I am Becky Glover, a Senior Media & Digital Strategy Leader with 20+ years of experience across the UK, US, and Australia. I build and scale digital operations, lead high-performing teams, and drive measurable business outcomes for global brands. My expertise spans performance marketing, integrated campaign strategy, B2B/B2C ecosystems, and marketing technology transformation. I excel at cross-functional collaboration, driving MarTech transformation, ABM ecosystems, and partnering with agencies and vendors to deliver growth.

I am Becky Glover, a Senior Media & Digital Strategy Leader with 20+ years of experience across the UK, US, and Australia. I build and scale digital operations, lead high-performing teams, and drive measurable business outcomes for global brands. My expertise spans performance marketing, integrated campaign strategy, B2B/B2C ecosystems, and marketing technology transformation. I excel at cross-functional collaboration, driving MarTech transformation, ABM ecosystems, and partnering with agencies and vendors to deliver growth.

Available to hire

I am Becky Glover, a Senior Media & Digital Strategy Leader with 20+ years of experience across the UK, US, and Australia. I build and scale digital operations, lead high-performing teams, and drive measurable business outcomes for global brands.

My expertise spans performance marketing, integrated campaign strategy, B2B/B2C ecosystems, and marketing technology transformation. I excel at cross-functional collaboration, driving MarTech transformation, ABM ecosystems, and partnering with agencies and vendors to deliver growth.

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Experience Level

Expert
Expert
Expert
Intermediate
Intermediate

Work Experience

Senior Director, Media & Campaigns, Global Growth Markets at Cognizant Worldwide
April 1, 2020 - Present
Built and scaled an internal performance media team; directed $40M global campaign budget including F1 and PGA sponsorships; improved campaign efficiency by 25% via Centre of Excellence and automation; led cross-functional brand/creative integration; drove MarTech transformation and ABM ecosystem partnerships.
Client Solutions & Google Practice Lead (Cognizant Digital Business) at Cognizant Worldwide
January 1, 2019 - March 1, 2020
Consulted on global digital strategy and new business solutions; partnered with Google to streamline automation and optimize product adoption.
Global Search Director at GlaxoSmithKline (GSK)
September 1, 2016 - December 1, 2018
Led global search strategy across 100+ markets and 80+ brands; delivered capability-building programs, including global hackathons; managed agency partners and negotiated outcome-driven contracts.
Client Partnership Director at Croud
May 1, 2014 - May 1, 2016
Managed cross-channel clients and global client services team; drove U.S. market expansion and improved operational efficiency.
Head of Client Management at iProspect
October 1, 2013 - March 1, 2014
Led strategy for top-tier clients including British Airways, Harrods; increased product uptake and improved collaboration across teams.
Head of Search / Client Services Director at OMD & Accuen Media, Sydney
September 1, 2011 - September 1, 2013
Scaled search department to $30M+ billings; 120% YoY growth; created and led client services function across Omnicom network.
Associate Director, Client Strategy & Development at Resolution Media, New York
December 1, 2009 - August 1, 2011
Increased PepsiCo budget by 280% and Showtime by 82%; developed integrated digital strategies and led inter-agency efforts.
Senior Search Planner & Digital Director at Manning Gottlieb OMD
January 1, 2006 - December 31, 2008
Led digital campaigns for Apple, Virgin, Sony Music; managed transitions and scale-ups for clients such as TSB and Sony BMG.
Senior Search Planner & Digital Director at Manning Gottlieb OMD
January 1, 2014 - December 31, 2014
Led digital campaigns for Apple, Virgin, Sony Music; managed transitions and scale-ups for clients such as TSB and Sony BMG.
Digital Director / Various Roles at Manning Gottlieb OMD
January 1, 2016 - December 31, 2016
Led digital campaigns for Apple, Virgin, Sony Music; managed transitions and scale-ups for clients such as TSB and Sony BMG.
Senior Search Planner & Digital Director at Manning Gottlieb OMD
January 1, 2016 - December 31, 2016
Continued digital leadership and activation for major brands within the agency network.

Education

BA (Hons) Social Psychology at University of Sussex
January 11, 2030 - March 11, 2026
BA (Hons) Social Psychology at University of Sussex
January 11, 2030 - March 11, 2026

Qualifications

A-Levels
January 11, 2030 - March 11, 2026
A-Levels
January 11, 2030 - March 11, 2026

Industry Experience

Media & Entertainment, Professional Services, Other, Software & Internet