PR & Communications | Social Media | Graphic Design

Astrie Hendrianto

PR & Communications | Social Media | Graphic Design

Available to hire

PR & Communications | Social Media | Graphic Design

Language

Indonesian
Fluent
English
Advanced
Korean
Intermediate

Work Experience

Social Media Admin - Part-time at Level Up With Us (Self-Development Platform)
May 1, 2022 - September 30, 2022
Maintained a strong online presence on Instagram with 10K+ accounts reached; copywriting; provided customer service.
Marketing Communications at Hillir Digital (Performance Ads Agency)
October 1, 2022 - September 30, 2024
Developed and nurtured brand partnerships, collaborating with stakeholders to drive business growth and co-marketing initiatives. Executed 3+ corporate events, overseeing logistics, promotion, and engagement strategies to enhance brand visibility.
External Communications at SIRCLO (Omnichannel Commerce Enabler)
October 1, 2024 - July 31, 2025
Media relations activities, including releasing 1-3 press releases per month, media gathering, and fostering relationships with journalists and media outlets to augment brand visibility and media coverage. Monitored and addressed stakeholder inquiries, feedback, and concerns to nurture positive relationships. Collaborated on cross-functional initiatives to shape impactful corporate messaging. Engaged in crisis communications strategies, embedding the company’s values while mitigating negative public sentiment during challenging situations. Organized and facilitated 5+ corporate events (e.g., company anniversaries, e-commerce expos, talks shows, webinars, partner collaborations). Spearheaded corporate communications efforts, strategically engaging stakeholders across diverse channels, achieving an average of 20K impressions on LinkedIn, Instagram, and Medium.
Internal Communications at SIRCLO (Omnichannel Commerce Enabler)
February 1, 2021 - December 31, 2023
Contributed to corporate communications efforts, managed 3 social media platforms (Instagram, LinkedIn, Medium), assisted in stakeholder engagement, monitored inquiries, and collaborated on impactful messaging.
Social Media Admin - Part-time at Level Up With Us (Self-Development Platform)
August 1, 2025 - Present
Maintained a strong online presence for Level Up With Us on Instagram with more than 10K accounts reached, copywriting, and provided customer service.

Education

Bachelor's degree in Public Relations at Universitas Padjadjaran
January 1, 2019 - January 1, 2024
Bachelor's degree in Public Relations at Padjadjaran University
January 1, 2019 - January 1, 2024

Qualifications

Add your qualifications or awards here.

Industry Experience

Media & Entertainment, Professional Services, Education