Brand Manager and CEO in Madrid, currently completing the final courses of her Innovation and Development Engineering degree. She combines analytical, methodical thinking with strong creative instincts to adapt quickly, solve problems effectively, and lead brand and growth strategies. She has built and transformed digital, cultural, and consumer-facing brands—driving launches, community growth, and revenue performance—while also working across marketing strategy, branding, and project management. Her background supports innovation-led decision-making from concept to execution.…

Maria Azul Argañaras Bianco

Brand Manager and CEO in Madrid, currently completing the final courses of her Innovation and Development Engineering degree. She combines analytical, methodical thinking with strong creative instincts to adapt quickly, solve problems effectively, and lead brand and growth strategies. She has built and transformed digital, cultural, and consumer-facing brands—driving launches, community growth, and revenue performance—while also working across marketing strategy, branding, and project management. Her background supports innovation-led decision-making from concept to execution.…

Available to hire

Brand Manager and CEO in Madrid, currently completing the final courses of her Innovation and Development Engineering degree. She combines analytical, methodical thinking with strong creative instincts to adapt quickly, solve problems effectively, and lead brand and growth strategies.

She has built and transformed digital, cultural, and consumer-facing brands—driving launches, community growth, and revenue performance—while also working across marketing strategy, branding, and project management. Her background supports innovation-led decision-making from concept to execution.

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Skills

Experience Level

Language

Spanish; Castilian
Fluent
English
Advanced
Italian
Beginner

Work Experience

CEO & Founder at Triba
January 1, 2026 - Present
Leads a digital cultural universe by and for women. Drove launch performance reaching 1M organic views in the first month and built a global contributor community of 900+ across more than 250 cities.
Brand Manager at Bruta Proteína (café)
January 1, 2025 - December 31, 2025
Led a complete brand transformation—from value proposition to space redesign. Achieved average daily gross revenue tripling within a month of reopening.
Marketing Director at Rio Baker Consulting Group
January 1, 2025 - December 31, 2025
Responsible for project management, market research, branding, competitive analysis, content creation, and value propositions.
Business Innovation & Marketing Management Consultant at Freelance
January 1, 2024 - December 31, 2024
Advises clients on brand management, value proposition, new business foundation, launch strategy, and talent/innovation management projects.
Marketing Teacher at Universidad Popular
January 1, 2023 - December 31, 2023
Taught Marketing and Social Media Management courses to 150+ students across various workshops.
Founder & Brand Manager at PRIKA (clothing brand)
January 1, 2021 - December 31, 2022
Owned end-to-end operations: product design/production, sales, and marketing. Sold 200+ pajamas in the business’s first 6 months at age 20.
Community Manager & Social Media at Freelance
January 1, 2017 - December 31, 2023
Served brands across different sectors with planning, strategy, content creation/editing, paid advertising, and influencer marketing.

Education

Bachelor's Degree in Innovation and Development Engineering at Universidad Siglo 21
January 1, 0001 - January 1, 0001
Diploma in Acting at Estudio V de Ángel Gómez
January 1, 0001 - January 1, 0001
Certification in Community Management and Social Media at Instituto Mariano Moreno
January 1, 0001 - January 1, 0001
Dance Teaching Certification – Latin Rhythms at Escuela Daniela Rapetti
January 1, 0001 - January 1, 0001

Qualifications

Add your qualifications or awards here.

Industry Experience

Media & Entertainment, Education, Consumer Goods, Professional Services, Retail

Skills

Experience Level