Available to hire
I’m Ben Thomas, a proven solutionist who thrives on insight-driven, outcome-focused work. I excel at leading large projects where my broad experience helps innovate and automate at scale.
With a strong track record across marketing, CRM, and front-end development, I turn complex requirements into clean, measurable results—reducing cycle times, boosting revenue, and delivering easily consumable insight for diverse audiences.
Experience Level
Language
English
Fluent
Work Experience
Marketing Capability & Development Manager at Mercury Energy
January 1, 2020 - December 31, 2024Improved protocols to drastically shorten the duration of campaign executions by 30%. Educated/advanced internal team capability to eliminate third party cost.
Digital Engagement (CRM) Manager at Mercury Energy
January 1, 2020 - December 31, 2024Created price change campaigns in SFMC that generate over 20 million in revenue annually. Supported move programs resulting in 3 IAB Awards: Use of Data, Integration, Performance.
CRM / Marketing Automation Specialist at Les Mills International
January 1, 2018 - December 31, 2020Integrated B2B Automation workflows for three Companywide initiatives resulting in three times more bookings and a gold NZDM industry award. Multi-platform marketing automation across the most complex Salesforce instance in the Southern Hemisphere. Combined unstructured online and offline data endpoints enabling insight reports to be easily consumed by multiple key audiences. Created procedures that completely removed the need for companywide 3 rd party resources.
Lead Front-end developer and Client Consultant at Touchpoint
January 1, 2017 - December 31, 2018Large scale automation/optimization across highly variable client coms. (Mercury, SBS Bank) Refined and audited requirements capture for complex targeting, segmentation and post deployment reporting. Lead Staff and Client based training initiatives for end to end project delivery. Developed customer journey and triggered campaigns across multiple promo/B2B microsites. (Lion Nathan, Samsung, ANZ)
Technical Consultant at Digital Alchemy
January 1, 2015 - December 31, 2017Completed Salesforce mass migration projects to client base over 1.2 million requiring multiple business case deployments. Built innovative solutions that generated new revenue of over 200k. Client Consultant. Provided technical training workshops on data sanitization and security that became companywide policies. Managed offshore Dev team through Git version control in an agile environment.
Education
Qualifications
Certified MarTech Specialist (Eloqua, Salesforce)
January 11, 2030 - January 16, 2026Diploma of Digital Design
January 11, 2030 - January 16, 2026Google Qualified (Analytics, Adwords)
January 11, 2030 - January 16, 2026Certified MarTech Specialist (Eloqua, Salesforce)
January 11, 2030 - January 16, 2026Diploma of Digital Design
January 11, 2030 - January 16, 2026Google Qualified (Analytics, Adwords)
January 11, 2030 - January 16, 2026Industry Experience
Software & Internet, Professional Services, Media & Entertainment, Education
Experience Level
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