I’m a Senior Product & UX Designer with 8+ years of experience across UX/UI and digital design, specializing in behavioral design, complex product flows, and scalable design systems. I combine user research, behavioral analytics, and product thinking to understand not just what users do, but why and turn those insights into intuitive experiences that support real business goals. I’ve worked across SaaS, health, real estate, and digital platforms, designing web and mobile products from discovery and user flows to prototypes, high-fidelity UI, testing, and developer handoff. I’m especially interested in projects where design can simplify complexity, improve user behavior, and create measurable impact.

Bahareh Anvari

I’m a Senior Product & UX Designer with 8+ years of experience across UX/UI and digital design, specializing in behavioral design, complex product flows, and scalable design systems. I combine user research, behavioral analytics, and product thinking to understand not just what users do, but why and turn those insights into intuitive experiences that support real business goals. I’ve worked across SaaS, health, real estate, and digital platforms, designing web and mobile products from discovery and user flows to prototypes, high-fidelity UI, testing, and developer handoff. I’m especially interested in projects where design can simplify complexity, improve user behavior, and create measurable impact.

Available to hire

I’m a Senior Product & UX Designer with 8+ years of experience across UX/UI and digital design, specializing in behavioral design, complex product flows, and scalable design systems.

I combine user research, behavioral analytics, and product thinking to understand not just what users do, but why and turn those insights into intuitive experiences that support real business goals.

I’ve worked across SaaS, health, real estate, and digital platforms, designing web and mobile products from discovery and user flows to prototypes, high-fidelity UI, testing, and developer handoff.

I’m especially interested in projects where design can simplify complexity, improve user behavior, and create measurable impact.

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Language

English
Fluent
Spanish; Castilian
Advanced
Persian
Fluent

Work Experience

Senior Product Designer at HexaVerse
January 1, 2026 - Present
Led product discovery using user research, behavioral analytics (PostHog), and session recordings, uncovering 30+ UX insights that informed product strategy. Redesigned end-to-end experiences across Client, Studio Manager, Studio Director, and Creator journeys to improve usability and conversion. Drove initiatives in messaging, payment, and studio operations while facilitating cross-functional discovery workshops.
Product Designer at HexaVerse
January 1, 2025 - Present
Leading UX and product design for a Canadian tech company, collaborating cross-functionally with product and engineering teams. Developing scalable design patterns and contributing to product strategy from early discovery through delivery.
Product Designer at Dayan
December 31, 2024 - September 8, 2025
Led redesign of the maintenance module, improving usability by 15%; applied user research and design thinking to reduce churn by 20% and boost DAUs by 30%; collaborated with developers to implement real-time data syncing, resulting in 40% higher satisfaction and 25% fewer bug reports.
Product Designer at Realtyna (USA)
August 31, 2024 - September 8, 2025
Product Designer at Realtyna
August 1, 2024 - August 1, 2024
Solved and developed a real estate Negotiator website; created two mobile app models for buyers and agents; delivered landing pages for events and ceremonies, ensuring brand consistency across desktop and mobile views.
Product Designer at Dayan
January 1, 2024 - January 1, 2024
Led redesign of the maintenance module; applied user research and design thinking to reduce churn by 20% and increase DAUs by 30%; partnered with developers for real-time data sync, improving satisfaction by 40% and reducing bug reports by 25%; built a company-wide design system.
Product Designer at Realtyna
January 1, 2023 - January 1, 2023
Improved conversion across high-traffic landing pages through usability testing and UX optimization. Conducted user research and prototype validation to support product decisions. Delivered end-to-end design for two applications targeting two different roles based on their needs.
Product Designer at Revive Design Lab (VC)
June 30, 2022 - September 8, 2025
Role included research, wireframes, and prototypes; partnered with developers to deliver cohesive and aesthetically functional designs; increased user engagement by 10% through gamification on an AI space platform.
Product Designer at Revive Design Lab (VC)
June 1, 2022 - June 1, 2022
Conducted user research, created wireframes and prototypes; collaborated with developers to deliver cohesive UX/UI; boosted engagement by 10% with gamification features.
Product Designer at Daya n
January 1, 2022 - January 1, 2023
Increased DAU by 28%, reduced churn by 20%, and improved usability by 15% through user-centered product design. Led product discovery, usability testing, and feature prioritization based on user research. Built the company’s first scalable design system with 30+ reusable components.
Product Designer at Dayan
January 1, 2022 - December 31, 2024
Redesigned the maintenance module end-to-end using design thinking and continuous user research, improving usability score by 15%. Led user research program (interviews, usability tests, behavioral analysis) that directly drove a 20% churn reduction and 30% DAU growth. Built the company's first cross-product design system, reducing design-to-dev handoff time and enabling consistent UI at scale.
Graphic & UX Designer at TaTami
December 31, 2021 - September 8, 2025
Designed diverse advertising campaigns across mediums; enhanced user base by 20% and improved conversion rate by 60%; introduced interactive visual elements and games to boost engagement.
Graphic & UX Designer at DadehKavan
December 31, 2021 - September 8, 2025
Specialization in designing for technology and CRM sectors; collaborated with marketing teams to create social assets (infographics and product displays); strategic content releases and optimized product delivery led to a 60% increase in user engagement.
Graphic & UX Designer at Tatami
January 1, 2021 - January 1, 2021
Planned game graphics, UI, and advertising campaigns; improved conversions by 60% and user base by 20%.
Graphic & UX Designer at DadehKavan
January 1, 2021 - January 1, 2021
Arranged for CRM & tech products, social media, and infographics; increased engagement by 60% through optimized campaigns.
Product Designer at Revive Design Lab
January 1, 2020 - January 1, 2021
Designed end-to-end product experiences for AI-driven startup products in an on-site AI product studio. Increased engagement by 10% using behavioral design and gamification principles. Facilitated discovery workshops and collaborated with founders to define MVPs.
Graphic & UX Designer at DadehKavan
January 1, 2020 - December 31, 2021
Designed CRM interface, tech product UIs, social media content systems, and infographics—contributing to a 60% engagement increase across digital channels.
Graphic & UX Designer at Bodopet Startup
December 31, 2019 - September 8, 2025
Designed website and app for pet products and services, including search functionality tailored to pet type and needs; expanded user base by 20% through market research and user-centered design.
UX/UI Designer at DadehKavan
January 1, 2019 - January 1, 2020
Redesigned CRM workflows to improve usability and navigation. Delivered user-centered interfaces through iterative design and testing. Worked closely with product and engineering teams to translate business needs into intuitive experiences.
Graphic & UX Designer at Tatami
January 1, 2019 - December 31, 2021
Designed game UI and advertising campaigns that achieved 60% conversion improvement and grew the user base by 20%.
Graphic & UX Designer at Bodopet Startup
January 1, 2019 - January 1, 2019
Generated website and app for pet services; grew user base by 20%.
Graphic Designer at Jinotoy Co
December 31, 2018 - September 8, 2025
Developed engaging personas and websites to strengthen brand identity and boost user conversion.
UX/UI & Graphic Designer at Tatami Game
January 1, 2018 - January 1, 2019
Designed game interfaces and marketing assets with a focus on player experience. Applied UX principles to improve engagement and product usability. Contributed to higher conversion and user growth through product and marketing design.
Graphic & UX Designer at Jinotoy Co
January 1, 2018 - January 1, 2018
Created brand personas and toy platform websites; boosted conversions.
Supply Expert & Graphic Designer at Mesaleen (Digikala)
December 31, 2017 - September 8, 2025
Curated product ranges drawing on Iran’s handicraft heritage; designed packaging balancing traditional patterns with modern aesthetics; analyzed customer preferences to drive sales growth.
Product Designer at Jinotoy Co
January 1, 2017 - December 31, 2018
Brand persona development & website redesign; 30% conversion improvement.
Product Designer at Bodopet Startup
January 1, 2017 - December 31, 2019
Full website & app design; 20% user base growth.
Graphic & UX Designer at Mesaleen / Digikala
January 1, 2017 - January 1, 2017
Graphic & supply expert for handicraft e-commerce; guided sales with modern packaging design.
UX/UI & Brand Designer at Bodo Pet
January 1, 2016 - January 1, 2018
Led UX/UI design for web and mobile products. Designed customer journeys across product discovery and purchasing. Contributed to branding and marketing materials to deliver a consistent customer experience.
Graphic & UX Designer at Mesaleen / Digikala
January 1, 2015 - December 31, 2017
Packaging & graphic design; contributed to improved sales performance.
Graphic & UX Designer at Freelance & Internships
January 1, 2010 - January 1, 2010
Early projects in graphic design, branding, and print.

Education

M.A. in Art at Elm o Honar University, Yazd, Iran
January 1, 2017 - January 1, 2019
B.A. in Design at Royan University, Mazandaran, Iran
January 1, 2014 - January 1, 2016
A.A. in Design at Din Danesh University, Tehran, Iran
January 1, 2011 - January 1, 2013
Product Design Course at Amanje Academy
January 1, 2022 - January 1, 2022
M.A. in Art at Elm o :onar Univ., Yazd, Iran
January 1, 2017 - January 1, 2019
B.A. in Design at Royan Univ., Mazandaran, Iran
January 1, 2014 - January 1, 2016
A.A. in Design at Din Danesh Univ., Tehran, Iran
January 1, 2011 - January 1, 2013
Product Design Course at Amanje Academy
January 1, 2022 - January 1, 2022
BFA at Busan International Art Festival, South Korea
January 1, 2022 - January 1, 2022
M.A. in Art at Elm o Honar University
January 1, 2017 - December 31, 2019
B.A. in Design at Royan University
January 1, 2014 - December 31, 2016
A.A. in Design at Din Danesh University
January 1, 2011 - December 31, 2013
Product Design Course at Amanje Academy
January 1, 2022 - December 31, 2022
M.A. in Art at Elm o Honar University
January 1, 2017 - January 1, 2019
B.A. in Design at Royan University
January 1, 2014 - January 1, 2016
Product Design Course at Amanje Academy
January 1, 2022 - January 1, 2022

Qualifications

BFA – Busan International Art Festival
January 1, 2022 - October 2, 2025
Product Design Course
January 1, 2022 - January 1, 2022
BFA
January 1, 2022 - January 1, 2022
Product Design Course
January 1, 2022 - December 31, 2022

Industry Experience

Real Estate & Construction, Software & Internet, Professional Services, Media & Entertainment, Other, Retail, Education, Gaming, Healthcare