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Creative Video Editor and Social Media Specialist with nearly 3 years of experience helping brands grow through engaging short-form video content and strategic social media management. Passionate about turning creative ideas into high-performing content by combining storytelling, video editing, content planning, and platform optimization.…

Ayu Mutiarachma

Video Editor, Social Media Manager, Content Creator, +3

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Creative Video Editor and Social Media Specialist with nearly 3 years of experience helping brands grow through engaging short-form video content and strategic social media management. Passionate about turning creative ideas into high-performing content by combining storytelling, video editing, content planning, and platform optimization.…

Available to hire

Creative Video Editor and Social Media Specialist with nearly 3 years of experience helping brands grow through engaging short-form video content and strategic social media management. Passionate about turning creative ideas into high-performing content by combining storytelling, video editing, content planning, and platform optimization.

Skills

Experience Level

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Intermediate

Language

Indonesian

Fluent

English

Advanced

Work Experience

Video Editor at SKINTIFIC Indonesia

January 1, 2026 - Present

Edited 5–10 performance-driven short-form videos daily using CapCut for Instagram paid advertising campaigns. Produced performance marketing videos that generated 5,000+ customer orders through Meta advertising campaigns. Conceptualized and executed efficient product video shoots (3–5 daily) to maintain a continuous pipeline of creative assets, including planning shot lists and coordinating product shoots. Enhanced video quality with color grading, pacing, and visual optimization aligned with brand identity. Created motion graphics, animated text, and visual effects to improve video performance while managing multiple projects and meeting tight deadlines.

Video Editor (Contract) at SKINTIFIC Indonesia

January 1, 2026 - Present

Edited 5–10 performance-driven short-form videos daily using CapCut for Instagram paid advertising campaigns. Produced performance marketing videos that generated 5000+ customer orders through Meta advertising campaigns. Conceptualized and executed efficient product video shoots to maintain a continuous pipeline of engaging creative assets. Enhanced video quality through color grading, pacing, and visual optimization aligned with brand identity. Planned shot lists, coordinated product shoots, created motion graphics/animated text/visual effects, and managed multiple projects while consistently meeting tight deadlines.

Video Editor & Social Media Specialist at PT Dbest Thanisa Group

June 1, 2025 - December 31, 2025

Used CapCut to edit 5–10 videos for cici.barbar’s social media. Captured 4–12 pieces of content each day for posting. Assisted with content research and preparation, edited Instagram thumbnail posts using Photoshop, and created platform-specific copy images, scripts, and captions. Collaborated with marketing and social media teams to develop campaigns.

Video Editor & Social Media Specialist (Full Time) at PT Dbest Thanisa Group

June 1, 2025 - December 1, 2025

Used CapCut to edit 5–10 videos shared on cici.barbar's social media and captured 4–12 pieces of content each day for posting. Assisted with content research and preparation, including editing Instagram thumbnail posts using Photoshop. Created copy images, scripts, and captions tailored for each social media platform. Collaborated with marketing and social media teams to develop and execute campaigns.

Social Media Specialist at Aamodini Perfume

August 1, 2024 - May 31, 2025

Managed social media platforms including Instagram (feeds, reels, stories) and TikTok (research concept development, video creation, and editing). Produced engaging copy images and content for feeds, stories, and reels using CapCut and Canva. Developed an editorial plan in Google Sheets one month before posting and managed a campaign for an upcoming event. Collaborated with the team and head creative for social media campaign brainstorming and completed product photography for social media assets prior to posting.

Social Media Specialist (Full Time) at Aamodini Perfume

August 1, 2024 - May 1, 2025

Managed social media platforms including Instagram (feeds, reels, stories) and TikTok (concept research, video creation, and editing). Produced engaging copy images and content for feeds, stories, and reels. Used CapCut and Canva for editing videos and images, and ensured content was published across multiple platforms. Built an editorial plan in Google Sheets a month before posting, managed a campaign for an upcoming event, collaborated on campaign brainstorming with the creative team, and completed product photography for assets prior to posting.

Social Media Specialist (Intern) at Metasocial Indonesia

May 1, 2024 - July 1, 2024

Managed four clients per month, creating nine to fifteen pieces of content for each client monthly while meeting expectations and deadlines. Scheduled and posted content using Meta Business Planner across multiple platforms. Created copy images and captions for Instagram feeds and reels, wrote engaging content for four Instagram accounts, and maintained consistent presence across Instagram, Facebook, and TikTok. Managed social media campaigns using giveaway strategies to increase interaction and brand awareness. Developed editorial plans in Notion and collaborated with the creative team to ensure content alignment with the editorial calendar and brand standards before posting.