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I’m a Marketing and Communication professional who has built my experience while studying and working at the same time. This allowed me to develop a hands-on approach to marketing, with experience in social media management, content creation, digital communication, campaigns, events and project coordination. What I enjoy most is the creative side of communication: coming up with ideas, developing content, finding the right message and adapting it to different audiences. I like working on different projects, learning along the way and getting out of my comfort zone — which is also what keeps marketing interesting to me.…I’m a Marketing and Communication professional who has built my experience while studying and working at the same time. This allowed me to develop a hands-on approach to marketing, with experience in social media management, content creation, digital communication, campaigns, events and project coordination. What I enjoy most is the creative side of communication: coming up with ideas, developing content, finding the right message and adapting it to different audiences. I like working on different projects, learning along the way and getting out of my comfort zone — which is also what keeps marketing interesting to me.

Bárbara Sofia Martins

Social Media Manager, Content Producer, Project Manager

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I’m a Marketing and Communication professional who has built my experience while studying and working at the same time. This allowed me to develop a hands-on approach to marketing, with experience in social media management, content creation, digital communication, campaigns, events and project coordination. What I enjoy most is the creative side of communication: coming up with ideas, developing content, finding the right message and adapting it to different audiences. I like working on different projects, learning along the way and getting out of my comfort zone — which is also what keeps marketing interesting to me.…I’m a Marketing and Communication professional who has built my experience while studying and working at the same time. This allowed me to develop a hands-on approach to marketing, with experience in social media management, content creation, digital communication, campaigns, events and project coordination. What I enjoy most is the creative side of communication: coming up with ideas, developing content, finding the right message and adapting it to different audiences. I like working on different projects, learning along the way and getting out of my comfort zone — which is also what keeps marketing interesting to me.

Available to hire

I’m a Marketing and Communication professional who has built my experience while studying and working at the same time. This allowed me to develop a hands-on approach to marketing, with experience in social media management, content creation, digital communication, campaigns, events and project coordination.

What I enjoy most is the creative side of communication: coming up with ideas, developing content, finding the right message and adapting it to different audiences. I like working on different projects, learning along the way and getting out of my comfort zone — which is also what keeps marketing interesting to me.

Skills

Experience Level

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Intermediate

Intermediate

Intermediate

Intermediate

Intermediate

Intermediate

Language

Portuguese

Fluent

English

Advanced

Work Experience

Communication and Marketing Technician at CITEVE - Portuguese Textile Cluster

January 1, 2025 - Present

Worked on communication and marketing duties in support of European projects and in-house initiatives. Produced operational content (photo, video, graphic design), contributed to service promotion and OEKOTEX® certification communication, and supported event coverage and logistics. Assisted with performance monitoring and reporting and collaborated with different teams and stakeholders.

Communication and Marketing Technician (Communication and Marketing Technician) at CITEVE

January 1, 2025 - Present

Focused on digital communication, content creation, social media management, and marketing/project support for national and international initiatives. Contributed to content development for websites and newsletters and supported workshops, webinars, and international trade fairs. Assisted with promotion, coverage of events, and reporting based on performance monitoring.

Communication and Marketing Technician at CITEVE - Portuguese Textile Cluster

January 1, 2023 - January 1, 2025

Developed and implemented communication and marketing activities, supporting service promotion and OEKOTEX® certification communication. Produced content for digital channels including photography, video, and graphic design, while supporting national and international events, workshops, webinars, and international trade fairs. Contributed to the communication and marketing strategy, including content planning for websites, newsletters, and social media. Engaged stakeholders and supported European projects and consortium meetings, including event logistics. Performed performance monitoring and reporting to support continuous improvement of communication efforts.

Communication and Marketing Technician (Communication and European Projects Technician) at CITEVE

January 1, 2023 - December 31, 2025

Developed and supported communication and marketing activities, including service promotion and OEKOTEX® certification communication. Produced content for digital channels (photography, video, graphic design) and covered national and international events. Contributed to strategic planning and operational content production while coordinating with multiple teams and stakeholders, including performance monitoring and reporting. Also supported the textile cluster: Technology and Fashion and contributed to European projects, developing website content, newsletters, and social media content; participated in consortium meetings and supported event logistics and international trade fairs.

Communication and Marketing Technician at CITEVE

January 1, 2023 - Present

Contributed to the planning and implementation of CITEEVE’s communication and marketing strategy, including service promotion and OEKOTEX® certification communication. Developed and produced content for digital channels (photography, video, graphic design) and supported national and international events. Assisted with performance monitoring and reporting, and coordinated content coverage for events, workshops, webinars and international trade fairs. Worked with teams and stakeholders to support organizational promotion, logistics, and project deliverables across European projects and the Textile Cluster: Technology and Fashion.

Communication and Marketing Technician (communication and European projects)

January 1, 2020 - January 1, 2025

Broad-based marketing education and practice with a focus on strategy, consumer behavior, communication, advertising, product management, market research and digital marketing. Communication and marketing professional experience spanning digital communication, content creation, social media, events and project management.