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I'm a designer from Serbia. Approximately 16 years ago, I commenced my professional journey as a brand designer. Over the course of nearly a decade, I immersed myself in the realm of creative agencies, rening my expertise in branding, brand strategies, overseeing production workows, Over the past 7 years, I have operated as an independent freelance brand designer and consultant. My focus has been on collaborating with small to medium-sized startup brands, events, music, movies, food & beverage, liqour, NGOs... SKILLS PHOTOSHOP ILLUSTRATOR IN DESIGN ADOBE XD Fluent in English and based in Europe.…I'm a designer from Serbia. Approximately 16 years ago, I commenced my professional journey as a brand designer. Over the course of nearly a decade, I immersed myself in the realm of creative agencies, rening my expertise in branding, brand strategies, overseeing production workows, Over the past 7 years, I have operated as an independent freelance brand designer and consultant. My focus has been on collaborating with small to medium-sized startup brands, events, music, movies, food & beverage, liqour, NGOs... SKILLS PHOTOSHOP ILLUSTRATOR IN DESIGN ADOBE XD Fluent in English and based in Europe.

Veljko Zajc

Art Director, Graphic Designer, Illustrator, +3

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I'm a designer from Serbia. Approximately 16 years ago, I commenced my professional journey as a brand designer. Over the course of nearly a decade, I immersed myself in the realm of creative agencies, rening my expertise in branding, brand strategies, overseeing production workows, Over the past 7 years, I have operated as an independent freelance brand designer and consultant. My focus has been on collaborating with small to medium-sized startup brands, events, music, movies, food & beverage, liqour, NGOs... SKILLS PHOTOSHOP ILLUSTRATOR IN DESIGN ADOBE XD Fluent in English and based in Europe.…I'm a designer from Serbia. Approximately 16 years ago, I commenced my professional journey as a brand designer. Over the course of nearly a decade, I immersed myself in the realm of creative agencies, rening my expertise in branding, brand strategies, overseeing production workows, Over the past 7 years, I have operated as an independent freelance brand designer and consultant. My focus has been on collaborating with small to medium-sized startup brands, events, music, movies, food & beverage, liqour, NGOs... SKILLS PHOTOSHOP ILLUSTRATOR IN DESIGN ADOBE XD Fluent in English and based in Europe.

Available to hire

Beograd, Stari Grad, Serbia

I’m a designer from Serbia.

Approximately 16 years ago, I commenced my professional journey as a brand designer. Over the course of nearly a decade, I immersed myself in the realm of creative agencies, rening my expertise in branding, brand strategies, overseeing production workows,

Over the past 7 years, I have operated as an independent freelance brand designer and consultant. My focus has been on collaborating with small to medium-sized startup brands, events, music, movies, food & beverage, liqour, NGOs…

SKILLS
PHOTOSHOP
ILLUSTRATOR
IN DESIGN
ADOBE XD

Fluent in English and based in Europe.

Skills

Experience Level

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Intermediate

Intermediate

Language

Serbian

Fluent

English

Advanced

Work Experience

Freelance Brand Designer / Graphic Designer at Self-employed / Freelance

January 1, 2018 - Present

Independent branding and design consultant focused on startups and small-to-medium brands, including packaging design, brand identity, editorial and advertising design; contributed to Coca-Cola POS materials (2015-2018) and, since 2022, worked on Amazon packaging and marketing materials for CurvGroup's KeySmart and Statik brands.

Senior Graphic Designer / Art Director at Popular Communications

May 1, 2018 - September 30, 2025

Led a team of designers delivering daily tasks for Coca-Cola's point-of-sale materials; produced packaging, editorial and advertising design; supervised production and print processes.

Graphic Design Intern at LamTar Planning & Communication

December 31, 2007 - September 30, 2025

Contributed to projects for clients including British Telecom, Marriott Hotels, Hewitt, Elan; worked as a designer and art director on a music festival.

Freelance Graphic Designer at Self-employed / Freelance

January 1, 2018 - Present

Independent freelance brand designer and consultant, collaborating with startups and SMBs on visual identities, branding, and packaging. Develops concepts, creates logos, packaging, and marketing materials; guides production and print processes; delivers on-brand assets across digital and offline channels.

Senior Graphic Designer / Art Director at Popular Communications

May 1, 2018 - September 30, 2025

Led a design team and delivered daily tasks for Coca-Cola's point-of-sale materials in Serbia. Contributed to branding, packaging design, editorial and advertising design for major clients (PepsiCo, Coca-Cola, UniCredit Bank) and oversaw production and print processes. From 2015 to 2018 served as Art Director leading a team of designers on Coca-Cola POS materials in Serbia.

Graphic Design Intern at Lamtar Planning & Communication

January 1, 2007 - Present

Graphic design internship in Paris, France, contributing to projects for British Telecom, Marriott Hotels, Hewlett, Elan, and other clients.

Freelance Graphic Designer / Brand Designer at Self-employed / Freelance

January 1, 2018 - Present

Independent branding and design consultant delivering branding, packaging, editorial and advertising design, and art direction. Collaborated with startups and small to mid-sized brands across events, music, film, food & beverage, NGOs, and more. Recent work includes daily packaging designs and marketing materials for Amazon for CurvGroup’s brands KeySmart and Statik, as well as broader branding and design projects.

Senior Graphic Designer / Art Director at Popular Communications

May 1, 2018 - September 30, 2025

Led a team of designers on daily tasks for Coca-Cola’s point-of-sale materials in Serbia; contributed to packaging design, editorial and advertising design, and oversight of production and print processes. Worked with high-profile clients such as PepsiCo, Coca-Cola, and UniCredit Bank on branding, packaging, and communications campaigns.

Graphic Design Intern at Lamtar Planning & Communication

April 1, 2007 - September 30, 2025

Gained hands-on experience on branding and communications projects while collaborating with a Paris-based studio and working on projects for international clients (e.g., British Telecom, Marriott Hotels, Hewlett-Packard, Elan).