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I’m Ben Corber, a creative director and consumer product leader with 20+ years of experience turning licensed and branded ideas into retailer-ready products. I’ve led end-to-end development—concept and licensing through sourcing, approvals, packaging, production, and point-of-purchase assets—while keeping a strong focus on manufacturability and speed to shelf. I also build practical creative workflows that use human-led AI systems to reduce revision loops and improve production readiness, without compromising taste or accountability. From footwear and toys to character-specific 3D lighting and health-and-wellness marketing, I coordinate cross-functional teams, licensors, suppliers, and vendors to deliver consistent, high-volume SKUs and on-brand customer experiences.…I’m Ben Corber, a creative director and consumer product leader with 20+ years of experience turning licensed and branded ideas into retailer-ready products. I’ve led end-to-end development—concept and licensing through sourcing, approvals, packaging, production, and point-of-purchase assets—while keeping a strong focus on manufacturability and speed to shelf. I also build practical creative workflows that use human-led AI systems to reduce revision loops and improve production readiness, without compromising taste or accountability. From footwear and toys to character-specific 3D lighting and health-and-wellness marketing, I coordinate cross-functional teams, licensors, suppliers, and vendors to deliver consistent, high-volume SKUs and on-brand customer experiences.

Ben Corber

Creative Director, Content Designer, Packaging Designer, +5

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I’m Ben Corber, a creative director and consumer product leader with 20+ years of experience turning licensed and branded ideas into retailer-ready products. I’ve led end-to-end development—concept and licensing through sourcing, approvals, packaging, production, and point-of-purchase assets—while keeping a strong focus on manufacturability and speed to shelf. I also build practical creative workflows that use human-led AI systems to reduce revision loops and improve production readiness, without compromising taste or accountability. From footwear and toys to character-specific 3D lighting and health-and-wellness marketing, I coordinate cross-functional teams, licensors, suppliers, and vendors to deliver consistent, high-volume SKUs and on-brand customer experiences.…I’m Ben Corber, a creative director and consumer product leader with 20+ years of experience turning licensed and branded ideas into retailer-ready products. I’ve led end-to-end development—concept and licensing through sourcing, approvals, packaging, production, and point-of-purchase assets—while keeping a strong focus on manufacturability and speed to shelf. I also build practical creative workflows that use human-led AI systems to reduce revision loops and improve production readiness, without compromising taste or accountability. From footwear and toys to character-specific 3D lighting and health-and-wellness marketing, I coordinate cross-functional teams, licensors, suppliers, and vendors to deliver consistent, high-volume SKUs and on-brand customer experiences.

Available to hire

I’m Ben Corber, a creative director and consumer product leader with 20+ years of experience turning licensed and branded ideas into retailer-ready products. I’ve led end-to-end development—concept and licensing through sourcing, approvals, packaging, production, and point-of-purchase assets—while keeping a strong focus on manufacturability and speed to shelf.

I also build practical creative workflows that use human-led AI systems to reduce revision loops and improve production readiness, without compromising taste or accountability. From footwear and toys to character-specific 3D lighting and health-and-wellness marketing, I coordinate cross-functional teams, licensors, suppliers, and vendors to deliver consistent, high-volume SKUs and on-brand customer experiences.

Skills

Experience Level

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Surface Pattern Design

Expert

AI Chatbot

Intermediate

Language

English

Fluent

French

Fluent

Work Experience

Senior Designer at Cousin Corporation of America

January 1, 2018 - January 1, 2019

Designed commercial creative for a consumer-products organization, supporting product presentation, brand execution, and production-ready deliverables.

Marketing Manager / Senior Design Contractor at AMS Health Sciences / Saba

January 1, 2017 - Present

Led and supported brand, packaging, product, e-commerce, Amazon, Google, Meta, web, email, and growth creative for health-and-wellness products in an entrepreneurial environment. Built creative infrastructure spanning brand systems, digital assets, e-commerce experiences, product imagery, production specifications, and cross-functional handoffs. Developed controlled AI-enabled workflows for imagery, video content, campaign concepts, and web content production, maintaining human art direction and final QA.

Lead Production Designer at Ten-Four Marketing

January 1, 2015 - January 1, 2017

Produced campaign-ready creative across branding, print, promotional, digital, trade-show, and web touchpoints, ensuring artwork was production-ready for the intended format.

Independent Creative Director, Designer & AI Workflow Developer

January 1, 2015 - Present

Partnered with consumer brands and custom-product businesses on positioning, packaging, art direction, web assets, and vendor-ready handoffs with quality review. Built repeatable custom-product workflows that reduced revision cycles, improved production consistency, and shortened the path from approved concept to factory-ready deliverables.

Art Director / Licensing Manager at 3D Lighting Innovations / 3D Light FX

January 1, 2015 - January 1, 2018

Art-directed licensed lighting and consumer product programs, translating entertainment IP into manufacturable, retail-ready character-specific 3D lighting while protecting brand guidelines and approval requirements. Managed packaging, collateral, point-of-purchase assets, product concepts, production specifications, and communication across licensors, suppliers, and internal teams.

Creative Director / Director of Product Development at Black & White Inc.

January 1, 2003 - January 1, 2014

Led end-to-end creative and product development programs for Canada’s largest licensed adult and children’s footwear importer/distributor—from concept and retailer presentation through packaging, approvals, sourcing, production, and delivery. Managed a four-person art department and high-volume, multi-SKU programs while balancing brand standards, cost, timelines, and manufacturability. Coordinated approval-ready artwork, packaging, translations, testing, factory communication, quality review, and point-of-purchase materials across licensed programs; contributed to 3x sales-volume growth and expanded licensor relationships with retailer-specific product lines.