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I see this opportunity as an exciting personal challenge and a chance to contribute to the growth of your business, with a real impact on its financial performance. I am passionate about building engaging brands and delivering cross-channel marketing that resonates with customers across sectors. I am also a very fast learner — my first two campaigns were recognized with Effie awards for driving outstanding customer growth and above-average increases in sales volume. I believe in borderless marketing since customers share the same feelings regardless of sector, product, or region.…I see this opportunity as an exciting personal challenge and a chance to contribute to the growth of your business, with a real impact on its financial performance. I am passionate about building engaging brands and delivering cross-channel marketing that resonates with customers across sectors. I am also a very fast learner — my first two campaigns were recognized with Effie awards for driving outstanding customer growth and above-average increases in sales volume. I believe in borderless marketing since customers share the same feelings regardless of sector, product, or region.

Artur Wyrzykowski

Growth Marketer, Brand Strategist, Creative Director, +5

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I see this opportunity as an exciting personal challenge and a chance to contribute to the growth of your business, with a real impact on its financial performance. I am passionate about building engaging brands and delivering cross-channel marketing that resonates with customers across sectors. I am also a very fast learner — my first two campaigns were recognized with Effie awards for driving outstanding customer growth and above-average increases in sales volume. I believe in borderless marketing since customers share the same feelings regardless of sector, product, or region.…I see this opportunity as an exciting personal challenge and a chance to contribute to the growth of your business, with a real impact on its financial performance. I am passionate about building engaging brands and delivering cross-channel marketing that resonates with customers across sectors. I am also a very fast learner — my first two campaigns were recognized with Effie awards for driving outstanding customer growth and above-average increases in sales volume. I believe in borderless marketing since customers share the same feelings regardless of sector, product, or region.

Available to hire

I see this opportunity as an exciting personal challenge and a chance to contribute to the growth of your business, with a real impact on its financial performance. I am passionate about building engaging brands and delivering cross-channel marketing that resonates with customers across sectors.

I am also a very fast learner — my first two campaigns were recognized with Effie awards for driving outstanding customer growth and above-average increases in sales volume. I believe in borderless marketing since customers share the same feelings regardless of sector, product, or region.

Skills

Experience Level

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Intermediate

Intermediate

Intermediate

Intermediate

Intermediate

Intermediate

Intermediate

Language

Polish

Fluent

English

Fluent

Spanish; Castilian

Advanced

French

Intermediate

Italian

Intermediate

Work Experience

Head of Marketing at Cupra, SEAT, Used - Plichta Group

May 1, 2025 - Present

Leading the marketing function for Cupra, SEAT, and used-vehicle offerings. Driving brand strategy, launch planning, and integrated communications. Overseeing a multi-channel marketing stack and partner campaigns to elevate brand positioning and accelerate growth. Start date 2025-05-01.

Senior Brand Manager at Moto & OLX Group

April 1, 2022 - April 30, 2025

Managing marketing for automotive brands within the Moto & OLX portfolio. Implemented 360-degree campaigns, launched new brand positioning, and led a data-driven approach to drive customer engagement and growth. Start date 2022-04-01, end date 2025-04-30.

Head of Marketing (Segments) at Bank Śląski S.A.

January 1, 2018 - December 31, 2021

Led marketing strategy for customer segments, digital transformation, and performance marketing. Managed large budgets and cross-functional teams to deliver CRM-driven campaigns and measurable growth. Start date 2018-01-01, end_date 2021-12-31.

Brand Manager at Bank Śląski S.A.

January 1, 2015 - December 31, 2018

Led brand management for retail and corporate segments, developed multi-channel campaigns, and enhanced brand consistency across touchpoints. Start date 2015-01-01, end_date 2018-12-31.

Brand Manager at Bank Śląski S.A.

January 1, 2014 - December 31, 2015

Early-career role focusing on brand setup and initial marketing initiatives, establishing processes for cross-channel campaigns. Start date 2014-01-01, end_date 2015-12-31.

Senior Brand Manager at OTOMOTO & OLX

January 1, 2022 - January 1, 2025

Led senior brand management for automotive marketplace platforms, overseeing cross-channel campaigns, portfolio development, and partnership initiatives to drive growth and brand value.

Head of Marketing at Bank Śląski S.A.

January 1, 2018 - December 31, 2021

Directed marketing strategy and execution for B2B and consumer segments; built CRM, digital marketing, and multi-channel campaigns; led portfolio and brand management.

Marketing Manager at Bank Śląski S.A.

January 1, 2015 - January 1, 2018

Developed and implemented marketing plans; managed product launches and campaign execution; contributed to brand building and market positioning.

Marketing Manager at Bank Śląski S.A.

January 1, 2014 - January 1, 2015

Earlier marketing role focusing on campaign execution and market analysis to support retail and corporate segments.

Head of Marketing - Segments Management at Bank Śląski S.A.

January 1, 2018 - December 31, 2021

Led the 360 marketing and PR program for B2B and internal audiences; implemented the 'Best Bank for Companies' strategy and the 'Thank you for Doing Your Thing' communications platform; managed an eight- to nine-figure marketing budget and a team of ~20; delivered double-digit growth and early +30% growth milestones.

Head of Marketing at Bank Śląski S.A.

January 1, 2015 - December 31, 2018

Directed marketing across multiple campaigns, achieving strong growth, creating cross-functional collaboration, and contributing to brand equity improvements; led the first integrated 360 campaigns and achieved notable award recognition (Effie).

Marketing Consultant at Independent project / Olsztyn Strategy Perspective

January 1, 2014 - December 31, 2015

Provided digital DNA, pop culture zeitgeist benchmarking and performance marketing, brand marketing, and decision-making frameworks for strategic marketing initiatives in the Polish banking and retail sectors.

SME Branch Director; Head of Marketing, Segments Management; Deputy Director at Bank Śląski S.A. (Warsaw Branch)

January 1, 2018 - December 31, 2021

Directed SME segment marketing, 360 communications, and marketing leadership for the Warsaw branch; managed performance marketing and brand governance.

Head of Marketing at Bank Śląski S.A. (Warsaw Branch)

January 1, 2015 - December 31, 2018

Directed marketing for the Bank's brand and customer segments; led cross-channel campaigns and market growth initiatives.

Marketing/Brand Manager at Bank Śląski S.A. (Warsaw Branch)

January 1, 2014 - December 31, 2015

Managed marketing activities for the Warsaw branch; supported B2B and B2C campaigns and brand development.

Relationship Manager at Bank Śląski S.A.

January 1, 2009 - December 31, 2014

Managed a portfolio of clients; delivered YoY growth and exceeded sales targets (PLN).