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I am a results-driven Creative Strategist with over a decade of experience. I have a passion for translating complex ideas into clear and engaging visual communication. My work spans various sectors including international development, humanitarian, and public health. I'm dedicated to delivering multilingual, audience-centric materials that resonate with diverse groups.…

ABDUL BASITH

Creative Director, Graphic Designer, Infographic Designer, +3

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I am a results-driven Creative Strategist with over a decade of experience. I have a passion for translating complex ideas into clear and engaging visual communication. My work spans various sectors including international development, humanitarian, and public health. I'm dedicated to delivering multilingual, audience-centric materials that resonate with diverse groups.…

Available to hire

I am a results-driven Creative Strategist with over a decade of experience. I have a passion for translating complex ideas into clear and engaging visual communication. My work spans various sectors including international development, humanitarian, and public health. I’m dedicated to delivering multilingual, audience-centric materials that resonate with diverse groups.

Language

English

Fluent

Sinhala, Sinhalese

Fluent

Tamil

Intermediate

Work Experience

Creative Strategist / Lead Designer at 4K Designs

July 1, 2016 - Present

Lead end-to-end creative development for digital campaigns, social media, publications, reports, and brand systems supporting government agencies and international organizations. Designed national-level policy publications and strategic reports for organizations such as UN, UNICEF, and government ministries.

Consultant – Senior Graphic Designer at Kyrie Pvt Ltd / @BriefLK

August 1, 2024 - December 1, 2024

Designed tri-lingual social media content and infographics focused on voter awareness and civic engagement for Gen Z audiences. Developed carousel-based storytelling formats optimized for social engagement.

Consultant – Graphic Designer at UN Women

May 1, 2022 - December 1, 2023

Transformed complex, text-heavy content into clear visual communication assets. Collaborated closely with teams to refine creative outputs based on feedback.

Creative Designer / Visual Designer at World Health Organization (WHO)

July 1, 2020 - December 1, 2021

Produced 500+ creative assets supporting public health campaigns across digital, print, and social media platforms. Contributed to animation, motion graphics, and interactive digital content.