I explore social trends and how they interact with the digital environment in a hands-on, curious way. I’m proactive, flexible, creative, and accountable, with a deep interest in fashion, beauty, technology, entertainment, and music. I love events and content creation, and I bring a multidisciplinary perspective to my projects. I studied at IBMEC in Advertising & Marketing, spent time in Paris & London on an exchange program, and have volunteered in cross-cultural contexts. I thrive on cross-functional collaboration, team leadership, and delivering thoughtful visuals and stories across platforms.

Ayla Miranda

I explore social trends and how they interact with the digital environment in a hands-on, curious way. I’m proactive, flexible, creative, and accountable, with a deep interest in fashion, beauty, technology, entertainment, and music. I love events and content creation, and I bring a multidisciplinary perspective to my projects. I studied at IBMEC in Advertising & Marketing, spent time in Paris & London on an exchange program, and have volunteered in cross-cultural contexts. I thrive on cross-functional collaboration, team leadership, and delivering thoughtful visuals and stories across platforms.

Available to hire

I explore social trends and how they interact with the digital environment in a hands-on, curious way. I’m proactive, flexible, creative, and accountable, with a deep interest in fashion, beauty, technology, entertainment, and music. I love events and content creation, and I bring a multidisciplinary perspective to my projects.

I studied at IBMEC in Advertising & Marketing, spent time in Paris & London on an exchange program, and have volunteered in cross-cultural contexts. I thrive on cross-functional collaboration, team leadership, and delivering thoughtful visuals and stories across platforms.

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Language

Spanish; Castilian
Intermediate
Portuguese
Fluent
English
Fluent

Work Experience

Trade E-Commerce Intern at L'Oréal Brasil
April 15, 2024 - November 10, 2025
Execution and optimization of product pages for e-commerce marketplaces. Strategic product curation for influencer marketing initiatives. Creation of content for internal communication (endomarketing). Interface with marketplace software platforms and beauty industry players. Development of creative briefs for design teams. Budget control and monitoring. Cross-functional collaboration with Supply, IT, Marketing, RGM, and Management teams 360° event production for e-commerce clients. Member of the AfroSou core team, focused on Diversity Policies and ESG. Pricing strategy and tax margin analysis per client.
Social Media at HighLight Agency
August 3, 2020 - May 24, 2021
Development of branding and digital marketing strategies. Strategic planning of content for social media platforms. Content creation for diverse niches, including gastronomy, music, entertainment, beauty, and lifestye. Use of performance-driven tools to monitor reach and engagement metrics. Execution of full digital marketing services, including posting, content creation, editing, and community support.
Community Manager Intern at Preta Agency
June 5, 2023 - August 21, 2023
Brand insertion into the digital environment from scratch. Creation of visual identity and online positioning. Audiovisual coverage of the “Numanice” event. Executive production and backstage coordination. Creative direction for video production. Public relations activities. Mobile coverage of company micro-events.
Marketing Intern at Meritum Compliance
March 7, 2022 - April 22, 2024
Email marketing production and copywriting for the institutional blog. SEO research and support for content optimization. Art direction and visual design for social media channels. Prospecting of clients and strategic partnerships. Use of corporate and organizational tools such as Monday and Slack. Support in branding and digital communication strategies.
Vice President at Athletic Ibmec Rio
June 6, 2022 - June 24, 2024
Lead for social responsibility projects (blood donation drives, clothing collections, fundraising for animal surgeries). Creator of the BengaEmpreende project, focused on fostering entrepreneurship within the university. Relationship management with partners and sponsors. Event production, promotion, and execution. Video editing and social media content creation. Coordination of sports projects. Task delegation and team leadership. Styling and fashion production for team uniforms.
Community Manager at PretACom Agência
August 1, 2023 - August 1, 2023
Volunteer/community management with interview facilitation, cross-disciplinary work in fashion, team management, video editing, content creation, fashion styling and photography production; distribution on Spotify and YouTube.
Volunteer - Exchange Program Participant at Paris & London Exchange Program
June 4, 2018 - July 23, 2018
Participated in an exchange program with volunteer projects; involved in cross-cultural collaboration and interdisciplinary activities.

Education

Bachelor's in Advertising & Marketing at IBMEC
February 14, 2022 - November 26, 2025
Advanced English at Cultura Inglesa
March 13, 2017 - November 25, 2019

Qualifications

Senac Digital Marketing Tools
January 27, 2021 - November 22, 2021

Industry Experience

Media & Entertainment, Retail, Software & Internet, Consumer Goods, Other