Available to hire
Hi, I’m Azm Iftikhar, a dynamic and results-driven Social Media & Digital Marketing Specialist with 6+ years of proven success scaling brands, driving online sales, and executing high-impact digital campaigns across global markets.
My focus is on paid advertising, SEO, content strategy, and video production to turn brands into market leaders. I excel at leveraging data-driven tactics and creative storytelling to boost visibility, engagement, and revenue while delivering measurable ROI.
Experience Level
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Intermediate
Intermediate
Language
English
Fluent
Urdu
Fluent
Work Experience
Digital Marketing & Social Media Manager at Cordillera Resort (Hotel)
January 1, 2019 - PresentLed end-to-end digital marketing and social media strategy for Cordillera Resort, transforming it into a nationally recognized hospitality brand within 2 years. Drove 1800% growth in social media followers, expanded reach and engagement, and improved brand loyalty. Mastered paid campaigns across Facebook, Instagram, TikTok, and Google Ads, achieving Rs. 10M+ in online revenue with efficient ad spend. Managed listings on Booking.com, Airbnb, and Expedia, increasing booking conversions by ~25%. Produced 1,200+ multimedia assets (promos, reels, videos) generating 1.2M+ views. Organized hotel events and influencer collaborations to boost brand visibility and loyalty. Implemented data-driven analytics, KPI reporting, and ROI optimization to sustain growth.
Digital Marketing & Social Media Management at Cordillera Resort (Hotel)
January 1, 2019 - PresentDeveloped and executed digital marketing strategies across Facebook, Instagram, TikTok, and major booking platforms; transformed Cordillera Resort into a nationally recognized hotel brand in Pakistan within two years. Achievements include generating $24,392 in profit from online bookings and advertising with just $2,816 ad spend; converting 40% of walking guests into loyal repeat customers through social media engagement and branding; implementing SEO to boost Google rankings and organic traffic; managing booking platforms (Booking.com, Airbnb, etc.) to optimize listings and online visibility; producing engaging content (posts, videos, campaigns, event coverage) to strengthen brand presence and customer trust; recognized with a Community Award and Booking.com's Highest Bookings Award, establishing Cordillera as a fast-growing hospitality brand in the region.
Digital Marketing & Social Media Manager at Cordillera Resort (Hotel)
January 1, 2019 - PresentDeveloped and executed complete digital marketing strategies across Facebook, Instagram, TikTok, and booking platforms. Transformed Cordillera Resort into a nationally recognized hotel brand in Pakistan within 2 years. Generated $24,392 profit from online bookings and advertising with just $2,816 ad spend over 2 years, converting 40% of walk-in guests into loyal customers through social media engagement and branding. Implemented SEO strategies boosting Google ranking and organic traffic. Managed websites and booking platforms (Booking.com, Airbnb), ensuring optimized listings and online visibility. Produced engaging content (posts, videos, campaigns, event coverage) to strengthen brand presence and customer trust. Earned Community Award for Cordillera Resort and Booking.com’s Highest Bookings Award; established the resort as a fast-growing hospitality brand in the region.
Digital Marketing & Social Media Management at Cordillera Resort (Hotel)
January 1, 2019 - PresentDeveloped and executed complete digital marketing strategies across Facebook, Instagram, TikTok, and booking platforms; transformed Cordillera Resort into a nationally recognized hotel brand in Pakistan within 2 years. Achievements include generating $24,392 profit from online bookings and advertising with just $2,816 ad spend; converted 40% of walking guests into loyal customers through social media engagement and branding; implemented SEO strategies boosting Google rankings and organic traffic; managed listings on Booking.com, Airbnb, etc.; produced engaging content (posts, videos, campaigns, event coverage); Cordillera Resort received a Community Award and Booking.com's Highest Booking Award; established Cordillera Resort as one of the fastest-growing hospitality brands in the region.
Digital Marketing & Social Media Management at Cordillera Resort (Hotel)
January 1, 2019 - PresentDeveloped and executed complete digital marketing strategies across Facebook, Instagram, TikTok, and Booking platforms; transformed Cordillera Resort into a nationally recognized hotel brand in Pakistan within two years; generated $24,392 profit from online bookings and advertising with only $2,816 ad spend; converted 40% of walking guests into loyal repeat customers through social media engagement and branding; implemented SEO strategies boosting Google rankings and organic traffic; managed websites and booking platforms (Booking.com, Airbnb, etc.), ensuring optimized listings and online visibility; produced engaging content (posts, videos, campaigns, event coverage) to strengthen brand presence and customer trust; awarded Cordillera Resort with a Community Award and Booking.com's Highest Bookings Award.
Digital Marketing & Social Media Management at Cordillera Resort (Hotel)
January 1, 2019 - PresentDeveloped and executed comprehensive digital marketing strategies across Facebook, Instagram, TikTok, and booking platforms. Transformed Cordillera Resort into a nationally recognized hotel brand in Pakistan within just two years. Generated $24,392 in profit from online bookings and ads spend with only $2,816 in ad spend over two years, demonstrating a highly cost-effective marketing approach. Converted 40% of walk-in guests into loyal, repeat customers through proactive social media engagement and branding. Implemented SEO strategies to boost Google ranking and organic traffic. Managed websites and booking platforms (Booking.com, Airbnb, etc.), ensuring optimized listings and online visibility. Produced engaging content (posts, videos, campaigns, event coverage) to strengthen brand presence and customer trust. Achievements include Cordillera Resort receiving a Community Award and Booking.com's Highest Bookings Award, driven by social media growth. Established Cordillera Resort as one
Education
Master of Science in Telecommunications & Networking Engineering at National University of Sciences & Technology (NUST)
January 1, 2019 - December 31, 2023Bachelor of Science in Electrical Engineering (Telecommunications & Networking) at University of Engineering & Technology (UET), Peshawar
January 1, 2013 - December 31, 2018Matriculation at Beacon House School System, Mardan
January 11, 2030 - September 17, 2025Master of Science in Telecommunications & Networking Engineering at National University of Sciences & Technology (NUST), Islamabad
January 1, 2019 - January 1, 2023Bachelor of Science in Electrical Engineering (Telecommunications & Networking) at University of Engineering & Technology (UET), Peshawar
January 1, 2013 - January 1, 2018Master's in Telecommunications & Networking Engineering at National University of Sciences & Technology (NUST), Islamabad
January 1, 2019 - January 1, 2023Bachelor of Science in Electrical Engineering (Telecommunications & Networking) at University of Engineering & Technology (UET), Peshawar
January 1, 2013 - January 1, 2018Matriculation at Beaconhouse School System, Mardan
January 11, 2030 - September 17, 2025Masters in Telecommunications & Networking Engineering at National University of Sciences & Technology (NUST)
January 1, 2019 - January 1, 2023Bachelors in Electrical Engineering (Telecommunications & Networking) at University of Engineering & Technology (UET), Peshawar
January 1, 2013 - January 1, 2018Master's in Telecommunication & Network Engineering at National University of Sciences & Technology (NUST), Islamabad
January 1, 2019 - January 1, 2023BSc Electrical Engineering (Telecommunication & Network) at University of Engineering & Technology (UET), Peshawar
January 1, 2013 - January 1, 2018Master of Science in Telecommunications & Network Engineering at National University of Sciences & Technology (NUST), Islamabad
January 1, 2019 - January 1, 2023Bachelor of Science in Electrical Engineering (Telecommunications & Network Engineering) at University of Engineering & Technology (UET), Peshawar
January 1, 2013 - January 1, 2018Matriculation at Beacon House School System, Mardan
January 11, 2030 - October 16, 2025Qualifications
Industry Experience
Media & Entertainment, Travel & Hospitality, Software & Internet, Professional Services, Education
Experience Level
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Intermediate
Intermediate
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