I’m Ava Hrastar, an Atlanta-based athlete and business professional who blends high-performance discipline with marketing and analytics. I’ve competed at the varsity level while earning my degrees at Georgia Tech, the University of Mississippi, and Auburn University—building strong leadership through team captaincy and national-level tennis success. Alongside my tennis career, I’ve developed a second lane in business and growth: researching target markets, building pro forma and scenario models, and leading content and campaign execution for AI-focused and marketing initiatives. I enjoy turning data into clear strategy, mentoring through coaching, and creating compelling outreach—from pitch decks and landing pages to social media and performance analytics.…

AVA HRASTAR

I’m Ava Hrastar, an Atlanta-based athlete and business professional who blends high-performance discipline with marketing and analytics. I’ve competed at the varsity level while earning my degrees at Georgia Tech, the University of Mississippi, and Auburn University—building strong leadership through team captaincy and national-level tennis success. Alongside my tennis career, I’ve developed a second lane in business and growth: researching target markets, building pro forma and scenario models, and leading content and campaign execution for AI-focused and marketing initiatives. I enjoy turning data into clear strategy, mentoring through coaching, and creating compelling outreach—from pitch decks and landing pages to social media and performance analytics.…

Available to hire

I’m Ava Hrastar, an Atlanta-based athlete and business professional who blends high-performance discipline with marketing and analytics. I’ve competed at the varsity level while earning my degrees at Georgia Tech, the University of Mississippi, and Auburn University—building strong leadership through team captaincy and national-level tennis success.

Alongside my tennis career, I’ve developed a second lane in business and growth: researching target markets, building pro forma and scenario models, and leading content and campaign execution for AI-focused and marketing initiatives. I enjoy turning data into clear strategy, mentoring through coaching, and creating compelling outreach—from pitch decks and landing pages to social media and performance analytics.

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Work Experience

Marketing Lead / Director at RACEMAKER.AI
May 1, 2026 - Present
Created and oversaw marketing content and campaigns, including social media and promotional strategy. Developed pitch decks and guerrilla marketing kits, planned outreach, and managed campaign performance and analytics. Supported website and landing page development and coordination for marketing execution.
Marketing Lead/Director at RaceMaker.AI
May 1, 2026 - Present
Own and oversee content creation and execute end-to-end marketing efforts. Develop campaigns, manage social media and promotional strategy, and create pitch decks and guerrilla marketing kits to support outreach. Manage campaign analytics and marketing performance, and help develop landing pages and website assets to improve acquisition and conversion.
Business Analyst Intern at TeaLeaf.AI
May 1, 2023 - July 1, 2024
Conducted market research to identify target customer segments and assess product-market fit. Interviewed potential prospects to capture customer needs and refine positioning. Developed an estimate of the addressable market and built a pro forma model to evaluate business scenarios, including worksheet analysis for different outcomes.
Tennis Camp and Private Instruction Coach at United States Coach (Georgia Tech, Ole Miss, Auburn Nike summer camps)
July 1, 2021 - Present
Coached youth players (beginner to collegiate level) at Nike summer camps and through private instruction. Created and implemented practice plans and tournament schedules, managed travel for 1-on-1 junior coaching, and supported ongoing cohorts of students (10+ current students).
Tennis Camp and Private Instruction Coach at United States Coach (Georgia Tech / Ole Miss / Auburn Nike Summer Camps)
July 1, 2021 - Present
Coached youth players from beginner to collegiate level at large tennis camps and through private instruction. Worked with 70+ campers and built practice plans and tournament schedules. Provided hands-on, travel-based 1-on-1 coaching for junior players and currently supports 10+ active students.
Tennis Camp and Private Instruction Coach at United States Coach
July 1, 2021 - Present
Coached junior players of all levels, from beginners through collegiate-bound athletes, through Nike summer camps at Georgia Tech, Ole Miss, and Auburn, as well as private instruction. Developed and implemented practice plans and tournament schedules, supporting long-term skill development and competitive readiness. Provided hands-on travel coaching for 1-on-1 junior instruction and currently supports 10+ active students. Worked with 70+ campers during camp programming.
Collegiate and Professional Tennis Player (Varsity Teams; Captain) at Georgia Tech / Ole Miss / Auburn
January 1, 2021 - Present
Competed as a varsity tennis athlete while balancing 15 course hours per semester and 20+ hours weekly of practice and team activities. Served as a team captain for the 2021–2022 and 2024–2025 seasons, achieving multiple collegiate honors and progressing to high-level competitive milestones, including ITA recognition and NCAA doubles success.
Athlete (Collegiate and Professional Tennis Player) at Georgia Tech / Ole Miss / Auburn (Varsity Teams)
January 1, 2021 - Present
Competed as a varsity tennis athlete across Georgia Tech, Ole Miss, and Auburn from 2021 onward while maintaining a rigorous academic schedule. Trained 20+ hours per week including practice and team commitments, with leadership as a captain across multiple seasons. Achieved major competitive milestones including 2x ITA All-American recognition, multiple ACC/SEC honors, ITA Southern Senior Player of the Year (2025), and an NCAA doubles tournament semifinal appearance (2025).
Collegiate and Professional Tennis Player at Georgia Tech / Ole Miss / Auburn (Varsity Teams)
January 1, 2021 - Present
Competed as a varsity tennis player across multiple universities while maintaining exceptional academic performance. Served as a team captain for the 2021–2022 and 2024–2025 seasons. Achieved major competitive milestones including 2x ITA All-American honors, multiple ACC/SEC recognitions, ITA Southern Senior Player of the Year (2025), and a 2025 NCAA doubles tournament semifinalist finish. Maintained high training and performance standards through consistent weekly practice and team participation while taking a full course load each semester.

Education

Master of Adult Education at Auburn University
August 1, 2024 - July 1, 2025
MBA at University of Mississippi
August 1, 2023 - July 1, 2025
Bachelor of Science in Business Administration at Georgia Institute of Technology, Scheller College of Business
August 1, 2020 - May 1, 2023
Master of Adult Education at Auburn University
August 1, 2024 - July 1, 2025
Master of Business Administration at University of Mississippi
August 1, 2023 - July 1, 2025
Bachelor of Science in Business Administration at Georgia Institute of Technology, Scheller College of Business
August 1, 2020 - May 1, 2023
Masters of Adult Education at Auburn University
August 1, 2024 - July 31, 2025
Masters of Business Administration at University of Mississippi
August 1, 2023 - July 31, 2025
Bachelor of Science in Business Administration at Georgia Institute of Technology, Scheller College of Business
August 1, 2020 - May 31, 2023

Qualifications

Zell Miller Scholarship
January 1, 2020 - September 23, 2026
Full Athletic Scholarship (Georgia Tech)
January 1, 2020 - September 23, 2026
Full Athletic Scholarship (University of Mississippi)
January 1, 2023 - September 23, 2026
Full Athletic Scholarship (Auburn University)
January 1, 2024 - September 23, 2026

Industry Experience

Education, Media & Entertainment, Non-Profit Organization, Professional Services, Software & Internet, Travel & Hospitality, Retail