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I’m a globally minded social media strategist and content creator with a proven track record of growing and monetising digital audiences across borders. I’m the founder of BudgetnKE and Nzovu Media, helping individuals and brands grow through platform-native, data-informed content, campaigns, and partnerships. I thrive on turning creative ideas into scalable social programs that resonate with diverse communities. I translate strategy into scalable social execution, enabling always-on content, multi-market launches, and creator collaborations. With experience spanning Dow and TotalEnergies in global operations, I combine creative storytelling with analytical rigor to drive measurable impact for clients and audiences alike.…I’m a globally minded social media strategist and content creator with a proven track record of growing and monetising digital audiences across borders. I’m the founder of BudgetnKE and Nzovu Media, helping individuals and brands grow through platform-native, data-informed content, campaigns, and partnerships. I thrive on turning creative ideas into scalable social programs that resonate with diverse communities. I translate strategy into scalable social execution, enabling always-on content, multi-market launches, and creator collaborations. With experience spanning Dow and TotalEnergies in global operations, I combine creative storytelling with analytical rigor to drive measurable impact for clients and audiences alike.

Barbara Nzovu

Content Creator, Content Strategist, Brand Strategist, +2

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I’m a globally minded social media strategist and content creator with a proven track record of growing and monetising digital audiences across borders. I’m the founder of BudgetnKE and Nzovu Media, helping individuals and brands grow through platform-native, data-informed content, campaigns, and partnerships. I thrive on turning creative ideas into scalable social programs that resonate with diverse communities. I translate strategy into scalable social execution, enabling always-on content, multi-market launches, and creator collaborations. With experience spanning Dow and TotalEnergies in global operations, I combine creative storytelling with analytical rigor to drive measurable impact for clients and audiences alike.…I’m a globally minded social media strategist and content creator with a proven track record of growing and monetising digital audiences across borders. I’m the founder of BudgetnKE and Nzovu Media, helping individuals and brands grow through platform-native, data-informed content, campaigns, and partnerships. I thrive on turning creative ideas into scalable social programs that resonate with diverse communities. I translate strategy into scalable social execution, enabling always-on content, multi-market launches, and creator collaborations. With experience spanning Dow and TotalEnergies in global operations, I combine creative storytelling with analytical rigor to drive measurable impact for clients and audiences alike.

Available to hire

I’m a globally minded social media strategist and content creator with a proven track record of growing and monetising digital audiences across borders. I’m the founder of BudgetnKE and Nzovu Media, helping individuals and brands grow through platform-native, data-informed content, campaigns, and partnerships. I thrive on turning creative ideas into scalable social programs that resonate with diverse communities.

I translate strategy into scalable social execution, enabling always-on content, multi-market launches, and creator collaborations. With experience spanning Dow and TotalEnergies in global operations, I combine creative storytelling with analytical rigor to drive measurable impact for clients and audiences alike.

Skills

Experience Level

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Intermediate

Intermediate

Intermediate

Intermediate

Intermediate

Intermediate

Intermediate

Intermediate

Intermediate

Intermediate

Intermediate

Language

English

Fluent

Swahili

Fluent

Work Experience

Founder & Content Creator at BudgetnKE

January 1, 2022 - Present

Self-founded platform focused on personal finance content; built and scaled to nearly 100K followers on TikTok and Instagram through consistent, platform-native short-form video content. Developed and executed full content strategy including always-on calendars, campaign ideation, scripting, filming, editing, and performance analysis. Monetised through digital product sales, masterclasses, affiliate partnerships, and brand deals. Used data analytics to optimise content format and performance, and created culturally relevant content for both Kenyan diaspora and local audiences across multiple platforms.

Founder & Social Media Strategist at Nzovu Media

January 1, 2024 - Present

Founded a digital media agency in the Netherlands offering social media management, content strategy, and content creation. Led content strategy and channel management for Horizon (AI-powered company), overhauled LinkedIn presence to include video content, expanding reach and engagement. Delivered end-to-end content workflows including strategy, production coordination, publishing calendars, and performance reporting; provided clients with actionable guidance on platform-native content, creator partnerships, and social-first campaign execution.

Senior Supply Chain Manager — Germany, Italy & France at Dow

May 1, 2022 - Present

Translate complex global strategy into clear, actionable regional plans; drive cross-functional collaboration across Brand, Commercial, Operations, and regional teams. Own KPI dashboards and performance reporting; identify trends and opportunities to drive continuous improvement. Manage end-to-end operational workflows across EMEA, maintaining consistency and quality across multiple markets.

Regional Sales Manager — Africa at Dow

July 1, 2018 - April 1, 2022

Led business strategy across East, West, and South Africa, achieving $50M+ in annual sales. Built cross-cultural communication and multi-market operations; fostered strong stakeholder relationships across geographies; balanced regional autonomy with global alignment.

Lubricants B2B Manager & Sales Engineer at TotalEnergies

March 1, 2018 - June 1, 2018

Led a multi-region sales team, developed customer partnerships, and delivered 100% revenue performance. Created customer-facing content including testimonials, product trials, and technical presentations.

Demand Planner & Production Planner at TotalEnergies

July 1, 2013 - November 1, 2014

Managed forecasting, reporting, and cross-functional coordination; built strong analytical and operational foundations.