With over 12+ years of hands-on experience in Search Engine Optimization (SEO).

Muhammad Basharat

With over 12+ years of hands-on experience in Search Engine Optimization (SEO).

Available to hire

With over 12+ years of hands-on experience in Search Engine Optimization (SEO).

Language

English
Beginner
Urdu
Fluent

Work Experience

Senior SEO Executive at AppCoders Inc
April 1, 2024 - May 1, 2025
Technical SEO & site health, core web vitals, page speed optimization, schema markup and indexing; On-page & content SEO including keyword research, mapping, content marketing & guest blogging; Advanced & emerging SEO including AI SEO and SGE optimization for local and international SEO; Off-page SEO & link building; Reporting & strategy via Looker Studio dashboards; Training and managing SEO team; Client communications; Conversion rate optimization (CRO); WordPress development.
SEO Lead / Senior SEO Specialist at AppCoders Inc
April 20, 2024 - May 20, 2025
Developed scalable SEO strategies across multiple websites, covering technical, on-page, and off-page optimization. Built Looker Studio dashboards for performance tracking. Trained SEO team members and supported client communications and forecasting. Implemented AI-assisted optimization strategies to improve visibility and traffic.
SEO Lead at OCREATEO
November 1, 2025 - Present
Lead end-to-end SEO strategy planning and execution; manage technical SEO, content SEO, and off-page initiatives; oversee Core Web Vitals, schema, and crawl budget optimization; build Looker Studio dashboards for performance tracking; train and manage SEO team; handle client communications and forecasting; implement AI SEO optimization strategies.
Senior SEO Executive at Appicoders Inc
April 1, 2024 - May 1, 2025
Developed scalable SEO strategies; conducted advanced website audits and competitor analysis; improved page speed and technical performance; managed SEO team and ensured delivery of KPIs; worked on CRO, local SEO, and algorithm updates; delivered detailed analytics and performance reports.
Senior SEO Executive at Koder Labs
February 1, 2020 - March 1, 2024
Delivered end-to-end SEO campaigns; led on-page, off-page, and technical SEO improvements; conducted keyword research and content optimization; monitored algorithm updates and provided performance reporting; supported CRO and local SEO initiatives.

Education

I.Com (Inter) at Sindh Board
January 11, 2030 - January 30, 2026
Govt Degree College at Sindh
January 11, 2030 - January 30, 2026
Google Certification in Digital Marketing at Google
January 11, 2030 - January 30, 2026
The Fundamentals Of Digital Marketing at HubSpot Academy
January 11, 2030 - January 30, 2026
Not specified at Sindh Board Govt Degree College
January 11, 2030 - February 19, 2026
I.Com (Intermediates in Commerce) at Govt Degree College, Karachi
January 11, 2030 - February 19, 2026

Qualifications

Google Certification in Digital Marketing
January 11, 2030 - January 30, 2026
The Fundamentals Of Digital Marketing
January 11, 2030 - January 30, 2026
Google Analytics Academy
January 11, 2030 - January 30, 2026
HubSpot Academy Certification
January 11, 2030 - January 30, 2026
Google Certification in Digital Marketing
January 11, 2030 - February 19, 2026
Google Analytics Academy
January 11, 2030 - February 19, 2026
HubSpot Academy – Digital Advertising Certification
January 11, 2030 - February 19, 2026
Google Ads Certification – Search
January 11, 2030 - February 19, 2026
Google Certification in Digital Marketing
January 11, 2030 - February 19, 2026
The Fundamentals Of Digital Marketing - HubSpot Academy
January 11, 2030 - February 19, 2026
Google Analytics Academy Certification
January 11, 2030 - February 19, 2026
Google Analytics Certification
January 11, 2030 - February 19, 2026
Google Ads Certification
January 11, 2030 - February 19, 2026
Digital Advertising Certification
January 11, 2030 - February 19, 2026

Industry Experience

Software & Internet, Professional Services, Education, Gaming, Manufacturing