Hi, I'm Asma Butt, a passionate product designer with a knack for creating user-friendly interfaces. With experience in both mobile and web design, I thrive on collaborating with cross-functional teams to bring ideas to life. I love tackling design challenges and finding innovative solutions that enhance user experiences. Let's make something great together!

Asma Butt

Hi, I'm Asma Butt, a passionate product designer with a knack for creating user-friendly interfaces. With experience in both mobile and web design, I thrive on collaborating with cross-functional teams to bring ideas to life. I love tackling design challenges and finding innovative solutions that enhance user experiences. Let's make something great together!

Available to hire

Hi, I’m Asma Butt, a passionate product designer with a knack for creating user-friendly interfaces. With experience in both mobile and web design, I thrive on collaborating with cross-functional teams to bring ideas to life. I love tackling design challenges and finding innovative solutions that enhance user experiences. Let’s make something great together!

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Experience Level

Expert
Expert
Intermediate
Intermediate
Intermediate
Intermediate
Intermediate
Beginner

Language

English
Advanced
Urdu
Fluent

Work Experience

Product Designer at Ittrends
July 31, 2024 - August 1, 2025
Designed and launched Registo and Equinet platforms serving over 500 users in Norway across web and mobile platforms. Collaborated with product managers and developers to align design strategy with user needs and business goals. Created wireframes, interactive prototypes, and pixel-perfect UIs using Figma. Led usability testing and user interviews to inform design iterations. Built and maintained a unified design system and style guide for visual and functional consistency. Presented and defended design decisions to stakeholders, integrating feedback to enhance outcomes.
Product Designer at Ittrends
July 31, 2024 - August 1, 2025
Designed and launched Registo and Equinet, serving 500+ users in Norway on web and mobile platforms. Collaborated with PMs and developers to align design strategies with user needs and business goals. Created wireframes, interactive prototypes, and pixel-perfect UIs using Figma. Led usability testing and user interviews to inform design iterations. Built and maintained a unified design system and style guide for visual and functional consistency. Presented and defended design decisions to stakeholders, incorporating feedback to improve design outcomes.
Product Designer at Ittrends
July 1, 2024 - July 1, 2024
Designed and launched products serving over 500 users in Norway across multiple platforms. Created wireframes, interactive prototypes, and coordinated with PMs and developers. Maintained a unified design system for visual and functional consistency.
Product Designer at TCP Software
July 1, 2024 - November 1, 2025
Redesigned Aladtec's Android/iOS apps, contributing to over 60,000 signups and a ranking in the Top 30 Business Apps on the Play Store. Developed a design system to improve consistency and speed up development, collaborated with cross-functional teams, conducted usability testing, and delivered high-fidelity prototypes in Figma.
Product Designer at TCP Software
July 1, 2024 - Present
Redesigned Aladtec's Android/iOS apps, driving over 60,000 signups and achieving a Top 30 Business Apps ranking on the Play Store. Created and scaled Aladtec’s design system to improve consistency, speed up development, and streamline onboarding. Collaborated cross-functionally with product managers, engineers, and stakeholders to align design with user needs and business goals. Conducted usability testing and implemented feedback loops to reduce friction and optimize the user experience. Delivered high-fidelity Figma prototypes facilitating design clarity and developer efficiency. Maintained a comprehensive UI component library and style guide for rapid iteration and brand alignment. Supported a mobile app rated 3.9/4 on the App Store. Experienced with SaaS B2B and POS-style shift scheduling systems.
Product Designer at TCP Software
July 1, 2024 - Present
Redesigned Aladtec's Android/iOS apps, driving over 60,000 signups and ranking in the Top 30 Business Apps on the Play Store. Created and scaled Aladtec’s design system to improve consistency, speed development, and streamline onboarding. Collaborated cross-functionally with PMs, engineers, and stakeholders to align design with user needs and business goals. Conducted usability testing and implemented feedback loops to reduce friction and optimize user experience. Delivered high-fidelity Figma prototypes to enhance design clarity and developer efficiency. Maintained a comprehensive UI component library and style guide for rapid iteration and brand alignment. Supported a mobile app rated 3.9/4 on the App Store, reflecting strong UX and quality standards. Experienced with SaaS B2B and POS-style shift scheduling systems.
Intern at Devsinc
March 31, 2023 - August 1, 2025
Collaborated with business analysts to gather and fulfill UI/UX design requirements. Designed low-fidelity wireframes and prototypes for new product features. Led UI/UX improvements for the MappleHR product focusing on usability and clarity. Redesigned the Mapple Dashboard to enhance visual hierarchy and user flow. Prototyped employee data interfaces improving interaction and accessibility. Partnered with engineers to suggest and implement UI/UX enhancements.
Internship - UI/UX Designer at Devsinc
March 31, 2023 - August 1, 2025
Collaborated with business analysts to gather and fulfill UI/UX design requirements. Designed low-fidelity wireframes and prototypes for new product features. Led UI/UX improvements for the MappleHR product focusing on usability and clarity. Redesigned the Mapple Dashboard to enhance visual hierarchy and user flow. Prototyped employee data interfaces to improve interaction and accessibility. Partnered with engineers to suggest and implement UI/UX enhancements.
Intern at Devsinc
March 1, 2023 - March 1, 2023
Collaborated with analysts to gather UI/UX design requirements, designed low-fidelity wireframes, and led UI/UX improvements for the MappleHR product. Enhanced user experience and clarified design elements.
Intern at Irenictech
January 31, 2023 - August 1, 2025
Conducted user research and gathered stakeholder feedback. Worked on Cryptter prototyping and designed high-fidelity prototypes for the Cryptter project.
Internship - UX/UI Designer at Irenictech
January 31, 2023 - August 1, 2025
Conducted user research and gathered stakeholder feedback. Worked on Cryptter prototyping. Designed high-fidelity prototypes for the Cryptter project.
Intern at Irenictech
January 1, 2023 - January 1, 2023
Conducted user research and gathered stakeholder feedback. Worked on prototyping for the Cryptter project and created high-fidelity designs.

Education

Bachelors at UET, Lahore
September 1, 2019 - May 31, 2023
ICS at Lahore College For Women, LCWU
September 1, 2017 - December 31, 2017
Bachelors at UET, Lahore
September 1, 2019 - May 31, 2023
ICS at Lahore College For Women, LCWU
September 1, 2017 - December 31, 2017
Bachelor's in Computer Science at UET, Lahore
September 1, 2019 - May 1, 2023
ICS, Physics Part 2 at Lahore College For Women, LCWU
September 1, 2017 - November 1, 2025

Qualifications

Add your qualifications or awards here.

Industry Experience

Software & Internet, Financial Services, Retail, Professional Services, Media & Entertainment