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I am a Social Media & Content Specialist with hands-on experience managing multiple social media platforms globally, with one mission: build community and create content that stops the scroll. With a background in QSR and e-commerce fashion, I bring a strong eye for trends, a result-driven mindset, and a genuine passion for storytelling. I love collaborating with others, thinking strategically, and finding fresh ways to connect with audiences and elevate a brand's presence.…I am a Social Media & Content Specialist with hands-on experience managing multiple social media platforms globally, with one mission: build community and create content that stops the scroll. With a background in QSR and e-commerce fashion, I bring a strong eye for trends, a result-driven mindset, and a genuine passion for storytelling. I love collaborating with others, thinking strategically, and finding fresh ways to connect with audiences and elevate a brand's presence.

Isabella Presta

Social Media Manager, Content Creator, Content Producer, +4

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I am a Social Media & Content Specialist with hands-on experience managing multiple social media platforms globally, with one mission: build community and create content that stops the scroll. With a background in QSR and e-commerce fashion, I bring a strong eye for trends, a result-driven mindset, and a genuine passion for storytelling. I love collaborating with others, thinking strategically, and finding fresh ways to connect with audiences and elevate a brand's presence.…I am a Social Media & Content Specialist with hands-on experience managing multiple social media platforms globally, with one mission: build community and create content that stops the scroll. With a background in QSR and e-commerce fashion, I bring a strong eye for trends, a result-driven mindset, and a genuine passion for storytelling. I love collaborating with others, thinking strategically, and finding fresh ways to connect with audiences and elevate a brand's presence.

Available to hire

I am a Social Media & Content Specialist with hands-on experience managing multiple social media platforms globally, with one mission: build community and create content that stops the scroll. With a background in QSR and e-commerce fashion, I bring a strong eye for trends, a result-driven mindset, and a genuine passion for storytelling.
I love collaborating with others, thinking strategically, and finding fresh ways to connect with audiences and elevate a brand’s presence.

Skills

Experience Level

Expert

Expert

Expert

Expert

Expert

Expert

Language

English

Fluent

Work Experience

Social Media & Content Specialist at San Churro

July 1, 2025 - Present

Create and manage engaging on-brand content across social media platforms; plan, film, and edit short-form video content aligned with trends; manage content calendars and support seasonal and promotional campaigns; write compelling captions and copy reflecting San Churro's brand voice; engage with online community; track performance and optimize content using social media insights.

Social Media, Content, and Influencer Marketing Coordinator at Freddy

November 1, 2023 - July 1, 2025

Manage influencer relationships across four countries; optimize content to achieve virality through market research and A/B testing; plan quarterly content calendar with Head of Marketing to ensure campaigns are capitalising on all channels; develop and create engaging content for Meta Ads; manage scheduling and community management across 10 social media accounts.

Social Media Intern at Bergamot Australia

February 1, 2023 - November 1, 2023

Generated visually appealing content for Bergamot's Instagram and Facebook platforms; collaborated with brand owners to design graphics, images, and posts aligned with their aesthetics; assisted in organizing Bergamot's pop-up stall at the Mind Body and Soul Festival; monitored and responded to customer inquiries, comments, and engagement on all social media platforms.

Social Media, Content and Influencer Marketing Coordinator at FREDDY

February 1, 2023 - November 1, 2023

Manage influencer relationships across four countries; optimize content to achieve virality through market research and A/B testing; plan a quarterly content calendar in close collaboration with Head of Marketing to maximize campaign ROI; develop and create engaging content for Meta Ads; manage scheduling and community management across 10 social media accounts simultaneously.

Social Media Intern at Bergamot Australia

December 1, 2022 - September 1, 2024

Generate visually appealing content for Bergamot's Instagram and Facebook platforms; collaborate with brand owners to design graphics, images, and posts aligned with their aesthetics; assist in organizing Bergamot's pop-up stall at the Mind Body and Soul Festival; monitor and respond to customer inquiries, comments, and engagement on all social media platforms.

Retail Attendant at Elite Eleven

November 1, 2022 - September 1, 2024

Maintain positive and friendly customer journeys; provide valuable and honest recommendations to customers to ensure they have the perfect in-store experience; stock take experience.

Assistant Store Manager at Dotti

May 1, 2021 - November 1, 2022

Experience in a fast-paced retail environment, managing a team of 5.

Assistant Store Manager at Dotti - Essendon DFO

May 1, 2021 - November 1, 2022

Experience in a fast-paced retail environment, managing a team of 5.