I am a results-driven digital marketer with over 7 years of experience specializing in social media marketing, Google Ads, and branding. I excel at developing and implementing digital marketing plans and managing advertising budgets, with a strong track record of achieving measurable results. I am passionate about building brands, leading cross-functional teams, and turning data into insights that drive growth. My experience spans global social media strategies, paid and organic campaigns, and multi-channel marketing across Facebook, LinkedIn, Instagram, YouTube, and more.

ayesha nasir

I am a results-driven digital marketer with over 7 years of experience specializing in social media marketing, Google Ads, and branding. I excel at developing and implementing digital marketing plans and managing advertising budgets, with a strong track record of achieving measurable results. I am passionate about building brands, leading cross-functional teams, and turning data into insights that drive growth. My experience spans global social media strategies, paid and organic campaigns, and multi-channel marketing across Facebook, LinkedIn, Instagram, YouTube, and more.

Available to hire

I am a results-driven digital marketer with over 7 years of experience specializing in social media marketing, Google Ads, and branding. I excel at developing and implementing digital marketing plans and managing advertising budgets, with a strong track record of achieving measurable results.

I am passionate about building brands, leading cross-functional teams, and turning data into insights that drive growth. My experience spans global social media strategies, paid and organic campaigns, and multi-channel marketing across Facebook, LinkedIn, Instagram, YouTube, and more.

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Experience Level

Expert
Expert
Intermediate
Intermediate
Intermediate
Intermediate

Language

English
Fluent

Work Experience

Volunteer Teacher at The Citizen Foundation
January 1, 2013 - October 5, 2025
Taught basic media literacy and advertising concepts to high school students; developed lesson materials; supported community education initiatives.
Designer and Social Media Strategist at Creative Boundary
January 1, 2017 - October 5, 2025
Developed marketing programs including brochures, social posts, infographics, presentations and advertisements; managed multiple projects under tight deadlines; advised clients on design options aligned with marketing goals; supported social media strategy.
Social Media Executive at AIB Global Marketing
April 1, 2018 - October 5, 2025
Handled client social media accounts; developed and managed online marketing campaigns; drove brand awareness, engagement and traffic; created viral concepts; monitored online PR and client programs.
Social Media Manager at Technado
August 1, 2020 - October 5, 2025
Managed social media campaigns and day-to-day activities including content planning; oversaw design assets; created and managed promotions and social media ad campaigns; built online reputation; compiled reports and analyzed campaign performance.
Social Media Manager at PNC Solutions
July 1, 2021 - October 5, 2025
Identified, developed and evaluated marketing strategy; managed social media planning and community management; implemented tactics that led to 34% growth in total social shares and 27% increase in website traffic; designed and executed global social media strategy across Facebook, LinkedIn, Instagram, Twitter, YouTube, Pinterest and Snapchat.
Brand Marketing Manager at Q Technologies
August 1, 2022 - October 5, 2025
Identified, developed and evaluated marketing strategy; executed paid and organic digital campaigns; managed digital sales streaming accounts; sourced partnerships and advertising opportunities; tracked content performance using marketing tools including Hootsuite, Buffer, Google Analytics and Facebook Insights.
Chief Marketing Officer at The Tech Tribe Pvt Ltd
August 1, 2022 - Present
Developed and executed comprehensive marketing strategies aligned with company goals; led cross-functional teams; ensured brand consistency; managed SEO, SEM, social media, email and content marketing; used data-driven insights to optimize campaigns; defined KPIs and produced regular performance reports; mentored the marketing team.
Social Media Manager at Technado
August 31, 2020 - October 5, 2025
Managed social media campaigns and day-to-day activities including developing relevant content topics, creating and curating content, monitoring and responding to users, and cultivating leads. Oversaw design elements (timeline covers, profile pictures, thumbnails, ads, landing pages) and designed/promoted social media campaigns. Built online reviews and reputation; compiled reports to analyze campaign effectiveness and maximize results.
Social Media Manager at PNC Solutions
July 31, 2021 - October 5, 2025
Identified, developed and evaluated marketing strategy. Managed social media planning for execution of marketing strategies and community management. Implemented tactics that led to 34% growth in total social media shares and 27% increase in website traffic from social posts. Monitored online brand presence and engaged with users; designed and executed global social media strategy across Facebook, LinkedIn, Instagram, Twitter, YouTube, Pinterest and Snapchat.
Brand Marketing Manager at QT Technologies
August 31, 2022 - October 5, 2025
Identified, developed and evaluated marketing strategy. Executed paid and organic digital campaigns. Managed digital sales streaming accounts to improve brand positioning and growth. Sourced and developed new strategic partnerships, social engagements, and advertising opportunities that generated new revenue streams. Managed accounts and tracked content performance using social media tools including Hootsuite, Buffer, Google Analytics and Facebook Insights.
Chief Marketing Officer at The Tech Tribe Pvt Ltd
August 1, 2022 - Present
Developed and executed comprehensive marketing strategies aligned with company goals. Led cross-functional teams to ensure successful implementation of marketing plans. Implemented brand consistency across all channels and materials. Managed SEO, SEM, social media, email, and content marketing; used data-driven insights to optimize campaigns and improve engagement. Directed integrated campaigns to drive brand awareness and lead generation. Conducted market research, defined KPIs, and provided regular performance reports. Led a high-performing marketing team and mentored staff.
Designer And Social Media Strategist at Creative Boundary
January 31, 2017 - October 5, 2025
Developed multiple marketing programs (brochures, creative posts, infographics, presentations, and advertisements) exceeding client expectations. Managed up to 5 projects concurrently under tight deadlines. Advised clients on appropriate graphic design options aligned with marketing goals. Assisted in developing and implementing social media strategies and maintained strong brand presence on Twitter, Facebook and Instagram.
Social Media Executive at AIB Global Marketing
April 30, 2018 - October 5, 2025
Handled client social media accounts and developed online marketing campaigns. Drove brand awareness, engagement and traffic to social pages. Built a strong social media presence and developed concepts with viral potential. Monitored online public relations to ensure program success.
Volunteer Teacher at The Citizen Foundation
December 31, 2013 - October 5, 2025
Volunteered as a teacher contributing to education initiatives and community development.

Education

BS in Media Sciences (Advertising) at Iqra University
January 1, 2014 - January 1, 2018
A Levels at IQRA University
January 1, 2012 - January 1, 2014
O Levels at Dawood Public School
January 1, 2010 - January 1, 2012
BS in Media Sciences (Advertising) at Iqra University
January 1, 2014 - January 1, 2018
A Levels at Iqra University
January 1, 2012 - January 1, 2014
O Levels at Private O Levels
January 1, 2010 - January 1, 2012

Qualifications

Add your qualifications or awards here.

Industry Experience

Media & Entertainment, Software & Internet, Professional Services

Experience Level

Expert
Expert
Intermediate
Intermediate
Intermediate
Intermediate