Available to hire
Hi, I’m Barbara Yemesh, a Venezuelan marketing and communications professional with over eight years of experience in digital marketing and content creation. I lead initiatives to modernize brand communications for clients in the insurance and healthcare sectors. I’m currently a University Professor at Andrés Bello Catholic University (UCAB), teaching Digital Marketing at the Guayana campus.
I enjoy building creative content strategies for clinics, connecting medical specialists with target audiences through engaging topics, and managing digital identities for brands like Clinica Chile Mex, Centro Médico Orinokia, and several insurance brokers. I’ve also directed social media programs, produced podcasts (10 episodes) and helped brands grow through thoughtful design, video, and writing. My master’s in philosophy is in progress and I love learning and adapting to new processes and tools.
Experience Level
Expert
Expert
Expert
Expert
Expert
Intermediate
Intermediate
Language
Spanish; Castilian
Fluent
English
Advanced
Work Experience
Co-founder at Oráculo Creativo
January 1, 2019 - PresentLed the digital transition for multiple insurance brokers, helping modernize their communications and platforms to reach new audiences. Developed creative content strategies for clinics, connecting medical specialists with their target audiences through popular topics in their niches.
Communications Consultant at ENLA SEG
January 1, 2024 - PresentDirected graphic identity development and content creation for this media outlet, specializing in the insurance market; managed social media and brand communications to reach new audiences.
Content Creator at Fundación Lala
January 1, 2019 - October 5, 2025Developed the content strategy for all social media and the foundation's online presence.
Community Manager at Black Snake Digital Marketing
January 1, 2018 - October 5, 2025Managed communities and social media strategies for various clients across Mexico.
Writer at i24
January 1, 2016 - October 5, 2025Wrote content for a network of websites, with participation in i24 Mujer and i24 Mundo.
Co-founder at Oráculo Creativo
January 1, 2019 - PresentLed the digital transition for multiple insurance brokers, helping them modernize their communications and platforms to reach new audiences. Developed creative content strategies for clinics, connecting medical specialists with their target audiences through relevant topics. Managed the digital identity and content for brands such as Clínica Chilemex, Centro Médico Orinokia, Carolina Martínez Insurance, Matrix Corretaje de Seguros, Blanca Pérez Corredora de Seguros, Asegura Pro, and JLCamejo Asesores.
University Professor at Andrés Bello Catholic University (UCAB)
January 1, 2023 - PresentLecturer for the Digital Marketing course at the Guayana campus.
Communications Consultant at EN LA SEG
January 1, 2024 - PresentDirected the graphic identity development and content creation for this media outlet specializing in the insurance market. Managed social media and produced a 10-episode podcast, including script writing and recording.
Content Creator at Fundación La La
January 1, 2019 - October 5, 2025Developed the content strategy for all social media and the foundation's online presence.
Community Manager at Black Snake Digital Marketing
January 1, 2018 - October 5, 2025Managed communities and social media strategies for various clients.
Writer at i24
January 1, 2016 - October 5, 2025Wrote content for a network of websites, with special participation in i24 Mujer and i24 Mundo.
Co-founder at Oráculo Creativo
January 1, 2019 - PresentLed the digital transition for multiple insurance brokers, helping modernize their communications and platforms to reach new audiences.
Lecturer, Digital Marketing at Andrés Bello Catholic University (UCAB)
January 1, 2023 - PresentLecturer for the Digital Marketing course at the Guayana campus.
Communications Consultant at EN LA SEG
January 1, 2024 - PresentDirected the graphic identity development and content creation for this media outlet specializing in the insurance market; managed social media and produced a 10-episode podcast including script writing and recording.
Content Creator at Fundación La La
December 31, 2019 - October 5, 2025Developed the content strategy for all social media and the foundation's online presence.
Writer at i24 Network
December 31, 2016 - October 5, 2025Wrote content for a network of websites, with participation in i24Mujer and i24Mundo.
Community Manager at Black Snake Digital Marketing
December 31, 2018 - October 5, 2025Managed communities and social media strategies for various clients.
Co-founder at Oráculo Creativo
January 1, 2019 - PresentLed the digital transition for multiple insurance brokers, helping modernize communications and platforms to reach new audiences. Developed creative content strategies for clinics and connected medical specialists with target audiences through topical topics. Managed the digital identity and content for brands including Clinica Chile Mex, Centro Médico Orinokia, Carolina Martinez Insurance, Matrix Corretaje de Seguros, Blanca Pérez Corredora de Seguros, Asegura Pro, and JL Camaño Asesores.
University Professor at Andrés Bello Catholic University (UCAB)
January 1, 2023 - PresentLecturer for the Digital Marketing course at the Guayana campus.
Communications Consultant at ENLA SEG
January 1, 2024 - PresentDirected the graphic identity development and content creation for this media outlet specializing in the insurance market.
Content Creator at Fundación Lala
January 1, 2019 - October 24, 2025Developed the content strategy for all social media and the foundation's online presence.
Community Manager at Black Snake Digital Marketing
January 1, 2018 - October 24, 2025Managed communities and social media strategies for various clients.
Writer at i24
January 1, 2016 - October 24, 2025Wrote content for a network of websites, with special participation in i24 Mujer and i24 Mundo.
Education
Master's in Philosophy at Universidad Católica Andrés Bello (UCAB) - Guayana Campus
January 1, 2023 - October 5, 2025Bachelor's Degree in Communication Studies, Advertising Communications at Andrés Bello Catholic University (UCAB) - Guayana Campus
January 11, 2030 - October 5, 2025High School Diploma in Science at Mariano Picón Salas, Puerto Ordaz
January 11, 2030 - October 5, 2025Master's in Philosophy (Thesis Pending) at Andrés Bello Catholic University (UCAB)
January 1, 2023 - October 5, 2025Bachelor's Degree in Communications Advertising at Andrés Bello Catholic University, Guayana campus
January 11, 2030 - October 5, 2025Bachelor's Degree in Communication Studies (Advertising Communications) at Andrés Bello Catholic University (UCAB) - Guayana campus
January 11, 2030 - October 5, 2025High School Diploma in Science at U.E. Mariano Picón Salas
January 11, 2030 - October 5, 2025Bachelor's Degree in Communications Studies at Andrés Bello Catholic University (UCAB) - Guayana Campus
January 11, 2030 - October 24, 2025High School Diploma in Science at Mariano Picón Salas High School, Puerto Ordaz
January 11, 2030 - October 24, 2025Qualifications
High School Diploma in Science
January 11, 2030 - October 5, 2025Master's in Philosophy (Thesis Pending)
January 1, 2023 - October 5, 2025Master's in Philosophy
January 11, 2030 - October 5, 2025Industry Experience
Media & Entertainment, Professional Services, Software & Internet, Education, Financial Services
Experience Level
Expert
Expert
Expert
Expert
Expert
Intermediate
Intermediate
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