Available to hire
Hi, I’m Bella Lelis, a Digital Marketing and Social Media Specialist based in London. I help brands grow awareness, build audiences, and drive customer acquisition through content-led strategies across Instagram, TikTok, and LinkedIn. With 7+ years in agency, freelance, and client-facing roles, I blend creativity with data-driven optimization to deliver measurable results.
I also bring recruitment branding and employer branding experience, including LinkedIn marketing and market-led messaging, enabling me to craft compelling messaging and campaigns that resonate with niche talent. I thrive in fast-paced environments, stay curious, and collaborate closely with designers, copywriters, and stakeholders to execute cohesive campaigns.
Experience Level
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Intermediate
Intermediate
Language
English
Fluent
Work Experience
Social Media & Content Creation Coordinator (Freelance) at Be Authentic Marketing Agency
November 1, 2025 - PresentPlan, create, and manage high-performing content across Instagram, TikTok, and digital platforms. Develop content calendars aligned with campaign goals and brand tone. Produce short-form video, visuals, and copy optimised for reach, engagement, and platform algorithms. Analyse insights and performance metrics to optimise content strategy and audience growth. Collaborate with designers, videographers, and marketing stakeholders to deliver cohesive campaigns.
Recruitment Consultant (Marketing & Employer Branding Focus) at Tenth Revolution Group | Anderson Frank
June 1, 2025 - October 1, 2025Manage client relationships within the IT sector while supporting employer branding and digital visibility. Create tailored LinkedIn content, job ads, and marketing collateral to attract niche tech talent. Support LinkedIn campaigns to increase brand awareness and engagement in competitive markets. Use market insights to refine messaging and positioning for clients and roles. Collaborate with internal marketing teams to align recruitment campaigns with brand strategy. Track campaign performance, response rates, and engagement metrics to optimise outreach.
Recruitment Consultant (Marketing & Employer Branding Focus) at Ten Revolution Group | Anderson Frank
June 1, 2025 - October 1, 2025Manage client relationships within the IT sector while supporting employer branding and digital visibility. Create tailored LinkedIn content, job ads, and marketing collateral to attract niche tech talent. Support LinkedIn campaigns to increase brand awareness and engagement in competitive markets. Use market insights to refine messaging and positioning for clients and roles. Collaborate with internal marketing teams to align recruitment campaigns with brand strategy. Track campaign performance, response rates, and engagement metrics to optimise outreach.
Recruitment Consultant (Marketing & Employer Branding Focus) at Tenth Revolution Group / Anderson Frank
June 1, 2025 - PresentManage client relationships within the IT sector while supporting employer branding and digital visibility. Create tailored LinkedIn content, job ads, and marketing collateral to attract niche tech talent. Support LinkedIn campaigns to increase brand awareness and engagement in competitive markets. Use market insights to refine messaging and positioning for clients and roles. Collaborate with internal marketing teams to align recruitment campaigns with brand strategy. Track campaign performance, response rates, and engagement metrics to optimise outreach.
Recruitment Consultant (Brand & Candidate Marketing) at Tempest Resourcing
June 1, 2024 - June 1, 2025Delivered recruitment solutions while supporting brand promotion within education and social care sectors. Created compelling job advertisements and digital content to attract targeted audiences. Used market research and audience insights to tailor messaging and recruitment campaigns. Built strong employer brands through consistent communication and candidate experience. Achieved quick placements and ongoing success.
Business Development & Brand Campaign Manager at VP Promotions
April 1, 2020 - December 1, 2023Led field-based marketing campaigns to increase brand awareness and customer acquisition. Managed and trained a team of 8–10 brand ambassadors delivering consistent brand messaging. Developed sales-driven marketing strategies generating 80–120 new customers weekly. Planned and executed promotional events, partnerships, and outreach campaigns. Tracked KPIs and campaign performance to drive continuous optimisation.
Events & Marketing Coordinator (Contract) at Hip Hop London
October 1, 2019 - April 1, 2020Designed and implemented social media strategies to promote events and employer brand. Increased inbound applications and engagement by 40% through targeted content. Created content for Instagram and TikTok. Collaborated with marketing teams to optimise campaign timing.
Social Media & Marketing Coordinator (Contract) at Hip Hop London
October 1, 2019 - April 1, 2020Designed and implemented social media strategies to promote events and employer brand. Increased inbound applications and engagement by 40% through targeted content. Created, scheduled, and analysed content for Instagram, LinkedIn, and TikTok. Collaborated with marketing teams to optimise ad placement and campaign timing.
Bartender at Boxpark Shoreditch
January 1, 2019 - December 31, 2020Customer service and hospitality roles supporting events and on-site operations.
Bartender / Hostess at Maxwell's Group
January 1, 2018 - January 1, 2019Customer service role supporting events and promotions; ensured high-quality guest experiences.
Sales Assistant at Levi's
January 1, 2014 - January 1, 2015Retail sales role focused on customer engagement and product storytelling.
Education
Bachelor of Business Administration at Hult International Business School
January 11, 2030 - January 1, 2022Course in Contemporary British Politics at Birkbeck University of London
January 11, 2030 - January 1, 2017Philosophy, Economics, Sociology & Art History at Scuola Italiana Eugenio Montale
January 11, 2030 - January 1, 2016Economics & French at Walton High School
January 11, 2030 - January 1, 2014Bachelor of Business Administration at Hult International Business School
January 11, 2030 - January 1, 2022Course at Birkbeck University of London
January 11, 2030 - January 1, 2017Course at Scuola Italiana Eugenio Montale
January 11, 2030 - January 1, 2016High School Diploma at Walton High School
January 11, 2030 - January 1, 2014Bachelor of Business Administration at Hult International Business School
January 11, 2030 - January 1, 2022Contemporary British Politics at Birkbeck, University of London
January 11, 2030 - January 1, 2017Philosophy, Economics, Sociology & Art History at Scuola Italiana Eugenio Montale
January 11, 2030 - January 1, 2016Economics & French at Walton High School
January 11, 2030 - January 1, 2014Bachelor of Business Administration at Hult International Business School
January 11, 2030 - January 1, 2022Contemporary British Politics at Birkbeck University of London
January 11, 2030 - January 1, 2017Philosophy, Economics, Sociology & Art History at Scuola Italiana Eugenio Montale
January 11, 2030 - January 1, 2016Economics & French at Walton High School
January 11, 2030 - January 1, 2014Bachelor of Business Administration at Hult International Business School
January 11, 2030 - January 1, 2022Course in Contemporary British Politics at Birkbeck University of London
January 11, 2030 - January 1, 2017Philosophy, Economics, Sociology & Art History at Scuola Italiana Eugenio Montale
January 11, 2030 - January 1, 2016High School at Walton High School
January 11, 2030 - January 1, 2014Qualifications
Industry Experience
Media & Entertainment, Software & Internet, Professional Services, Education, Retail
Experience Level
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Intermediate
Intermediate
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