder alignment, and launch. I focus on designing scalable design systems, improving usability through rigorous testing, and using insights (including AI-powered user research) to turn complexity into clear, actionable product experiences.
Across enterprise and product contexts, I’ve improved engagement and operational efficiency by redesigning user journeys and HR experiences, and by cutting manual reporting while strengthening risk detection. I’m collaborative by nature, mentor-minded, and comfortable working cross-functionally to deliver measurable growth through thoughtful UX strategy, accessible design, and data-informed iteration.
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